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Amazon

Principal Product Manager-Tech, Brand Ads

Amazon, Palo Alto, California, United States, 94306


Principal Product Manager-Tech, Brand Ads

Job ID: 2742867 | Amazon.com Services LLCAmazon Ads is seeking an entrepreneurial product leader to build next-generation video ads products to help brands reach their customers and grow their businesses. Our video ads deliver alongside content that customers love on Prime Video, Amazon Freevee, Twitch, Live Sports, Fire TV, and top third-party TV publishers. These full-screen, non-skippable video ads appear before, during, or after video content like shows, movies and live entertainment across connected TV, mobile, and desktop.

ABOUT THE ROLE

As a Principal Product Manager - Technical you will be responsible for defining the video ads product vision, strategy, roadmap and building new products for Amazon DSP across Amazon owned and operated (O&O) properties and top third-party TV publishers. In this role, you will have a high-level of comfort with ambiguity, a deeply analytical mindset with the ability to investigate complex challenges, and can effectively influence across organizations. You work backwards from the customer needs, dive deep into data to understand the issues, and drive product development and working to deliver those needs with cross-functional teams. You will own the full product life cycle, from product strategy, prioritization and development to adoption and growth with product marketing, global sales, and account management teams.

Key job responsibilities

Own Amazon DSP video ads product vision, 3-year strategic plans, and 18-month roadmapsDive deep on Amazon DSP video advertiser needs both quantitatively and qualitativelyDefine new Amazon DSP video ads products and programmatic capabilities by writing product documents (i.e., PRFAQ, PRD)Lead strategic video ads product initiatives across multiple teams and influence stakeholders to prioritize roadmap featuresOwn video ads product development across multiple teams such as planning, forecasting, signals, identity, targeting, delivery, campaign, creative, supply, and measurementLaunch new Amazon DSP video ads products and drive go-to-market strategy in partnership with sales and marketingGrow active advertiser adoption and average advertising spend for existing Amazon DSP video ads products

About the team

Amazon Ads is one of Amazon's fastest growing businesses. Amazon Ads provides programmatic ads through Amazon DSP, a demand-side platform that enables advertisers and their agencies to programmatically buy video, display, and audio ads inventory within Amazon O&O properties such as Prime Video, Live Sports, Fire TV, Twitch, Amazon Live, Amazon Music, Alexa, Amazon.com, top third-party publishers through Amazon Publisher Direct (APD) and third-party ad exchanges (3PX). The Brand Ads team within Amazon DSP is responsible for building new brand ads products and growing existing brand ads business to help brands reach more customers, raise brand awareness, increase brand consideration, and ultimately grow their brand on and off Amazon.

BASIC QUALIFICATIONS

8+ years of technical product or program management experience4+ years of end to end product delivery experienceExperience with feature delivery and tradeoffs of a productExperience owning/driving roadmap strategy and definitionExperience leading engineering discussions around technology decisions and strategy related to a productExperience technical product managementBachelor's degree6+ years of digital advertising experience

PREFERRED QUALIFICATIONS

- Knowledge of SQL

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

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