Horseshoe Marketing Manager

Salary : $56,532.59 Annually Location : 79701, TX Job Type: Full-Time Job Number: 2019-00485 Department: Midland County Horseshoe Opening Date: 11/21/2024 Summary Please ensure that you fill out this (you must open this in internet explorer to digitally sign). All that is needed is your name, signature, and the date. YOUR APPLICATION WILL BE CONSIDERED INCOMPLETE WITHOUT THE TWO FORMS LISTED BELOW: You MUST attach A copy of your Resume The Horseshoe Marketing Manager will promote the venue's services to existing and prospective customers through strategic use of graphics, logos, and other promotional products. Essential Duties and Responsibilities ESSENTIAL DUTIES AND RESPONSIBILITIES Essential functions, as defined under the Americans with Disabilities Act, may include any of the following representative duties, knowledge, and skills. This is not a comprehensive listing of all functions and duties performed by incumbents of this class; employees may be assigned duties which are not listed below; reasonable accommodations will be made as required. Employees are required to be in attendance and prepared to begin work at their assigned work location on the specified days and hours. The job description does not constitute an employment agreement and is subject to change at any time by the employer. Essential duties and responsibilities may include, but are not limited to, the following: Maintain the Horseshoe website with venue and event information. Keep site updated with current staff, job openings, upcoming and current events, vendor information, and updated policies, contracts, etc. Keep indoor wayfinders updated with requested event information and evergreen Horseshoe graphics. Reviews past campaigns and trends to find the best way to highlight selling points. Keep outdoor LED screens updated with upcoming events, Horseshoe news, etc. Work on advertising opportunities with local businesses and organizations. Keep handouts, information packets, etc. updated and in stock. Photograph events that are taking place at the venue to use for advertisement. Post photos and original videos that showcased the Horseshoe and events occurring at the venue. Develop designs and work with printing companies to create folders, brochures, and letterheads for important documents. Admin for social media accounts. Post no less than 3-5 times per week with upcoming events, Horseshoe news, job opportunities, general public info, etc. Create Marketing Campaigns and analysis that included strategies and benchmarks to achieve. Communicate with Horseshoe Director, Lessees, and Event Staff to ensure advertisement for event, digital wayfinders, website graphics are all up to date and correct. Evaluates success of campaigns when completed. Answer direct lines and calls as well as required emails Provide quarterly marketing statistics and analytics to Horseshoe Director for Commissioners Court reports. Presents design ideas and recommendations to Horseshoe Director. Creates and coordinates multimedia packages. Evaluates success of campaigns when completed. Performs other duties as assigned. SUPERVISORY RESPONSIBILITIES: This is a non-supervisory position. Qualifications, Education, and/or experience EDUCATION and/or EXPERIENCE Bachelor's degree in marketing, Journalism, Advertising, Communications, or related field. Three to five years of related experience writing and editing projects; portfolio of relevant previous projects highly preferred. Knowledge, Skills and/or ability KNOWLEDGE, SKILLS, AND ABILITY Excellent verbal and written communication skills that may include public speaking and presentations. Excellent organizational skills and attention to detail. Excellent time management skills with a proven ability to meet deadlines. Strong analytical and problem-solving skills. Proficient with Microsoft Office Suite, Canva, and photo/video editing programs or related software. PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to prolonged periods sitting at a desk and working on a computer; use hands to finger, handle, or feel; reach with hands and arms; bend and kneel; and talk and hear. The employee frequently is required to stand and walk. The employee must frequently lift and/or move objects weighing up to 20 pounds at times. Specific vision abilities required by this job include close vision, and ability to adjust focus. WORK ENVIRONMENT The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually high. HEALTH / DENTAL INSURANCE- Regular full-time employees are provided general medical, hospitalization, and dental insurance coverage. This is free to the employee if they take a yearly HRA and have negative Cotinine test yearly. Employees may obtain coverage under the group plan for family members at their own expense. Employees become eligible for this coverage on the 91st day of employment. Prices for other insurance are listed LONG TERM DISABILITY- Regular full-time employees working over 30 hours per week are eligible for long-term disability benefits. This benefit becomes effective on the 1st day of the month following six months of continuous employment with the county CAFETERIA PLAN - All regular full-time employees are eligible to enroll in the supplemental insurance portion of the county cafeteria plan on the 91st day of employment, or annually during an enrollment period for the following plan year of January 1 through December 31. They will not be eligible for enrollment in the Flexible Spending Accounts for medical reimbursement and/or dependent care until the first annual enrollment for the plan year beginning after 1 full year of employment. DEFERRED COMPENSATION PLANS - Midland County offers five deferred compensation plans. Enrollment in one of these plans can be done at any time after the 91st day of employment. RETIREMENT PLAN - The county is a member of the Texas County & District Retirement System (TCDRS). Regular employees are required to become members of TCDRS and are eligible for this benefit immediately upon employment. Employees automatically deposit 7% of their salary. Temporary employees are not eligible to become members of TCDRS. The county matches employee deposits by 200% and interest at retirement. An employee is vested after 8 years of service. An employee may retire with full benefits after 8 years of service and attainment of age 60, or after 30 years of service, or at the time the employee qualifies under the "Rule of 75". The "Rule of 75" is defined as when the employee's age combined with years of service (rounded down to whole years) equal to 75 or more. DEATH BENEFIT PLANS - There are two (2) types of death benefit plans provided by Midland County to all employees who participate in the Texas County and District Retirement System. SUPPLEMENTAL DEATH BENEFITS FUND-If an employee dies, his or her beneficiary will receive a lump sum payment equal to one year's compensation, based on the employee's most recent regular rate of pay for the employee's regular position. SURVIVOR ANNUITY DEATH BENEFIT -To be eligible for this death benefit, the employee must be a participant in T.C.D.R.S. and must have completed at least four (4) years of service with Midland County SOCIAL SECURITY - All employees of the county are covered by social security. The county also contributes to the social security system on behalf of each employee. WORKERS' COMPENSATION - All employees of the county are covered by the workers' compensation insurance program, and the county pays the premium. This coverage provides medical and salary continuation payments to employees who receive bona fide, on-the-job, work-related injuries. LEAVE TIME - Regular full-time county employees are eligible for holidays, vacation leave, sick leave, and other types of released time under certain circumstances. FREE WELLNESS CLINIC- for anyone over the age 3 covered by Midland County's insurance. EMPLOYEE ASSISTANCE PROGRAM LONGEVITY PAY YEARLY-Upon completion of one (1) year of service, each employee receives longevity pay. Longevity pay is paid at a rate of sixty dollars ($60.00) per year of service to the county. This longevity pay is pro-rated and paid on a pay period basis. TELADOC SERVICES-as of 1/1/19 This service gives you access to a medical professional via the internet at no charge to the employee. To use this service you must be covered under the County medical plan and register with Teladoc.