Merkle Schweiz
VP, Executive Creative Director - Experience Design Lead
Merkle Schweiz, Chicago, Illinois, United States,
VP, Executive Creative Director - Experience Design Lead
The purpose of this role is to manage multiple clients, accounts and creative teams. The Group Creative Director works closely with the Business Directors and Strategy leads to help push the creative boundaries of the agency output for existing clients and new business opportunities. Present innovative and differentiating ideas and concepts to clients. They will be responsible for the creative ownership, creative strategic development and overall concept development. The Business Mission At Merkle, we partner with many of the world’s most progressive brands to help them unlock the power of technology, data and experience design to transform their relationships with their customers. In short, the digital products, services and experiences we design for these companies help them win in the experience economy. To do this work requires an incredible community of experience designers, UI designers, content authors, graphic designers, creative technologists, motion designers, product designers, service designers and innovation consultants – working together in studios across North America, Brazil and India. It also requires world-class experience leadership to inspire our people, build collaboration between our teams, elevate our craft skills, and drive innovation in our tools and approaches – all in the service of winning the confidence of new clients, over-delivering for existing clients, and growing the scale of our global experience creative business. The Role The role of North American Experience Design Lead is one of the most senior creative leadership roles in Merkle Americas.
We are looking for a digital experience creative with strong sales skills. You will travel frequently in this role to meet with our clients and lead large global pitches focused on digital experience transformation projects.
You will work closely with creative directors and strategy leads. You understand how to set up teams that are global delivery teams and know how to work with distributed teams in different time zones. You are an entrepreneurially minded experience creative. Responsibilities include: Inspire and elevate our creative approach through hands-on direction and personal participation in creative exercises for larger clients, acting at times as a player/coach. Always be on the lookout for ways to improve design processes and enhance solution frameworks to make them more effective and efficient. When these improvements are made, share them with the entire (MAXC) Merkle Americas Experience Creative community. Help elevate the overall craft skill level of the creative people on our teams. Champion the adoption and integration of Generative AI and modern digital design tools and approaches into our everyday creative approaches. Partner closely with our Strategy, Data and Technology capabilities to create exceptional personalized digital experiences. Provide guidance to GCDs/Studio Leads through weekly GCD group meetings and regular one-on-one meetings. Help represent Experience Design community at CX&C leadership level. Build internal relationships with Merkle vertical leads, growth leads, other capability leaders, and partners to drive offering development and opportunities. Build external relationships with key Merkle clients. Support deal pricing team and participate in deal negotiation. The success of this role is heavily judged on the overall new business growth and business profitability of the studios under this leader’s care: Sales – grow creative business 10% YOY. Margin – manage overall population to low 80% business utilization. Review new business pipeline, triage opportunities, drive pitches to close: Personally lead large Experience, Service Design, Digital Business Transformation pitches. Personally participate in large cross-Dentsu pitches. Advise and guide smaller pitches led by individual studio leads. Creative Community Leadership Help grow next generation of creative leadership. Help architect the structure of creative studios. Help lead MAXC Creative Showcase, Creative Leadership meetings. Participate in global CXM Experience Creative Leadership council. Create thought leadership content for Merkle marketing. Potentially speak at conferences for Merkle marketing. Travel Requirements Role requires regular NA travel to client meetings, studio meetings. Some international travel may be required. ADDITIONAL INFORMATION The anticipated base salary range for this position is $163,000 - 263,350. Salary is based on a variety of factors, including relevant experience, knowledge and other factors permitted by law. Additionally, this position is eligible for discretionary incentive compensation. Our incentive compensation plan is subject to change. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information about dentsu benefits, please visit
www.dentsubenefitsplus.com .
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The purpose of this role is to manage multiple clients, accounts and creative teams. The Group Creative Director works closely with the Business Directors and Strategy leads to help push the creative boundaries of the agency output for existing clients and new business opportunities. Present innovative and differentiating ideas and concepts to clients. They will be responsible for the creative ownership, creative strategic development and overall concept development. The Business Mission At Merkle, we partner with many of the world’s most progressive brands to help them unlock the power of technology, data and experience design to transform their relationships with their customers. In short, the digital products, services and experiences we design for these companies help them win in the experience economy. To do this work requires an incredible community of experience designers, UI designers, content authors, graphic designers, creative technologists, motion designers, product designers, service designers and innovation consultants – working together in studios across North America, Brazil and India. It also requires world-class experience leadership to inspire our people, build collaboration between our teams, elevate our craft skills, and drive innovation in our tools and approaches – all in the service of winning the confidence of new clients, over-delivering for existing clients, and growing the scale of our global experience creative business. The Role The role of North American Experience Design Lead is one of the most senior creative leadership roles in Merkle Americas.
We are looking for a digital experience creative with strong sales skills. You will travel frequently in this role to meet with our clients and lead large global pitches focused on digital experience transformation projects.
You will work closely with creative directors and strategy leads. You understand how to set up teams that are global delivery teams and know how to work with distributed teams in different time zones. You are an entrepreneurially minded experience creative. Responsibilities include: Inspire and elevate our creative approach through hands-on direction and personal participation in creative exercises for larger clients, acting at times as a player/coach. Always be on the lookout for ways to improve design processes and enhance solution frameworks to make them more effective and efficient. When these improvements are made, share them with the entire (MAXC) Merkle Americas Experience Creative community. Help elevate the overall craft skill level of the creative people on our teams. Champion the adoption and integration of Generative AI and modern digital design tools and approaches into our everyday creative approaches. Partner closely with our Strategy, Data and Technology capabilities to create exceptional personalized digital experiences. Provide guidance to GCDs/Studio Leads through weekly GCD group meetings and regular one-on-one meetings. Help represent Experience Design community at CX&C leadership level. Build internal relationships with Merkle vertical leads, growth leads, other capability leaders, and partners to drive offering development and opportunities. Build external relationships with key Merkle clients. Support deal pricing team and participate in deal negotiation. The success of this role is heavily judged on the overall new business growth and business profitability of the studios under this leader’s care: Sales – grow creative business 10% YOY. Margin – manage overall population to low 80% business utilization. Review new business pipeline, triage opportunities, drive pitches to close: Personally lead large Experience, Service Design, Digital Business Transformation pitches. Personally participate in large cross-Dentsu pitches. Advise and guide smaller pitches led by individual studio leads. Creative Community Leadership Help grow next generation of creative leadership. Help architect the structure of creative studios. Help lead MAXC Creative Showcase, Creative Leadership meetings. Participate in global CXM Experience Creative Leadership council. Create thought leadership content for Merkle marketing. Potentially speak at conferences for Merkle marketing. Travel Requirements Role requires regular NA travel to client meetings, studio meetings. Some international travel may be required. ADDITIONAL INFORMATION The anticipated base salary range for this position is $163,000 - 263,350. Salary is based on a variety of factors, including relevant experience, knowledge and other factors permitted by law. Additionally, this position is eligible for discretionary incentive compensation. Our incentive compensation plan is subject to change. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information about dentsu benefits, please visit
www.dentsubenefitsplus.com .
#J-18808-Ljbffr