Director, Digital Strategy & Enablement

This role offers an exciting opportunity to bring digital expertise in financial services to shape and drive the digital strategy of our organization as the Director of Digital Strategy. By developing and implementing comprehensive digital initiatives, you will play a critical role in driving our ambition to become a digital customer leader. This position aligns digital efforts with business goals, works closely with cross-functional teams, and leverages the latest technologies and best practices. In return, you will benefit from professional growth opportunities, a supportive and flexible work environment, and the chance to shape the future of our digital landscape. Position Responsibilities: Develop and implement a comprehensive digital strategy that aligns with the organization’s business objectives. Propose longer term strategies in how our evolving digital experiences can increase/protect revenue and/or reduce servicing costs Create and maintain a digital roadmap outlining key initiatives, milestones, and timelines. Stay updated with the latest digital trends, technologies, and best practices. Identify and implement innovative digital solutions to enhance the organization’s digital presence and capabilities. Develop and implement analytics frameworks to measure the performance of digital initiatives and drive continuous improvement. Required Qualifications: Extensive experience in digital strategy development and execution. Proven track record in managing and optimizing digital platforms. Strong understanding of data analytics and performance measurement tools. Excellent cross-functional collaboration skills and experience working with marketing, IT, and sales teams in an agile framework Leadership experience in managing and mentoring a team of digital professionals. Preferred Qualifications: Advanced degree in Marketing, Digital Strategy, or a related field. Certifications in digital marketing or relevant technologies. Experience with budget management and vendor negotiations. Strong knowledge of emerging digital trends and technologies. When you join our team: We’ll empower you to learn and grow the career you want. We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words. As part of our global team, we’ll support you in shaping the future you want to see. #LI-Hybrid #LI-JH About Manulife and John Hancock Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit https://www.manulife.com/en/about/our-story.html . Manulife is an Equal Opportunity Employer At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law. It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact recruitment@manulife.com . Primary Location Boston, Massachusetts Working Arrangement Hybrid Salary range is expected to be between $114,975.00 USD - $206,955.00 USD If you are applying for this role outside of the primary location, please contact recruitment@manulife.com for the salary range for your location. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. Manulife/John Hancock offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension/401(k) savings plans and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in the U.S. includes up to 11 paid holidays, 3 personal days, 150 hours of vacation, and 40 hours of sick time (or more where required by law) each year, and we offer the full range of statutory leaves of absence. Know Your Rights (http://dol.gov/agencies/ofccp/posters?utm_medium=email&utm_source=govdelivery) I Family & Medical Leave (https://www.dol.gov/agencies/whd/fmla/posters) I Employee Polygraph Protection (https://www.dol.gov/sites/dolgov/files/WHD/legacy/files/eppac.pdf) I Right to Work (https://www.e-verify.gov/sites/default/files/everify/posters/IER_RightToWorkPoster%20Eng_Es.pdf) I E-Verify (https://e-verify.uscis.gov/web/media/resourcesContents/E-Verify_Participation_Poster_ES.pdf) I Pay Transparency (https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp_%20English_formattedESQA508c.pdf) Company: John Hancock Life Insurance Company (U.S.A.)