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ServiceNow

Senior Product Marketing Manager, Generative AI

ServiceNow, Austin, Texas, us, 78716


Senior Product Marketing Manager, Generative AI Responsibilities

This role will be responsible for the development and execution of marketing strategies, product positioning and messaging, marketing content for product launches, events and sales enablement and go-to-market plans for our generative AI products and solutions. Support marketing teams with product marketing content for campaigns and programs. Work across product marketing teams to create foundational messaging and content that drives awareness and alignment across internal and external audiences for GenAI. Support product management teams with adoption programs. Help support and manage key digital and physical events including speaker selection, content reviewers, messaging support. Write and edit content such as case studies, videos, website copy and blog posts. Work across multiple teams and with customers to create and unveil engaging messaging and use cases that connect AI solutions and technologies. Deliver content for product launches maintaining high quality standards and a timely delivery. Build sales enablement assets that can help build awareness with our Core Sellers. Collaborate with AR, PR and thought leadership to build industry momentum for GenAI. Participate in social marketing and blogging activities to drive awareness. Qualifications

7+ years of product/solution marketing/management. 2 years of experience in software platforms, knowledge of AI a plus. Very strong written and oral communication skills. Excellent people skills to interact with peers, colleagues, customers and cross-functional teams, and third parties. Up to 10% travel. Company Description At ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can’t wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for ingenuity. We know that your best work happens when you live your best life and share your unique talents, so we do everything we can to make that possible. With more than 7,700+ customers, we serve approximately 85% of the Fortune 500, and we're proud to be one of FORTUNE 100 Best Companies to Work For and World's Most Admired Companies. Learn more on Life at Now blog and hear from our employees about their experiences working at ServiceNow. Unsure if you meet all the qualifications of a job description but are deeply excited about the role? We still encourage you to apply! At ServiceNow, we are committed to creating an inclusive environment where all voices are heard, valued, and respected. We welcome all candidates, including individuals from non-traditional, varied backgrounds, that might not come from a typical path connected to this role. We believe skills and experience are transferable, and the desire to dream big makes for great candidates.

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