Amazon
Ads Product Strategist, Prime Video Marketplace
Amazon, Seattle, Washington, us, 98127
Description
Prime Video (PV) brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. Not only are we a one-stop hub for distinctive, critically-acclaimed and award-winning original programming including TV series such as The Boys, The Marvelous Mrs. Maisel and Jack Ryan and movies like Air, Saltburn, The Idea of You, and Road House, but we offer a multi-dimensional experience that allows subscribers to fully immerse themselves in their fandom: to read the book, to listen to the soundtrack, to buy the costume, to replay live sports in real time, and more. And that breadth and connection to the Amazon family of brands, along with the support of a passionate and diverse global team, makes Prime Video a company where creators and makers of all kinds can build their future.
As the Ads Product Strategist on the Prime Video Marketplace team, you will play a key role in shaping the advertising experience and monetization capabilities of third party Marketplace content. You will be responsible for defining Marketplace business objectives, authoring policies and feature proposals, driving adoption of solutions across Amazon product roadmaps, and maximizing the value of our technology investments.
This role is complex, strategic and inherently cross-functional. You must have an understanding of ad-supported video distribution and the needs of customers and publishers alike in order to define business requirements and align solution pathways across partnership, legal, product and engineering teams. You will represent the Marketplace advertising vision as you innovate with stakeholders, navigate complex decisions, influence leadership and advocate for technology solutions.
Throughout your work, you will need to demonstrate strategic and long-term thinking as well as strong cross-functional leadership, stakeholder management, and communication skills to effectively drive Marketplace advertising initiatives and deliver tangible business results.
Key job responsibilities
Define and drive ad monetization objectives for third party channels
Organize and prioritize business requirements for operational planning and investment cycles
Translate deal requirements for engineering teams to align roadmaps against critical launches
Evaluate and communicate progress against key metrics, goals and financial results
Inform strategy, policy and operational procedures to drive product adoption and scale advertising capabilities globally
Author strategy briefs and incubate initiatives to drive innovation against long-term business strategies
A day in the life
As a Marketplace Ads Product Strategist, you will represent the business vision across the variety of product and engineering teams that support Marketplace experiences. You will spend your time evaluating streaming and distribution services, engaging with customers to understand their needs, and collaborating with stakeholders to advance business objectives.
About the team
The Product and Growth Strategy team is a newly organized team in Prime Video focused on driving customer outcomes for our Marketplace business lines: third party subscription channels, rent and buy titles, and live streaming TV. The team's mission is to evangelize the Marketplace business strategy and vision across stakeholder organization and maximize the value of our technology investments across our video Marketplace.
Basic Qualifications
Bachelor's degree or equivalent
5+ years of product or program management, product marketing, business development or technology experience
Experience with product cycles of 6+ months
Experience owning/driving roadmap strategy and definition
Experience with video distribution and ad monetization mechanisms
Experience managing programs across cross functional teams
Experience influencing internal and external stakeholders
Experience interpreting data and making business recommendations
Preferred Qualifications
MBA
Experience with premium ad-supported video distribution
Experience in advertising technology
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $124,500/year in our lowest geographic market up to $206,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
Prime Video (PV) brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. Not only are we a one-stop hub for distinctive, critically-acclaimed and award-winning original programming including TV series such as The Boys, The Marvelous Mrs. Maisel and Jack Ryan and movies like Air, Saltburn, The Idea of You, and Road House, but we offer a multi-dimensional experience that allows subscribers to fully immerse themselves in their fandom: to read the book, to listen to the soundtrack, to buy the costume, to replay live sports in real time, and more. And that breadth and connection to the Amazon family of brands, along with the support of a passionate and diverse global team, makes Prime Video a company where creators and makers of all kinds can build their future.
As the Ads Product Strategist on the Prime Video Marketplace team, you will play a key role in shaping the advertising experience and monetization capabilities of third party Marketplace content. You will be responsible for defining Marketplace business objectives, authoring policies and feature proposals, driving adoption of solutions across Amazon product roadmaps, and maximizing the value of our technology investments.
This role is complex, strategic and inherently cross-functional. You must have an understanding of ad-supported video distribution and the needs of customers and publishers alike in order to define business requirements and align solution pathways across partnership, legal, product and engineering teams. You will represent the Marketplace advertising vision as you innovate with stakeholders, navigate complex decisions, influence leadership and advocate for technology solutions.
Throughout your work, you will need to demonstrate strategic and long-term thinking as well as strong cross-functional leadership, stakeholder management, and communication skills to effectively drive Marketplace advertising initiatives and deliver tangible business results.
Key job responsibilities
Define and drive ad monetization objectives for third party channels
Organize and prioritize business requirements for operational planning and investment cycles
Translate deal requirements for engineering teams to align roadmaps against critical launches
Evaluate and communicate progress against key metrics, goals and financial results
Inform strategy, policy and operational procedures to drive product adoption and scale advertising capabilities globally
Author strategy briefs and incubate initiatives to drive innovation against long-term business strategies
A day in the life
As a Marketplace Ads Product Strategist, you will represent the business vision across the variety of product and engineering teams that support Marketplace experiences. You will spend your time evaluating streaming and distribution services, engaging with customers to understand their needs, and collaborating with stakeholders to advance business objectives.
About the team
The Product and Growth Strategy team is a newly organized team in Prime Video focused on driving customer outcomes for our Marketplace business lines: third party subscription channels, rent and buy titles, and live streaming TV. The team's mission is to evangelize the Marketplace business strategy and vision across stakeholder organization and maximize the value of our technology investments across our video Marketplace.
Basic Qualifications
Bachelor's degree or equivalent
5+ years of product or program management, product marketing, business development or technology experience
Experience with product cycles of 6+ months
Experience owning/driving roadmap strategy and definition
Experience with video distribution and ad monetization mechanisms
Experience managing programs across cross functional teams
Experience influencing internal and external stakeholders
Experience interpreting data and making business recommendations
Preferred Qualifications
MBA
Experience with premium ad-supported video distribution
Experience in advertising technology
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $124,500/year in our lowest geographic market up to $206,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.