Director - Growth & Outreach

Job Description - Director - Growth & Outreach (7463-12456)Who We Are:People are our passion and purpose. Come work where you are appreciated for who you are not just what you can do. Harris Regional Hospital is an 86-bed acute care facility, including orthopedics, cardiology, general surgery, women’s care, and emergency medicine, as well as sports medicine, physical therapy, imaging and laboratory services, and many other areas of subspecialty care.Where We Are:Located in western North Carolina, picturesque Sylva offers local restaurants, stores, & breweries with convenient access to Asheville & the Blue Ridge Parkway. The landscape is highlighted by waterfalls, rocky peaks and the Great Smoky Mountains National Park, providing opportunities for whitewater rafting, hiking, and biking throughout the region.Job Summary:Responsible for strategically planning and implementing outreach efforts specifically with physicians, nurse practitioners, physician assistants, other area hospitals, EMS and other potential referral sources within the hospital's primary, secondary and tertiary service areas, maximizing referral and redirection opportunities for both inpatient and outpatient services. This position is focused on continuous improvements that result in improved experiences for both patients and providers within our facility.Reports to:

CEO with a strong dotted line reporting relationship to the HSC VP Growth and Outreach.Essential Functions:Create and maintain a target list of referral sources, develop and implement an annual growth and outreach business plan and provide input in the development and implementation of marketing plans for all service lines. Utilize CRM to document and optimize outreach to referral sources.Organize and conduct meetings with key providers and practice staff (nurses, referral coordinators, practice managers) to discover their needs to support patient care and to develop rapport. Majority of time should be spent on physically visiting and interacting with providers, provider office staff and facilities in the specific area of responsibility.Provide regular communication and updates to HSC VP and/or Sr Director Growth and Outreach. Attend weekly conference calls and other onsite meetings as determined by VP Growth and Outreach.Communicate activity level and identify all issue resolution opportunities with hospital leaders along with timely follow up with referral sources to remove barriers to growth.Develop customized engagement strategies, approach, and tactics for each provider and industry to drive growth and additional business opportunities.Arrange and facilitate introductions of new and employed providers/specialists to targeted referral prospects to reinforce clinical engagement and referral process.Arrange introductions and regular engagement of facility’s clinical services, access points, and specialists to new and all providers.Facilitate attendance at educational programs and other opportunities/events to connect specialists with targeted providers.Document each provider encounter including any open requests/issues and follow up plan in CRM, which tracks activities, progress, and outcomes.Qualifications:Minimum Work Experience:

Minimum of 3 years’ related experience. Medical and/or Pharmaceutical Sales experience preferred.Required Skills:Business Mathematical Skills - Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rates, ratios, and percentages and to draw and interpret graphs.Moderate Computer Skills - Frequent use of electronic mail, word processing, data entry, spreadsheets, graphics, etc. Ability to create, maintain and incorporate simple functions into documents, spreadsheets, databases, and presentations to support business objectives.Moderate Communication - Regularly uses moderately complex oral and written skills. May train others in functional areas, interact with others and make presentations to department or middle management.Moderate Independent Judgement - Results are defined; sets personal goals and determines how to achieve results with few or no guidelines to follow; supervisor/manager provides broad guidance and overall direction.Project Planning/Organization - Handle multiple projects simultaneously including task delegation, project oversight, and resource allocation.Additional Required Skills:Ability to work at a fast pace, prioritize multiple activities and respond in a timely manner to numerous requests.Possess creative thinking skills to navigate complicated situations with a strong ability to problem solve.Willingness to accommodate physicians’ schedules, which may occasionally fall outside of standard office hours.EEOC Statement:“Harris Regional Hospital is an Equal Opportunity Employer. Harris Regional Hospital is committed to Equal Employment Opportunity for all applicants and employees and complies with all applicable laws prohibiting discrimination and harassment in employment.”Job Administration/ManagementPrimary Location:

NC-SylvaSchedule:

Full-timeWork Schedule Day shift, 7-10 hr/shift, weekdays only

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