Media Director, Social
Critical Mass, New York, NY
MEDIA DIRECTOR, SOCIAL
As the Media Director, Social you are responsible for the management, leadership and evolution of the online social for a group of Critical Mass' accounts. This role will be responsible for Owning key client relationships for all aspects of paid social - ensuring trust in agency and team to drive data-driven results
Client Management
- Assisting Director with receipt and disseminating ongoing client deliverables as well as ad hoc requests
- Running point on long term strategic plans respective of the client's business goals including but not limited to annual and quarterly planning, QBRs and EOC reports
- Facilitating and leading in person meetings on a monthly/quarterly basis to build and maintain a deep-rooted partnership driving excitement for paid social opportunities
- Leading the development and execution framework of innovative paid social media plans respective of client objectives
- Demonstrating ability to present strategies, plans and pitches to all level of clients
- Bringing new proactive ideas to help meet client goals and grow business
Team Management
- Developing, training, coaching and motivating team of Assistants, Strategists, and Supervisors
- Fostering the highest level of understanding of the inner workings of the account and client needs to be able to provide continued direction to the junior members of the team
- Establishing oneself as the social media expert and act as a resource for advisory for the team
- Continually working with Director to identify gaps in resources and reallocate based on client needs
- Helping design and driving excellent quality control checks and ensure they are adopted and implemented
- Driving ongoing communication and processing between internal as well as external stakeholders to collectively attain client objectives
- Working closely with the supervisor to properly manage team's bandwidth, redistributing work as needed
- Working closely with the supervisor to help prioritize tasks fluidly based on client direction
- Demonstrating appropriate judgment through proper escalation and strong problem-solving skills
- Prioritizing and managing priorities and ad-hoc requests to ensure they are executed on time and to client expectations by entire client team
Strategy & Analytics
- Possessing capability to tell a story through analyzing and applying data trends
- Constructing data driven decks that display performance and optimization/future planning considerations
- Recommending innovative strategic and media tactics consistent with media and content briefing
- Building and maintaining strong relationships with vendors, including Facebook, Twitter, LinkedIn, Snapchat, etc.
- Working closely with the Digital and Strategy leads to foster synergies between social and digital opportunities
- Proactively seeking out for media opportunities and/or industry news to develop sharp and up-to-date approach to media planning, and disseminate across the team
- Working together with the management to identify and grow incremental business opportunities
- Helping identify test and learn opportunities in line with client business objectives
You have:
- 7+ years of experience in a complex, technical product environment, including at least 3 years of management experience
- In-depth understanding of social media campaign management and optimization practices
- Experience leading large accounts within an agency in an integrated fashion (collaboration, data-sharing, co-leading efforts focused on client satisfaction, growth, performance vs KPI's)
- Exceptional ability to manage and develop a cohesive team in a fast-paced environment while maintaining a high level of stress tolerance
- Excellent relationship-building with internal and external stakeholders
- Ability to thrive in start-up environment with high client demands
- Strong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-view
- Highly analytical and creative mind in strong communication skills with experience in building and managing a team through a use of excellent communication and interpersonal skills.
- High levels of integrity, autonomy, and self-motivation
We continually review ranges to address skills, experience and markets. Base salaries are determined during our interview process, by assessing a number of factors that include, but aren’t limited to, a candidate’s experience and skills relative to the scope and responsibilities of the position. For current CM employees, tenure will also be a consideration.
Salary Range
$90,000—$215,000 USD
Critical Mass is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We do not tolerate discrimination on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. If you are an individual with disabilities who would like to request an accommodation, please reach out to.
We are committed to fostering diversity, equity, and inclusion within our pool of candidates, with a target of achieving at least 50% representation from underrepresented communities.
The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmassand. We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.