Cox Communications
Digital Advertising Product Manager DSP & Inventory Management (Cox Media)
Cox Communications, Mc Lean, Virginia, us, 22107
Cox Communications is seeking a
Digital Advertising Product Manager
to support its
Cox Media
team. As part of the Cox Media Product Management and Development Team, the Digital Advertising Product Manager is responsible for comprehensive lifecycle management of assigned advertising products within Cox Media's local advertising portfolio including but not limited to the design and maintenance of processes for driving revenue on existing products, rolling out product enhancements, launching new products, and evaluating and potentially decommissioning underperforming products.
Location:
This role requires that you reside within a Cox Communications listed location. This is a hybrid role, and the schedule is a mix of work-from-office/work-from-home.
Primary responsibilities and essential functions:
Demonstrate subject matter expertise on assigned products by leading cross-departmental efforts that will drive the success of the Product Management and Development Team, including but not limited to the following:Partnering with Sales team to identify strategies for increasing market share, product usage and growing revenue for all products.Collaborate with Cox Media markets to facilitate product launches and/or enhancements, ensure proper training, inform compelling marketing collateral, and gather market and customer feedback.Align with Marketing Center of Excellence (COE) to ensure product offerings/benefits are properly positioned and backed by data-driven research.Partnering with third-party vendor partners, Digital Center of Excellence (DCOE) and Operations teams to implement fulfillment and billing practices consistent with Cox Media sales philosophy.Partnering with Business Enablement team to ensure internal stakeholder needs are properly addressed and documented throughout the product lifecycle.Partnering with Finance team to develop and maintain an operating plan and budget for assigned products and manage expenses within the budget, including vendor payments.Driving product enhancements forward working and developing requirements with technology in an agile development environment.Assist in the development of business cases to support product and services roadmap investments, identifying opportunities to enhance the value of the portfolio and adjacent products.Recommend/make decisions regarding programs that have a significant impact to business outcomes and carry potential consequences if unsuccessful.Continuously evaluate programmatic inventory sources for additional opportunities and optimization maximizing campaign yields by establishing partnerships across the OTT / CTV ecosystem.Surveying the marketplace for new inventory sources that drive additional revenue growth; lead partnership and negotiations with new supply partners and publishers.Work closely with field local sales, national rep firm, and other partner sales channels, ensuring that each group has a fresh perspective of products, knows how products fit into the suite or portfolio.Interface with local, national and sales teams providing subject matter expertise on products and client strategy where applicable.Vendor management of third party relationships ensuring a high level of accountability and customer service with continual evaluation of performance and relationship.Develop, evaluate, and maintain leading business relationships internally and externally with partners, peers, vendors to articulate our needs for products and services that help facilitate company goals.
Qualifications
Skills and Requirements:
Minimum 6+ years of experience required in related field (i.e., B-to-B product/brand management, media/advertising sales management, etc.); 4+ years of experience required if candidate possesses a related advanced degree.Demonstrated experience with Digital Media advertising products required.Previous experience working with DSPs such as DV360, Google Campaign Manager, Amazon, etc.Strong ability to work across departmental boundaries to drive toward common goals.Proven ability to develop detailed work plans and execute under pressure. Must be able to work independently and deliver measurable results.Must be a team-player and thrive in an environment that promotes strong individual skills that are easily applied to goals of the team and company.Self-starter with the ability to work under pressure and in a fast-paced and sometimes ambiguous environment, complete multiple tasks at one time, meet deadlines and self-recognize and adapt to priorities that change often.Exceptional interpersonal skills including verbal and written communication skills.Strong organization, detail, problem-solving and follow-up skills. Exudes a professional image inside and outside the company.Ability to build and maintain constructive partnerships with diverse group of internal and external work groups.Shows commitment to self-development by demonstrated desire to learn new ways of doing business, staying abreast of competitors/industry major initiatives.Ability to influence people that don't report into the position.Strategic analysis and planning experience.Willingness to travel by car and/or air as needed.PC skills required, including strong working knowledge of all MS products.
Preferred
BS/BA degree in related discipline strongly desired (i.e., Marketing, Advertising, Business, etc.).2+ years of experience in a management role or leading cross functional projects preferred.1+ years Supervisory or management experience.Project management software experience a plus.DSP/SSP experience related to inventory negotiation.
Compensation:
Compensation includes a base salary of $106,700.00 - $177,900.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, parental leave, and COVID-19 vaccination leave.
About Cox Communications
Cox Communications is the largest private telecom company in America, serving six million homes and businesses. That's a lot, but we also proudly serve our employees. Our benefits and our award-winning culture are just two of the things that make Cox a coveted place to work. If you're interested in bringing people closer through broadband, smart home tech and more, join Cox Communications today!
About Cox
Cox empowers employees to build a better future and has been doing so for over 120 years. With exciting investments and innovations across transportation, communications, cleantech and healthcare, our family of businesses - which includes Cox Automotive and Cox Communications - is forging a better future for us all. Ready to make your mark? Join us today!
Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual's age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.#J-18808-Ljbffr
Digital Advertising Product Manager
to support its
Cox Media
team. As part of the Cox Media Product Management and Development Team, the Digital Advertising Product Manager is responsible for comprehensive lifecycle management of assigned advertising products within Cox Media's local advertising portfolio including but not limited to the design and maintenance of processes for driving revenue on existing products, rolling out product enhancements, launching new products, and evaluating and potentially decommissioning underperforming products.
Location:
This role requires that you reside within a Cox Communications listed location. This is a hybrid role, and the schedule is a mix of work-from-office/work-from-home.
Primary responsibilities and essential functions:
Demonstrate subject matter expertise on assigned products by leading cross-departmental efforts that will drive the success of the Product Management and Development Team, including but not limited to the following:Partnering with Sales team to identify strategies for increasing market share, product usage and growing revenue for all products.Collaborate with Cox Media markets to facilitate product launches and/or enhancements, ensure proper training, inform compelling marketing collateral, and gather market and customer feedback.Align with Marketing Center of Excellence (COE) to ensure product offerings/benefits are properly positioned and backed by data-driven research.Partnering with third-party vendor partners, Digital Center of Excellence (DCOE) and Operations teams to implement fulfillment and billing practices consistent with Cox Media sales philosophy.Partnering with Business Enablement team to ensure internal stakeholder needs are properly addressed and documented throughout the product lifecycle.Partnering with Finance team to develop and maintain an operating plan and budget for assigned products and manage expenses within the budget, including vendor payments.Driving product enhancements forward working and developing requirements with technology in an agile development environment.Assist in the development of business cases to support product and services roadmap investments, identifying opportunities to enhance the value of the portfolio and adjacent products.Recommend/make decisions regarding programs that have a significant impact to business outcomes and carry potential consequences if unsuccessful.Continuously evaluate programmatic inventory sources for additional opportunities and optimization maximizing campaign yields by establishing partnerships across the OTT / CTV ecosystem.Surveying the marketplace for new inventory sources that drive additional revenue growth; lead partnership and negotiations with new supply partners and publishers.Work closely with field local sales, national rep firm, and other partner sales channels, ensuring that each group has a fresh perspective of products, knows how products fit into the suite or portfolio.Interface with local, national and sales teams providing subject matter expertise on products and client strategy where applicable.Vendor management of third party relationships ensuring a high level of accountability and customer service with continual evaluation of performance and relationship.Develop, evaluate, and maintain leading business relationships internally and externally with partners, peers, vendors to articulate our needs for products and services that help facilitate company goals.
Qualifications
Skills and Requirements:
Minimum 6+ years of experience required in related field (i.e., B-to-B product/brand management, media/advertising sales management, etc.); 4+ years of experience required if candidate possesses a related advanced degree.Demonstrated experience with Digital Media advertising products required.Previous experience working with DSPs such as DV360, Google Campaign Manager, Amazon, etc.Strong ability to work across departmental boundaries to drive toward common goals.Proven ability to develop detailed work plans and execute under pressure. Must be able to work independently and deliver measurable results.Must be a team-player and thrive in an environment that promotes strong individual skills that are easily applied to goals of the team and company.Self-starter with the ability to work under pressure and in a fast-paced and sometimes ambiguous environment, complete multiple tasks at one time, meet deadlines and self-recognize and adapt to priorities that change often.Exceptional interpersonal skills including verbal and written communication skills.Strong organization, detail, problem-solving and follow-up skills. Exudes a professional image inside and outside the company.Ability to build and maintain constructive partnerships with diverse group of internal and external work groups.Shows commitment to self-development by demonstrated desire to learn new ways of doing business, staying abreast of competitors/industry major initiatives.Ability to influence people that don't report into the position.Strategic analysis and planning experience.Willingness to travel by car and/or air as needed.PC skills required, including strong working knowledge of all MS products.
Preferred
BS/BA degree in related discipline strongly desired (i.e., Marketing, Advertising, Business, etc.).2+ years of experience in a management role or leading cross functional projects preferred.1+ years Supervisory or management experience.Project management software experience a plus.DSP/SSP experience related to inventory negotiation.
Compensation:
Compensation includes a base salary of $106,700.00 - $177,900.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, parental leave, and COVID-19 vaccination leave.
About Cox Communications
Cox Communications is the largest private telecom company in America, serving six million homes and businesses. That's a lot, but we also proudly serve our employees. Our benefits and our award-winning culture are just two of the things that make Cox a coveted place to work. If you're interested in bringing people closer through broadband, smart home tech and more, join Cox Communications today!
About Cox
Cox empowers employees to build a better future and has been doing so for over 120 years. With exciting investments and innovations across transportation, communications, cleantech and healthcare, our family of businesses - which includes Cox Automotive and Cox Communications - is forging a better future for us all. Ready to make your mark? Join us today!
Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual's age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.#J-18808-Ljbffr