Lumanity
Vice President, Go-To-Market Strategy & Operations
Lumanity, Boston, MA
Overview / About us
Lumanity is dedicated to improving patient health by accelerating and optimizing access to medical advances. We partner with life sciences companies around the world to generate evidence to demonstrate the value of their product, translate the science and data into compelling product narratives, and deliver innovative solutions to enable commercial decisions that position these products for success in the market. You'll enjoy a rewarding career knowing the work you do matters and makes a difference to our mission to improve patient care. We bring together over and a unique and diverse team of 1,100+ industry pioneers, data luminaries, subject matter experts, and proven problem-solvers globally.
Why Lumanity:
We are a global, collaborative, and values-driven organization. our values are the foundation of what we stand for and guide every aspect of our work and how we work with each other, and our clients.
Responsibilities / Position overview
How this role impacts Lumanity:
The Vice President, Go-To-Market (GTM) Strategy & Operations role will lead key initiatives that centralize sales and marketing operations, improve revenue forecasting, and optimize the customer acquisition process across the company's global practices. This dynamic and strategic leadership role is pivotal to driving operational excellence, aligning our GTM functions across the organization, and ensuring that sales, marketing, and enablement strategies are synchronized to maximize revenue growth, efficiency, and customer success.
What each day looks like:
Morning Metrics Check: Review key revenue and GTM metrics to assess strategy performance, monitor pipeline status, and identify risks or opportunities.
Cross-Functional Leadership Meeting: Collaborate with practice leads, marketing, and sales teams to ensure alignment with business goals and the analysis of data and metrics to drive performance. Discuss potential adjustments to sales processes, GTM strategies, or response to market trends.
Enablement & Revenue Operations Strategy Session: Partner with Enablement and Revenue Operations teams to refine training, onboarding, and operational processes, enhancing support for the sales team.
Afternoon Data Analysis:Analyze CRM and marketing automation reports for insights into GTM effectiveness, marketing's pipeline impact, and revenue productivity. Use data-driven insights to adjust strategies as needed.
Strategic Session on Revenue Operations: Fine-tune processes related to operational excellence, dashboards, and revenue recognition to drive operational alignment with growth targets.
End-of-Day Wrap-Up: Ensure all decisions and adjustments are communicated clearly, equipping teams with actionable insights and support for ongoing success.
Essential Duties/Responsibilities:
Qualifications
What you need to have or know to be successful:
Leadership Attributes:
Benefits
We want to provide you with the resources and benefits to thrive in and outside of the workplace. Our rewards and comprehensive benefits packages reflect our commitment to our people and focuses on what matters to you - health and well-being, personal finances, professional development, and a healthy work/life balance.
This role can be based hybrid from one of our US offices or remotely in the US.
-
#LI-Hybrid
Lumanity is dedicated to improving patient health by accelerating and optimizing access to medical advances. We partner with life sciences companies around the world to generate evidence to demonstrate the value of their product, translate the science and data into compelling product narratives, and deliver innovative solutions to enable commercial decisions that position these products for success in the market. You'll enjoy a rewarding career knowing the work you do matters and makes a difference to our mission to improve patient care. We bring together over and a unique and diverse team of 1,100+ industry pioneers, data luminaries, subject matter experts, and proven problem-solvers globally.
Why Lumanity:
We are a global, collaborative, and values-driven organization. our values are the foundation of what we stand for and guide every aspect of our work and how we work with each other, and our clients.
- We are Changemakers, who are driven to be curious explorers and lifelong learners, challenging old ways of thinking to uncover innovative solutions.
- We Never Settle and have a relentless pursuit of excellence, which isn't just a goal, it is our starting point in all we do and strive to deliver.
- We Accelerate our Impact for clients and patients through tackling big challenges and complex problems to make a transformative difference
- We Lead with Authenticity and empower our teams to do so, fostering a community where every individual can be their true self and celebrating our diversity as a source of strength.
- We Connect the Dots and form true partnerships, bringing together diverse perspectives and specialties that enable us to deliver exceptional work and reimagine what's possible for ourselves, our clients, and patients.
Responsibilities / Position overview
How this role impacts Lumanity:
The Vice President, Go-To-Market (GTM) Strategy & Operations role will lead key initiatives that centralize sales and marketing operations, improve revenue forecasting, and optimize the customer acquisition process across the company's global practices. This dynamic and strategic leadership role is pivotal to driving operational excellence, aligning our GTM functions across the organization, and ensuring that sales, marketing, and enablement strategies are synchronized to maximize revenue growth, efficiency, and customer success.
What each day looks like:
Morning Metrics Check: Review key revenue and GTM metrics to assess strategy performance, monitor pipeline status, and identify risks or opportunities.
Cross-Functional Leadership Meeting: Collaborate with practice leads, marketing, and sales teams to ensure alignment with business goals and the analysis of data and metrics to drive performance. Discuss potential adjustments to sales processes, GTM strategies, or response to market trends.
Enablement & Revenue Operations Strategy Session: Partner with Enablement and Revenue Operations teams to refine training, onboarding, and operational processes, enhancing support for the sales team.
Afternoon Data Analysis:Analyze CRM and marketing automation reports for insights into GTM effectiveness, marketing's pipeline impact, and revenue productivity. Use data-driven insights to adjust strategies as needed.
Strategic Session on Revenue Operations: Fine-tune processes related to operational excellence, dashboards, and revenue recognition to drive operational alignment with growth targets.
End-of-Day Wrap-Up: Ensure all decisions and adjustments are communicated clearly, equipping teams with actionable insights and support for ongoing success.
Essential Duties/Responsibilities:
- GTM Strategy Development: Lead the creation, execution, and optimization of the company's GTM strategy to drive business growth and profitability.
- Sales & Marketing Operations: Centralize and streamline the operations of sales and marketing, ensuring alignment with revenue goals and clear accountability.
- Cross-functional Leadership: Collaborate with global practice leads, marketing, and sales teams to define and drive go-to-market initiatives that align with business objectives.
- Forecasting & Performance Management: Implement forecasting models and metrics to drive revenue predictability, improve pipeline management, and optimize sales productivity.
- Sales Process Optimization: Lead the improvement of sales processes, tools, and methodologies to ensure operational efficiency and drive sales excellence.
- Revenue Operations: Oversee and optimize revenue operations, establishing scalable processes to support growth, including quota setting, compensation models, and revenue recognition.
- Enablement Programs: Collaborate with the Enablement team to ensure consistent onboarding, training, and development of sales teams, driving high performance.
- Reporting & Insights: Build robust reporting frameworks to provide actionable insights into sales performance, marketing contribution, and GTM effectiveness.
- Technology & Tools: Drive the adoption and integration of technology platforms (CRM, marketing automation, etc.) to improve efficiency and scalability across GTM operations.
Qualifications
What you need to have or know to be successful:
- Experience: 10+ years of experience in GTM strategy, sales operations, or revenue operations, ideally within healthcare, life sciences, or a consulting environment.
- Leadership Skills: Proven track record of leading cross-functional teams and driving large-scale GTM initiatives in a complex, matrixed organization.
- Operational Expertise: Strong background in sales and marketing operations, with expertise in process optimization, metrics, and revenue operations.
- Strategic Thinker: Ability to think strategically about growth opportunities and translate those into actionable operational plans.
- Analytical Skills: Data-driven decision-maker with the ability to develop and manage forecasting models, sales KPIs, and dashboards.
- Collaboration & Influence: Excellent stakeholder management and interpersonal skills, with the ability to work effectively with senior leaders across the organization.
- Tech Savvy: Familiarity with CRM platforms (e.g., Salesforce) and marketing automation tools, with the ability to drive adoption and optimize usage.
- Results-oriented: Demonstrated ability to drive operational efficiency and revenue growth through GTM alignment and strategic initiatives.
Leadership Attributes:
- Business Acumen: Applies in-depth knowledge of commercial and business operations to effectively, efficiently, and strategically manage financial, information, operational and people resources and to make informed decisions that align with organizational and business objectives and goals.
- Leadership: Serves as an ethical, influential, and strategic leader that fosters transparency and trust and inspires and motivates others to achieving organizational success.
- Thought Leadership: Serve as a credible thought leader through demonstrated expertise in your field, sharing valuable knowledge, and offering unique guidance.
- Critical thinking and strategic planning: Able to objectively make thought-out and informed decisions and can proactively anticipate future needs and changes and takes steps to address them through clear and measurable goals and objectives.
- Initiate Change and Drive Results: Understands and recognizes internal and external factors that require change, can translate strategies into action and champion innovation. Able to manage, lead, and enable others to navigate complexities and achieve goals.
- Develop and Empower Talent: Builds on and nurtures strengths and potential of individuals and develops staff for competitive advantage. Encourage and support professional and personal development and promotes sharing of expertise and learning opportunities.
- Values a Diverse and Inclusive Environment: Creates a culture that promotes a sense of belonging where all individuals are and feel valued, respected, provided equal opportunities, and able to contribute to the success of the business.
Benefits
We want to provide you with the resources and benefits to thrive in and outside of the workplace. Our rewards and comprehensive benefits packages reflect our commitment to our people and focuses on what matters to you - health and well-being, personal finances, professional development, and a healthy work/life balance.
This role can be based hybrid from one of our US offices or remotely in the US.
-
#LI-Hybrid