Ipsos
MMA Manager, Analytics
Ipsos, Chicago, IL
Job Description
About You
You possess an ability to translate technical outputs from our data science teams into a clear narrative with recommendations to help improve our clients' business. You should have experience in applying analytic methodologies to problem solving in the area of commercial effectiveness, multi-touch attribution, brand equity and management, price and promotion and/or forecasting. Strong team, client and project management skills in supporting and delivering solutions comprised of data management, modelling and insights development/recommendations are a must. Also, you feel comfortable discussing analytic methodology and approaches necessary to solve specific business issues. You have a strong understanding and ability to work with the business and analytic teams to shape and manage scope, develop statements-of-work that are consistent with scope, price, capabilities and timelines, drive quality assurance and project delivery and lead/assist the team in effectively delivering multiple projects to multiple clients on a timely, accurate and complete basis.
About the Role
Key Prerequisite Skills
Qualified candidates should have the following skills:
In accordance with NY/CO/CA/WA law, the estimated base salary range for this role is $130,000 to $180,000. Your final base salary will be determined based on several non-discriminatory factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications.
#li-ab1
For more information, visit: https://mma.com/
About Us
Ipsos is one of the world's largest research companies and currently the only one primarily managed by researchers, ranking as a #1 full-service research organization for four consecutive years. With over 75 different data-driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject-matter experts from around the world, combining thematic and technical experts to deliver top-quality research and insights. Simply speaking, we help the biggest companies solve some of their biggest problems, serving more than 5000 clients across the globe by providing research, data, and insights on their target markets. And we're proud to share we've received our Great Place to Work Certification in 2022 & 2023!
About the Team
Ipsos MMA is committed to enabling our clients to achieve significant brand and marketplace advantages by synergistically leveraging unified marketing & commercial measurement and optimization services, data management platform, software and consulting to drive consistent, incremental value that grows our clients' revenue and operating profits. By taking a more holistic, unified approach to marketing mix modeling, one that
captures all of the marketing and non-marketing variables that have a direct or indirect effect on sales and MROI, organizations are able to more effectively and accurately measure marketing effectiveness, optimize investments and simulate the future impact on sales and profit.
About You
You possess an ability to translate technical outputs from our data science teams into a clear narrative with recommendations to help improve our clients' business. You should have experience in applying analytic methodologies to problem solving in the area of commercial effectiveness, multi-touch attribution, brand equity and management, price and promotion and/or forecasting. Strong team, client and project management skills in supporting and delivering solutions comprised of data management, modelling and insights development/recommendations are a must. Also, you feel comfortable discussing analytic methodology and approaches necessary to solve specific business issues. You have a strong understanding and ability to work with the business and analytic teams to shape and manage scope, develop statements-of-work that are consistent with scope, price, capabilities and timelines, drive quality assurance and project delivery and lead/assist the team in effectively delivering multiple projects to multiple clients on a timely, accurate and complete basis.
About the Role
- Work with and develop successful relationships based upon trust and value-creation with senior executives within key clients in order to create long-term, sustainable relationships
- Effectively work with clients to diagnose solutions to key organizational challenges and develop value-based roadmaps that support the application of Ipsos MMA's analytic solutions to solve client business issues on a continuous and repeatable basis
- Work closely with internal Ipsos MMA management and teams to scope, deliver and successfully implement client solutions.
- Work with client and internal teams to translate data and model results into tactical and strategic insights that are complete, accurate, relevant, understandable and applicable to client businesses and needs. Present to and work with clients to integrate recommendations into business processes.
- Work with our data scientists to provide coaching, training, mentoring, inspiration and developmental guidance for their careers in a manner that supports team and company growth and profitability.
- Work with team and operations to maximize project delivery quality, timeliness and efficiencies in order to deliver high-value and relevant insights to our clients as quickly and effectively as possible.
- Grow existing client businesses and relationships while working with key Ipsos MMA executives to cultivate and develop new clients.
Key Prerequisite Skills
Qualified candidates should have the following skills:
- 3-5 years' experience of proven leadership in analytics and in working with cross-functional internal and client teams.
- A broad understanding of core and emerging analytics methods and approaches and how they can be deployed to drive value within and across client organizations, with primary focus areas including marketing mix modelling, customer attribution, pricing and promotion, brand equity management and/or forecasting.
- A strong understanding of both media and emerging media and applicable analytics is essential
- Ability to work collaboratively and in partnership with senior team executives and the analytics team to produce cohesive, well-thought out, value-based presentations for clients.
- A diverse mix of data management and analytic vertical experience, including a mix of retail, pharma, financial services/banking, insurance, restaurant, durable goods, B2B, automotive and CPG is preferred.
- Outstanding work ethic, passion for the business and team and a mental flexibility to help design and develop the right practical solution in order to create high-value deliverables in a timely, accurate and complete manner for our clients.
- Experience and/or ability to lead projects and take full responsibility for the projects.
- Bachelors Degree in Related Field, Masters Preferred
In accordance with NY/CO/CA/WA law, the estimated base salary range for this role is $130,000 to $180,000. Your final base salary will be determined based on several non-discriminatory factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications.
#li-ab1
For more information, visit: https://mma.com/
About Us
Ipsos is one of the world's largest research companies and currently the only one primarily managed by researchers, ranking as a #1 full-service research organization for four consecutive years. With over 75 different data-driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject-matter experts from around the world, combining thematic and technical experts to deliver top-quality research and insights. Simply speaking, we help the biggest companies solve some of their biggest problems, serving more than 5000 clients across the globe by providing research, data, and insights on their target markets. And we're proud to share we've received our Great Place to Work Certification in 2022 & 2023!
About the Team
Ipsos MMA is committed to enabling our clients to achieve significant brand and marketplace advantages by synergistically leveraging unified marketing & commercial measurement and optimization services, data management platform, software and consulting to drive consistent, incremental value that grows our clients' revenue and operating profits. By taking a more holistic, unified approach to marketing mix modeling, one that
captures all of the marketing and non-marketing variables that have a direct or indirect effect on sales and MROI, organizations are able to more effectively and accurately measure marketing effectiveness, optimize investments and simulate the future impact on sales and profit.