Circa - IPG DXTRA
Vice President, Strategy - Commerce/Shopper
Circa - IPG DXTRA, Atlanta, GA
ABOUT US - MOMENTUM WORLDWIDEMomentum is an agency of doers. We make the industry's most disruptive, entertaining, shareable, unforgettable experiences for our clients and their fans. We do it by bringing people closer to what they love, in original and unexpected ways. Whether it's a physical activation, a virtual experience, or a piece of unique branded content, it's all part of what we call the Total Brand Experience - ideas that solve business challenges, through best-in-class Consulting, Strategy, Analytics, Experience Design, and Production.
We want you to help brands do amazing, unprecedented, wild things, creating experiences that people never forget.
WHAT CAN YOU EXPECT FROM MOMENTUM
At Momentum, we expect our employees to embody our values!Our Core Values of Be One, Do Great Work, Have Fun, Give Back and Grow empower an environment where we challenge ourselves professionally and encourage each other personally.
At Momentum, we make our differences matter!Who we are matters. We choose to hire diverse voices from all walks of life. We choose to make our culture one where everyone can be their authentic self and speak in their voice. We choose to give each other permission to get things wrong, so we can learn to make them right. We choose to celebrate the bravery of our peers and we choose to be collectively responsible.
At Momentum, we make our actions matter!Making it matter means always choosing the sustainable option. It means designing waste out from the start. It means working with the right materials. Sourcing locally, innovating off-the-shelf solutions and reusing and repurposing. It means powering smarter. Traveling less. And only working with vendors who do the same. Make it matter means becoming the first experiential agency in the world to receive 2 ISO certifications.
At Momentum, we make our people matter!We choose to make your workplace part of your wellbeing. We choose a hybrid work model. We choose no meeting Fridays. We choose to let ourselves take as much Time Well Taken (vacation) as we need. We choose education programs that help our people develop professionally and personally. We choose tuition reimbursement. We choose to match your 401K. We choose to make your financial wellbeing our priority. We choose to make our people's lives matter.
WHAT ARE WE LOOKING FORAs a Vice President, Director of Strategy, you'll lead strategy development and planning and bring to life the most effective and interesting experiences for top-tier brands. You'll partner with creatives, business leads, experiential production and other disciplines within Momentum's network to ensure strategy is properly reflected across all initiatives and touchpoints. You'll bring inspiration and actionable insights to the fast-evolving brand landscape and help evolve the agency's POV on both consumer behavior and shopping experiences.
HERE'S WHAT YOU'LL DO (RESPONSIBILITIES)
As a Vice President, Director of Strategy, your new responsibilities include but are not limited to:
HERE'S WHAT WE'RE LOOKING FOR (QUALIFICATIONS & REQUIREMENTS)
MOMENTUM BENEFITS
At Momentum Worldwide, we value diversity and the uniqueness of all people. We thrive in an inclusive environment, and we recruit, hire and promote without regard to race, gender, age, color, gender identity, gender expression, sexual orientation, ethnic or national origin, citizenship, religion, sexual preference, military or veteran status, marital status, family status, physical or mental disability - or any other legally protected categories as set forth in the applicable state, federal or local laws. This policy applies to all aspects of employment including training, compensation, benefits and all other privileges of employment.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppA[redacted]. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppA[redacted]. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
We want you to help brands do amazing, unprecedented, wild things, creating experiences that people never forget.
WHAT CAN YOU EXPECT FROM MOMENTUM
At Momentum, we expect our employees to embody our values!Our Core Values of Be One, Do Great Work, Have Fun, Give Back and Grow empower an environment where we challenge ourselves professionally and encourage each other personally.
At Momentum, we make our differences matter!Who we are matters. We choose to hire diverse voices from all walks of life. We choose to make our culture one where everyone can be their authentic self and speak in their voice. We choose to give each other permission to get things wrong, so we can learn to make them right. We choose to celebrate the bravery of our peers and we choose to be collectively responsible.
At Momentum, we make our actions matter!Making it matter means always choosing the sustainable option. It means designing waste out from the start. It means working with the right materials. Sourcing locally, innovating off-the-shelf solutions and reusing and repurposing. It means powering smarter. Traveling less. And only working with vendors who do the same. Make it matter means becoming the first experiential agency in the world to receive 2 ISO certifications.
At Momentum, we make our people matter!We choose to make your workplace part of your wellbeing. We choose a hybrid work model. We choose no meeting Fridays. We choose to let ourselves take as much Time Well Taken (vacation) as we need. We choose education programs that help our people develop professionally and personally. We choose tuition reimbursement. We choose to match your 401K. We choose to make your financial wellbeing our priority. We choose to make our people's lives matter.
WHAT ARE WE LOOKING FORAs a Vice President, Director of Strategy, you'll lead strategy development and planning and bring to life the most effective and interesting experiences for top-tier brands. You'll partner with creatives, business leads, experiential production and other disciplines within Momentum's network to ensure strategy is properly reflected across all initiatives and touchpoints. You'll bring inspiration and actionable insights to the fast-evolving brand landscape and help evolve the agency's POV on both consumer behavior and shopping experiences.
HERE'S WHAT YOU'LL DO (RESPONSIBILITIES)
As a Vice President, Director of Strategy, your new responsibilities include but are not limited to:
- Partners with all agency departments to ensure consumer insight is incorporated into everyday thinking, actions and product creation.
- Actively and continuously seeks out and applies freshest information on consumer and brand preferences and relationships.
- Participates in creation of programs crossing each of our disciplines (live events, shopper/retail, digital/social).
- Authors, applies and sells to internal and client audiences whatever combination of brand, marketing, engagement and messaging strategies a project/client relationship requires.
- Works with internal Momentum research leadership to help manage research to best serve each client within the office (includes audits of insight needs on regular basis from internal teams).
- Co-authors (with Business Leadership and other contributors) and contributes in any relevant ways to ensure the quality, clarity and power of concepting briefs.
- Becomes knowledgeable about and fluent with tools and relationships with information/insight sources both externally and within McCann/IPG/Momentum WW network.
- Becomes fluent in (and contributes toward constant improvement of) Momentum capabilities, processes and culture.
- Builds trusted, positive relationships with clients
- Active participation in new business development; including preparation and delivery of pitches and the transition of new business wins to teams.
- Contributes to annual planning dialogues and decisions.
- Contributes to building a team environment that facilitates: mutual respect and partnership across functions; strategic thinking; appropriate risk taking; open lines of communication between team members, on-going performance feedback, professional development, and adherence to agency policy
- Works with little supervision to fulfill job responsibilities
- Partners with IPG agencies on IPG clients and prospect teams
- Partners with client advertising agencies on non-IPG clients
- Supporting Momentum's Values
- All other duties as assigned
HERE'S WHAT WE'RE LOOKING FOR (QUALIFICATIONS & REQUIREMENTS)
- Bachelor's degree or similar proven experience, preferred
- 10+ years' experience in strategic planning within a marketing agency/consulting firm
- Expert knowledge around key digital platforms and communications channels (social, digital, influencer, search)
- Experience with paid social media planning, social listening, research tools and analytical reporting a must. Hands-on qualitative and quantitative research.
- Demonstrated ability to be an effective leader in a cross-functional team environment
- Ability to identify and define business problems, issues, and demonstrate an intuitive ability to discern what is important.
- Strong analytical, presentation and listening skills
- Confidence and credibility to hold high-level strategic discussions with senior executives internally and at client level
- Excellent written and verbal communication skills
- A proven collaborator who is solution oriented, organized and detail-oriented
- Creative, out-of-the-box thinker who is intellectually curious with a demonstrated interest in learning
- Self-motivated, high energy individual who can function in a high demand, performance driven environment
- Possess an entrepreneurial spirit with comfort for ambiguity
MOMENTUM BENEFITS
- Time Well Taken (our flexible benefits plan that allows you take the time you need)
- Hybrid Work model - ability to work from home or in office
- Holidays and Winter Break (agency closes between Christmas and New Years holidays)
- No meeting Fridays
- Curated DE&I programs and initiatives
- Medical, Dental and Vision plans
- Short- and Long-term disability
- 401(K) with company match
- EAP - Employee Assistance Plan
- Tuition Reimbursement
- Work from Home stipend
- Referral bonuses
- Training and development opportunities
- Flexible Spending Account
- Health Saving Accounts
At Momentum Worldwide, we value diversity and the uniqueness of all people. We thrive in an inclusive environment, and we recruit, hire and promote without regard to race, gender, age, color, gender identity, gender expression, sexual orientation, ethnic or national origin, citizenship, religion, sexual preference, military or veteran status, marital status, family status, physical or mental disability - or any other legally protected categories as set forth in the applicable state, federal or local laws. This policy applies to all aspects of employment including training, compensation, benefits and all other privileges of employment.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppA[redacted]. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppA[redacted]. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.