Fractional Vice President of Content and Merchandising

Fractional Vice President of Content and Merchandising About the Company Join an innovative and dynamic company at the forefront of personalized products. Industry Consumer Goods Type Privately Held About the Role We are on the lookout for a talented Fractional VP of Content and Merchandising to lead our design and merchandising strategy. In this pivotal role, you will be responsible for defining strategic priorities, directing product design, and enhancing the merchandise strategy across our diverse brand portfolio. You will collaborate with cross-functional teams to drive new product development initiatives and establish compelling go-to-market strategies while effectively managing the product lifecycle. Your expertise will also extend to developing a robust content strategy that aligns with brand messaging and leverages data-driven insights to enrich the customer experience and optimize conversion rates. To thrive in this role, you should have a minimum of 5 years of experience in direct-to-consumer e-commerce with a focus on tangible products, paired with at least 10 years in a senior merchandising or product design capacity. A Bachelor's degree in a relevant field is required; design and licensing experience are a plus. We seek a strong leader with exceptional project management skills who can adapt to evolving market conditions and excel in guiding cross-functional teams. The ideal candidate will be detail-oriented, process-driven, and capable of managing multiple brands and product lines with a strong focus on achieving revenue and margin targets. Travel Percent Less than 10% Functions Ecommerce