Vice President of Marketing

Vice President of MarketingAbout the CompanyFlourishing credit scoring platformIndustryConsumer ServicesTypeSubsidiary of a Public CompanyFounded2007Employees1001-5000Funding$200+ millionCategoriesFinanceCreditPersonal FinanceFinTechInformation Technology & ServicesFinancial ServicesTechnologyServicesCheck Credit ReportCheck Credit ReportsConsumer ServicesCredit ChecksCredit HistoryCredit KarmaCredit ManagerCredit ReportCredit ReportsCredit ScoreCredit ScoresFree Credit CheckFree Credit ScoreInformation Collection & DeliveryMedia & InternetOnline Credit ReportScoreBusiness ClassificationsMobileB2CSAASAbout the RoleThe Company is seeking a Vice President, Marketing to lead the brand's identity and marketing strategy. This pivotal role involves overseeing a multi-disciplinary team, including brand, creative, product marketing, and product research, to drive the brand and marketing initiatives that support the company's growth objectives. The successful candidate will be responsible for deeply understanding the needs and aspirations of the company's members and developing strategies that place the member at the heart of every marketing endeavor. This includes the development of brand strategy, integrated marketing campaigns, and the execution of campaigns across various marketing channels. The role also requires a leader with a strategic mindset, a proven track record in digital marketing, and a commitment to fostering a culture of diversity, equity, and inclusion. Applicants for the Vice President, Marketing position at the company should have a minimum of 12 years' of marketing experience, primarily in a B2C context, with a focus on content, digital, product marketing, and marketing analytics. The ideal candidate will have a strong background in brand strategy and management, be a fluent storyteller, and have the ability to thrive in a matrixed, multi-vertical company. A strategic mindset, deep understanding of digital marketing, and strong analytical capabilities are essential. The role also requires a leader with a proven commitment to developing and strengthening a company culture based on the values of diversity, equity, and inclusion, as well as outstanding communication skills to rally teams and present compelling strategies to stakeholders.Hiring Manager TitleChief Marketing Officer (CMO)Travel PercentLess than 10%FunctionsMarketing