CreativeX
Head of Creative Research and Insights (New York)
CreativeX, New York, New York, us, 10261
Title:
Head of Creative InsightsJob Location:
London, England or New York City, NY - Full Time (Hybrid)Start Date:
ASAP/Flexible
About CreativeX
CreativeX is a B2B SaaS technology platform that helps global marketing teams make smarter creative decisions and elevate creative expression through the clarity of data. Our technology powers creative decision-making at some of the biggest brands in the world, including Google, Unilever, Pepsi, Bayer, Mondelez, Heineken, and more.
We use computer vision and other machine learning techniques to extract creative data from our clients' digital imagery and video and transform those previously dark signals into standardized data at industrial scale. This creates a new, unique, and powerful first-party dataset that represents the last and most impactful untapped reservoir of advertising performance.
Our objective is to help marketing organizations power every creative decision with data.
About the Role
As CreativeX's first Head of Creative Insights, you will have a once-in-a-career opportunity to make an outsized impact on one of the frontiers of advertising innovation. You will influence company strategy in this area and establish the operating infrastructure to deliver specific, detailed, and trenchant analysis on an enterprise scale. You will build a team around you to fulfill your vision.
Reporting to the Chief Revenue Officer, you'll have impact across our entire revenue portfolio and customer journey. You will support our field of Sales Directors focused on new business sales and cultivate relationships with our high-priority enterprise accounts. You will work across the C-level to support our customers' business objectives with insights and verified outcomes.
You are an intellectually curious data nerd and an inspiring leader, coach, and mentor. You are a systems thinker who is entrepreneurial and excited about being the "first-in-role." Building an early-stage startup is not for the weak-kneed or faint-hearted. We're looking for an experienced leader who can both diagnose capability gaps and build greatness, elevating the productivity of their shipmates.
What you will do:
Build a set of repeatable, scalable research methods and practices that can serve a growing client base with timely analysis.
Create a standardized process for the ongoing delivery of client insights and verified outcomes, anchored in business value.
Determine and implement the methodology for analyzing the business impact of individual Creative Data Applications.
Develop and direct ad hoc client Insights projects based on creative data, identifying relationships between creative elements and clients' marketing KPIs.
Articulate the value of CreativeX data and its impact across enterprise clients.
Own CreativeX's commercial strategy for the delivery of Insights capabilities.
Own senior relationships with CreativeX clients and collaborate on joint Insights projects.
Author and publish thought leadership.
Interpret third-party and industry research to communicate relevant findings across the business.
Collaborate with various teams to deliver and shape an exceptional customer experience.
Who you are:
12+ years of experience in media, advertising, technology, and analytics.
In-depth knowledge of the modern advertising ecosystem.
Bachelor's degree in mathematics, statistics, data science, computer science, or related field; Master's degree preferred.
Data-driven and passionate about the power of data and insights.
Knowledgeable in SQL, R, and Python, along with visualization tools.
Outstanding communication and presentation skills.
Resourceful, hard-working, and solutions-oriented mindset.
Embraces ambiguity and applies experiences to come to strategic growth resolutions.
An MBA and startup experience are a plus.
At CreativeX, we encourage applicants of all backgrounds and identities to apply for roles that align with their interests and career trajectory. If you fit the description above and see yourself in this role, we would love to see your application!
Salary Range:
$150k-180k base, plus stock options and benefits
What we Offer:
Fully paid medical, dental, and vision (US) and private medical insurance (UK).
Generous time off + bank holidays.
Education budget for individual learning experiences.
Annual subscription to Calm and Headspace for mental wellbeing.
Monthly coaching for career goals and personal development.
Stock options as we believe everyone should have a stake in the business.
4-month full pay parenting leave for all employees who have been with the company for one (1) year.
Employee contributions to a 401(k) once they have completed their eligibility period.
CreativeX provides equal employment opportunity for all applicants and employees.
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Head of Creative InsightsJob Location:
London, England or New York City, NY - Full Time (Hybrid)Start Date:
ASAP/Flexible
About CreativeX
CreativeX is a B2B SaaS technology platform that helps global marketing teams make smarter creative decisions and elevate creative expression through the clarity of data. Our technology powers creative decision-making at some of the biggest brands in the world, including Google, Unilever, Pepsi, Bayer, Mondelez, Heineken, and more.
We use computer vision and other machine learning techniques to extract creative data from our clients' digital imagery and video and transform those previously dark signals into standardized data at industrial scale. This creates a new, unique, and powerful first-party dataset that represents the last and most impactful untapped reservoir of advertising performance.
Our objective is to help marketing organizations power every creative decision with data.
About the Role
As CreativeX's first Head of Creative Insights, you will have a once-in-a-career opportunity to make an outsized impact on one of the frontiers of advertising innovation. You will influence company strategy in this area and establish the operating infrastructure to deliver specific, detailed, and trenchant analysis on an enterprise scale. You will build a team around you to fulfill your vision.
Reporting to the Chief Revenue Officer, you'll have impact across our entire revenue portfolio and customer journey. You will support our field of Sales Directors focused on new business sales and cultivate relationships with our high-priority enterprise accounts. You will work across the C-level to support our customers' business objectives with insights and verified outcomes.
You are an intellectually curious data nerd and an inspiring leader, coach, and mentor. You are a systems thinker who is entrepreneurial and excited about being the "first-in-role." Building an early-stage startup is not for the weak-kneed or faint-hearted. We're looking for an experienced leader who can both diagnose capability gaps and build greatness, elevating the productivity of their shipmates.
What you will do:
Build a set of repeatable, scalable research methods and practices that can serve a growing client base with timely analysis.
Create a standardized process for the ongoing delivery of client insights and verified outcomes, anchored in business value.
Determine and implement the methodology for analyzing the business impact of individual Creative Data Applications.
Develop and direct ad hoc client Insights projects based on creative data, identifying relationships between creative elements and clients' marketing KPIs.
Articulate the value of CreativeX data and its impact across enterprise clients.
Own CreativeX's commercial strategy for the delivery of Insights capabilities.
Own senior relationships with CreativeX clients and collaborate on joint Insights projects.
Author and publish thought leadership.
Interpret third-party and industry research to communicate relevant findings across the business.
Collaborate with various teams to deliver and shape an exceptional customer experience.
Who you are:
12+ years of experience in media, advertising, technology, and analytics.
In-depth knowledge of the modern advertising ecosystem.
Bachelor's degree in mathematics, statistics, data science, computer science, or related field; Master's degree preferred.
Data-driven and passionate about the power of data and insights.
Knowledgeable in SQL, R, and Python, along with visualization tools.
Outstanding communication and presentation skills.
Resourceful, hard-working, and solutions-oriented mindset.
Embraces ambiguity and applies experiences to come to strategic growth resolutions.
An MBA and startup experience are a plus.
At CreativeX, we encourage applicants of all backgrounds and identities to apply for roles that align with their interests and career trajectory. If you fit the description above and see yourself in this role, we would love to see your application!
Salary Range:
$150k-180k base, plus stock options and benefits
What we Offer:
Fully paid medical, dental, and vision (US) and private medical insurance (UK).
Generous time off + bank holidays.
Education budget for individual learning experiences.
Annual subscription to Calm and Headspace for mental wellbeing.
Monthly coaching for career goals and personal development.
Stock options as we believe everyone should have a stake in the business.
4-month full pay parenting leave for all employees who have been with the company for one (1) year.
Employee contributions to a 401(k) once they have completed their eligibility period.
CreativeX provides equal employment opportunity for all applicants and employees.
#J-18808-Ljbffr