Account Director, Consumer (Beauty)
M Booth, New York, NY, United States
At M Booth, we are a culture-first communications agency that attracts the best people and the best brands to a workplace that's alive with courage, ideas, respect, and humanity. We are relentlessly passionate about our clients and their business, whether that means staying at the forefront of the digital and social evolution, sharpening our earned storytelling skills, or unleashing game-changing insights that result in campaigns that win in the marketplace.
We are a hybrid workforce and believe that inspiration, relevance, and leadership are about how you do it, not where you do it from. We encourage all our employees to "Be IRL" - this code stands for being Inspired Relevant Leaders. Now, more than ever, our interactions and our relationships are mission critical to our community and our success. They build a culture that enables all of us to do great things and grow together. We invite you into our world of creativity, ideation, and communication. Come Be Inspired...come work with us at M Booth.
The ever-growing Consumer team has an immediate opening for an Account Director to help oversee a top tier CPG brand.
This is an excellent opportunity for communications professional who wants to be part of a fun loving team that encourages critical thinking as much as creativity (aka the best of both worlds!). We're looking for someone who has 6-8 years of PR, experiential, and influencer and integrated agency (IAT) experience, and that will bring energy, excitement and passion to the position.
What You'll Do:
As Account Director, you're a team leader running an anchor consumer business with a lot of opportunity for growth and visibility. You'll manage complex integrated projects (aka working with other paid media, shopper, social agency leads to create 360 programming); lead and inspire junior staffers; serve as a client counselor; and, most importantly, work with a very talented, very collaborative, and inspiring team that will have your back no matter what.
Client Leadership
- Actively provide strategic counsel
- Build strong relationship that establishes trust with client
- Serve as day-to-day client lead
- Lead weekly calls with clients
- Design work plans for programs
- Work with an account team to delegate tasks and horizontals (e.g., creative, measurement/analytics, etc.)
- Own more complex elements of project management, such as integration/collaboration with agency partners
- Problem-solve quickly and smartly when issues arise
- Create and track budgets
- Set goals per program and KPIs for the year
- Directly manage 2-3 employees that could range from SAE-AC
- Be motivational and inspiring, implementing ideas that help build culture
- Coach in real-time and provide actionable feedback and guidance to add value to teammate and the work
- Collaborate with supervisors to determine staff and resource allocation against accounts based on strengths, passions and opportunity areas
- Provide program development oversight, ranging from press materials to large-scale strategies
- Contribute ideas that deliver on briefs and jobs-to-be-done
- Organize teammates and horizontals on planning path forward
- Participate is annual business plans in an integrated (IAT) setting where you'll be showing value of PR and influencer and how it works in the marketing mix; you'll be collaborating every day with agency partners from the paid, owned social, creative and shopper teams
- Bachelor's degree or equivalent
- 6-8 years of experience on an account on the agency side
- Strong understanding and experience with both PR and influencer programming
- Experience working on an integrated agency team (IAT)
- Experience managing and mentoring a team of 3-4 direct reports and career pathing for 1-2
- Strong industry relationships (media, influencers etc.), and an ability to build strong client relationships
- Proven ability to effectively organize multiple deadlines across accounts and teams
- Ability to work independently and multi-task in a team-oriented environment
- Creative, strategic thinking skills
- Strong attention to detail
- Positive and flexible attitude
- Advanced writing, editing, and research ability
Here are a few highlights of the benefits we offer at M Booth:
- A workplace that's alive with courage, ideas, respect and humanity
- Professional growth and development programs to help advance your career
- Comprehensive health care and wellness plans for your entire family
- A 401(k) Savings Plan and Flexible Spending Accounts
- Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
- Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
- SALARY: $101,000 - $130,000
Location: Remote or in the New York office
If you plan on working remotely, we can accept applicants from the following states:
Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Kansas, Louisiana, Maryland, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Pennsylvania, Texas, and Washington D.C.
M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.