McKesson
Director, Performance Analytics
McKesson, Richmond, Virginia, United States, 23214
McKesson is an impact-driven, Fortune 10 company that touches virtually every aspect of healthcare. We are known for delivering insights, products, and services that make quality care more accessible and affordable. Here, we focus on the health, happiness, and well-being of you and those we serve – we care.
What you do at McKesson matters. We foster a culture where you can grow, make an impact, and are empowered to bring new ideas. Together, we thrive as we shape the future of health for patients, our communities, and our people. If you want to be part of tomorrow’s health today, we want to hear from you.
We are seeking an experienced Director to lead our Performance Marketing Analytics team and drive the development and implementation of innovative data-driven solutions for our McKesson Medical Surgical business. The successful candidate will have a strong background in data analysis and holistic marketing measurement, as well as proven leadership skills and experience managing a team of data analysts.
Primary objectives and responsibilities:
Strategy development:
Collaborating with cross-functional teams to define channel analytics strategies aligned with overall business goals. This includes identifying key performance indicators (KPIs), measurement strategy and metrics to measure channel effectiveness. Data analysis:
Leveraging data from various sources (such as sales, marketing, customer interactions, and online platforms) to conduct in-depth analysis and derive actionable insights. This may involve using statistical techniques, data visualization, and predictive modeling to identify trends, patterns, and opportunities. Performance tracking:
Monitoring and evaluating channel performance based on established metrics. This includes setting benchmarks, tracking progress, and reporting on key findings to senior leadership and relevant stakeholders. Channel optimization:
Identifying areas for improvement and optimization within different channels, such as sales channels, marketing campaigns, or customer service interactions. This may involve conducting A/B testing, leveraging customer research, and recommending strategies to increase efficiency and effectiveness. Forecasting and predictive analytics:
Using historical data and statistical models to forecast future channel performance, anticipate customer needs, and predict market trends. This helps in making data-driven decisions and proactive planning. Other Responsibilities: Understand and anticipate stakeholders’ analytic needs, gather user requirements, help drive adoption. Cultivate business development opportunities. Assist in developing and maintaining long-term stakeholder relationships and networks. Set the strategy for marketing data products in compliance with data governance policies and procedures. Experience:
10+ years in data science, with a track record of delivering innovative data-driven solutions. Minimum Requirements:
Bachelor’s degree in computer science, Data Science, or similar field of quantitative study; Advanced degree in data science, statistics, mathematics, economics, or a related field. Critical Skills: 4+ years of experience managing a team of data analysts, with strong leadership and communication skills. Experience with the development or usage of Marketing Mix Models and/or Multi Touch Attribution. Proficiency in data analysis, including data preprocessing, model selection, and evaluation. Strong programming skills in languages such as Python or SQL. Excellent problem-solving skills, with the ability to identify and define problems, collect, and analyze data, and propose effective solutions. Strong collaboration skills, with the ability to effectively communicate complex data-driven insights to technical and non-technical stakeholders. We are proud to offer a competitive compensation package at McKesson as part of our Total Rewards. This is determined by several factors, including performance, experience and skills, equity, regular job market evaluations, and geographical markets. In addition to base pay, other compensation, such as an annual bonus or long-term incentive opportunities may be offered. Our Base Pay Range for this position:
$143,800 - $239,600 McKesson is an Equal Opportunity Employer McKesson provides equal employment opportunities to applicants and employees and is committed to a diverse and inclusive environment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age or genetic information. For additional information on McKesson’s full Equal Employment Opportunity policies, visit our
Equal Employment Opportunity
page. Join us at McKesson!
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Collaborating with cross-functional teams to define channel analytics strategies aligned with overall business goals. This includes identifying key performance indicators (KPIs), measurement strategy and metrics to measure channel effectiveness. Data analysis:
Leveraging data from various sources (such as sales, marketing, customer interactions, and online platforms) to conduct in-depth analysis and derive actionable insights. This may involve using statistical techniques, data visualization, and predictive modeling to identify trends, patterns, and opportunities. Performance tracking:
Monitoring and evaluating channel performance based on established metrics. This includes setting benchmarks, tracking progress, and reporting on key findings to senior leadership and relevant stakeholders. Channel optimization:
Identifying areas for improvement and optimization within different channels, such as sales channels, marketing campaigns, or customer service interactions. This may involve conducting A/B testing, leveraging customer research, and recommending strategies to increase efficiency and effectiveness. Forecasting and predictive analytics:
Using historical data and statistical models to forecast future channel performance, anticipate customer needs, and predict market trends. This helps in making data-driven decisions and proactive planning. Other Responsibilities: Understand and anticipate stakeholders’ analytic needs, gather user requirements, help drive adoption. Cultivate business development opportunities. Assist in developing and maintaining long-term stakeholder relationships and networks. Set the strategy for marketing data products in compliance with data governance policies and procedures. Experience:
10+ years in data science, with a track record of delivering innovative data-driven solutions. Minimum Requirements:
Bachelor’s degree in computer science, Data Science, or similar field of quantitative study; Advanced degree in data science, statistics, mathematics, economics, or a related field. Critical Skills: 4+ years of experience managing a team of data analysts, with strong leadership and communication skills. Experience with the development or usage of Marketing Mix Models and/or Multi Touch Attribution. Proficiency in data analysis, including data preprocessing, model selection, and evaluation. Strong programming skills in languages such as Python or SQL. Excellent problem-solving skills, with the ability to identify and define problems, collect, and analyze data, and propose effective solutions. Strong collaboration skills, with the ability to effectively communicate complex data-driven insights to technical and non-technical stakeholders. We are proud to offer a competitive compensation package at McKesson as part of our Total Rewards. This is determined by several factors, including performance, experience and skills, equity, regular job market evaluations, and geographical markets. In addition to base pay, other compensation, such as an annual bonus or long-term incentive opportunities may be offered. Our Base Pay Range for this position:
$143,800 - $239,600 McKesson is an Equal Opportunity Employer McKesson provides equal employment opportunities to applicants and employees and is committed to a diverse and inclusive environment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age or genetic information. For additional information on McKesson’s full Equal Employment Opportunity policies, visit our
Equal Employment Opportunity
page. Join us at McKesson!
#J-18808-Ljbffr