Brand Manager

At Day One Digital by Blue Wheel, the client is at the heart of everything we do. Join the team and make a difference with a fast-growing eCommerce consulting and advertising service provider.

As a Brand Manager, you will be responsible for client business management by fostering strong agency-client relationships, developing brand-building strategies across supply chain & inventory control, marketing & advertising, and P&L management. Your understanding of Amazon, Walmart, and overall eCommerce best practices will enable you to positively influence the client decision-making processes, leading to business improvements.

Key Responsibilities

1) Be the Business Expert:

• Own and develop brand strategies: create a clear vision of how the client will win in a competitive environment.

• Client Budget Collaboration: align clients' internal budget strategies and targets with retailer opportunities, maximizing ROI.

• Data Literacy & Analysis: analyze customer and retailer insights, brand benchmarking, sales data, and other KPI's to understand business drivers, and measure the impact of implemented strategies.

• E-commerce expertise: have a thorough understanding of the e-commerce industry, and continually monitor industry developments and business trends

2) Be the Brand Champion:

• Flex Your eCommerce Knowledge: utilize your understanding of Amazon and other e-tailer tools, systems, and processes to achieve clients' business goals.

• Forge relationships: demonstrate strong interpersonal management skills with the ability to adapt to internal and external stakeholders' evolving business needs

• Earn Client Trust: demonstrate outstanding executive presence and business expertise by leading multiple weekly and ad hoc meetings with clients, retailers, and internal teams

• Work Cross-functionally: interface with and influence client sales, marketing, supply chain, and customer service teams to implement best-in-class practices, driving incremental growth and cost savings.

3) Measure Success:

• Be the Goal Setter: Establish key performance indicators for your brand, track their progress, and adjust brand plans accordingly to deliver against growth targets.

Requirements

• BA/BS required; MBA or Six Sigma preferred

• 5+ years of eCommerce experience which includes P&L management;, prior Amazon employment, CPG, or e-commerce agency experience preferred

• Experience working with cross-functional teams to drive continuous improvement for your stakeholders and the company

• Strong analytical and critical thinking skills

• Self-starter with the ability to prioritize in a fast-moving and highly dynamic environment

Ability to influence internally and externally to drive compelling Marketing plans and consumer and engagements

Advanced excel skills and a high level of data literacy

Strong project and people management skills

Company Profile

Founded by a former Amazonian, Day One Digital by Blue Wheel unites experts in e-commerce strategy, brand management, technology innovation, and customer experience to deliver tailored solutions to business challenges. We collaborate with brands to accelerate growth through conversion-focused practices, ensuring meaningful customer experiences for e-commerce businesses. We are dedicated to helping our clients connect with their customers in the moments that matter most. We pride ourselves in our ability to solve problems, communicate effectively, and collaborate.