Content Marketing Coordinator

Muse by Interaxon Inc. is seeking a Content Marketing Coordinator with a drive to lead the future of brain health storytelling.Who are we?At Muse, we're revolutionizing brain health. Our EEG-powered headbands deliver real-time feedback on focus, relaxation, sleep, and stress, helping over 500,000 users improve their mental wellness. With more than 1 billion minutes of brain data, Muse is trusted by 1,000+ clinicians and featured in 200+ research studies. We're making brain health accessible to all, and we want you to help us tell that story.Who are you?Your brain buzzes with creative ideas every minute of the day. You're equal parts trendsetter and storyteller, constantly generating fresh concepts that push boundaries and grab attention. You thrive on engaging with cultural moments to craft content that stands out. Your inbox is packed with marketing newsletters, keeping you ahead of the curve. You bring 2-3 years of content marketing expertise, mastering social media management, SEO, and crafting copy that connects and converts.You excel at creating UGC-style videos and compelling visual content. Writing is your superpower, producing scroll-stopping copy for any platform. You understand SEO beyond surface-level tactics and know how to optimize for maximum impact. Most importantly, you're results-driven, committed to surpassing KPIs, and ready to make your mark.When you apply, please be sure to submit a portfolio or example of content you've created. $45,000 - $55,000 a yearSpecific duties- Collaborate with the Senior Brand Marketing Manager to create content that enhances user experience, maintains brand consistency, and aligns with special releases, promotions, and current events.- Own and manage all organic social media channels, including content creation, scheduling, posting, community engagement, and social media calendar planning.- Produce UGC-style visual content using a smartphone, including filming, editing, and posting reels and photos, with a focus on neuroscience and brain-health topics.- Interact with followers, respond to comments, and foster a strong online community.- Track and report on KPIs for content marketing activities, analyze campaign performance, and use data-driven insights to refine strategies.- Stay informed about cultural moments, emerging platforms, social media trends, and best practices in digital marketing within the health and wellness space.- Create engaging, SEO-optimized blog posts, social media content, and website copy with AI-driven SEO strategies in mind.- Draft performance-driven content for paid social, landing pages, and other marketing assets.Ad-hoc - Assist with influencer and affiliate outreach - Support email marketing campaigns, and collaborate on integrated marketing initiatives.- Support PR efforts by crafting press releases and distributing content to media outlets; assist in event coordination and on-site logistics as needed.Requirements- University degree, diploma, or equivalent experience in marketing or a related field.- 2-3 years of experience in content marketing, social media management, and SEO, with proven ability to grow and engage audiences on platforms like Instagram, TikTok, YouTube, and LinkedIn.- Exceptional writing and editing skills, with a keen eye for detail and experience in crafting content optimized for SEO and performance across a variety of channels. - A trendhacker mentality: you know how to spot emerging trends and leverage them to create impactful content.- Proficiency with social media platforms and scheduling tools, plus experience using SEO tools (e.g., Google Analytics, SEMrush) to track and improve key content KPIs.- Strong analytical skills to interpret data, measure success metrics, and refine strategies based on insights.- Comfortable creating, shooting, and editing visual content, with a focus on neuroscience and brain-health topics. Willingness to appear on camera and film others, with a creative and visually driven mindset.- Excellent time management and organizational skills, capable of handling multiple projects simultaneously.- Self-motivated, proactive, and able to work independently or within a team.- Passionate about exceeding KPIs and contributing to organizational growth.- Interest in neurotechnology, brain health, or meditation, ideally with a personal practice.Bonus skills- Graphic design experience, with proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar tools.- Experience in creating and coordinating email campaigns.What we offerAt Muse, we take pride in fostering a performance culture that revolves around innovation, inclusion, and achieving transformative results. We believe in empowering personal growth to not only improve lives but also create positive change in the world. We have a hybrid/remote working environment, a great benefits package and a gym subsidy. We believe that diversity is an essential part of our workplace culture, and we continue to grow our team through equal opportunity and barrier-free recruitment. Additionally, if you require any accommodations during the selection process, please let us know!