SteelHead Management
Regional Marketing Manager
SteelHead Management, Richmond, Virginia, United States, 23214
SteelHead Management is a full-service property management company formed in 2016 to manage multifamily and mixed-use assets owned by the Holladay Corporation and Spy Rock Real Estate Group, both of which are active developers. SteelHead’s team is comprised of best-in-class personnel, both at the corporate and site level with a team-first and people-first culture. Steelhead does not manage third-party assets and focuses on NOI and cash flow optimization within a portfolio of owned assets. SteelHead is responsible for managing day-to-day operations for a portfolio of residential, commercial, and mixed-use assets. The property management division manages over 3,000 residential units and 200,000 SF of commercial space in the Richmond, Tidewater, and DC markets.
Job Summary:
We seek a talented and motivated professional to join our team as a Regional Marketing Manager in Richmond, VA. This is a terrific opportunity to join a growing, fast-paced real estate organization and immediately make an impact. This position will report to the assigned Regional Director.
Responsibilities will include:
Assist with the production of marketing materials, signage, and collateral Process all new signage orders and follow through with the installation Assist with creating advertising materials (e.g., rack cards, direct mail campaigns), while maintaining the brand guidelines Manage social media user accounts, including Facebook, Instagram, LinkedIn, Yelp, and GMB. (change hours, add images, provide access to new users at site level) Monitor the site’s monthly social calendars to ensure and assist with unique, creative, upscale, interactive resident events Submit/complete RealPage Platform, Engrain, ILS support tickets as needed Weekly Website Audits & Corrections Weekly Prospect Phone Audits Monitor and Send Concerning Reviews to the Regional Director Weekly Report for assigned Regional Portfolio Update/Maintain Portfolio G5 websites (property specials, employee changes, bios, site hours of operation, new local advantage members, images, etc.) Stay current on social updates, platform changes, stats, strategies, etc., and share when appropriate Schedule Employee Headshots & Update Websites w/ New Images Send out the monthly Employee Spotlight, Birthday Spotlight, Anniversary Spotlight, and Post to Social Media Experience with Graphic Design preferable Other duties as assigned
Qualifications:
Bachelors degree, or equivalent combination of education and career experience. Minimum of 3 years of demonstrated experience managing multi-channel marketing campaigns Knowledge of marketing channels and best practices, including Google Ads, social media platforms, email marketing platforms, search engine optimization, and traditional media Experience in multifamily industry, or related industries is preferred, but not required. We encourage you to demonstrate how your unique mix of marketing skills is the perfect fit Proven ability to develop collaborative relationships with and support corporate and regional teams Ability to tackle complex tasks independently with sound judgment, critical thinking, and emotional intelligence Exceptional project management, time management, and organizational skills Exceptional oral and written communication skills Strategic, analytical, and creative thinking skills, with the ability to use data to inform decisions Proficiency in Microsoft Office Company Benefits:
4-Weeks Paid Time Off 10 paid Holidays Medical Dental Vision Company Paid Life Insurance FSA 401k Cell Phone Allowance Opportunity for Growth Steelhead offers a great work environment, and we are committed to our CORE VALUES. We believe in:
Strength of Purpose Gratitude and Grace Collaboration and Communication Relentless Pursuit of Excellence Uncompromising Honesty Trusting In Each Other and Ourselves Spirit of Accountability & Self-Improvement Innovation Results Enjoying the Ride! Steelhead Management is an Equal Opportunity Employer.
Job Summary:
We seek a talented and motivated professional to join our team as a Regional Marketing Manager in Richmond, VA. This is a terrific opportunity to join a growing, fast-paced real estate organization and immediately make an impact. This position will report to the assigned Regional Director.
Responsibilities will include:
Assist with the production of marketing materials, signage, and collateral Process all new signage orders and follow through with the installation Assist with creating advertising materials (e.g., rack cards, direct mail campaigns), while maintaining the brand guidelines Manage social media user accounts, including Facebook, Instagram, LinkedIn, Yelp, and GMB. (change hours, add images, provide access to new users at site level) Monitor the site’s monthly social calendars to ensure and assist with unique, creative, upscale, interactive resident events Submit/complete RealPage Platform, Engrain, ILS support tickets as needed Weekly Website Audits & Corrections Weekly Prospect Phone Audits Monitor and Send Concerning Reviews to the Regional Director Weekly Report for assigned Regional Portfolio Update/Maintain Portfolio G5 websites (property specials, employee changes, bios, site hours of operation, new local advantage members, images, etc.) Stay current on social updates, platform changes, stats, strategies, etc., and share when appropriate Schedule Employee Headshots & Update Websites w/ New Images Send out the monthly Employee Spotlight, Birthday Spotlight, Anniversary Spotlight, and Post to Social Media Experience with Graphic Design preferable Other duties as assigned
Qualifications:
Bachelors degree, or equivalent combination of education and career experience. Minimum of 3 years of demonstrated experience managing multi-channel marketing campaigns Knowledge of marketing channels and best practices, including Google Ads, social media platforms, email marketing platforms, search engine optimization, and traditional media Experience in multifamily industry, or related industries is preferred, but not required. We encourage you to demonstrate how your unique mix of marketing skills is the perfect fit Proven ability to develop collaborative relationships with and support corporate and regional teams Ability to tackle complex tasks independently with sound judgment, critical thinking, and emotional intelligence Exceptional project management, time management, and organizational skills Exceptional oral and written communication skills Strategic, analytical, and creative thinking skills, with the ability to use data to inform decisions Proficiency in Microsoft Office Company Benefits:
4-Weeks Paid Time Off 10 paid Holidays Medical Dental Vision Company Paid Life Insurance FSA 401k Cell Phone Allowance Opportunity for Growth Steelhead offers a great work environment, and we are committed to our CORE VALUES. We believe in:
Strength of Purpose Gratitude and Grace Collaboration and Communication Relentless Pursuit of Excellence Uncompromising Honesty Trusting In Each Other and Ourselves Spirit of Accountability & Self-Improvement Innovation Results Enjoying the Ride! Steelhead Management is an Equal Opportunity Employer.