Communications Manager

Benefits: 401(k) matching Company parties Competitive salary Dental insurance Flexible schedule Health insurance Home office stipend Training & development Vision insurance Wellness resources POSITION DETAILS Salary Range: $45,000- $75,000 Hours: Full Time - 40 hr/ week Expected Start Date: 09/01/2022 Reports to: Executive Director Created in 2015 by Women of Color, ELSO, Inc. provides culturally relevant education and leadership development opportunities that invite Youth of Color to Experience Life Science Outdoors (ELSO). Our mission is to teach and frame science and nature-based education through a lens that centers and elevates the stories, ways of knowing, individual needs, and lived experiences of Black and Brown communities. ELSO seeks to reduce the achievement gap in STEAMED (Science, Technology, Engineering, Arts, Math, Environment, Design) education and professions while creating a sense of belonging for Black, Indigenous and People of Color (BIPoC) in the natural and built environments. ELSO uses a multi-cultural approach to STEAMED education that is rooted in environmental justice and cultural history. We are demonstrating a model for STEAMED education led by People of Color. POSITION OVERVIEW The role of the Communications Manager is to capture the highlights, milestones, and experiences of the ELSO Inc. organization and leverage them for promotional use and awareness for stakeholders and various target audiences. They work closely with program directors and upper management to address communication needs and strategize communication plans accordingly. This role includes coming up with communication campaign deliverables, objectives, and timelines while providing instructions for promotion or use and executing plans. As well as maintains an inventory of marketing materials for promotion and creates new marketing materials and strategies for communication as needed. Additionally, the role of the Communications Manager is to carry out marketing campaigns and support programs and management in marketing efforts. Their duties include creating marketing campaign content like graphics and newsletters, managing and moderating social media accounts, and supporting promotional event campaigns. ESSENTIAL DUTIES Storytelling & Communications (60%) Website Manage organization’s website & event calendar to share with various audience groups. Responsible for regular review and maintenance of website, including supervising and directing sub-contractors and freelance web designers Streamline communication channels to establish uniform messaging and brand identity Responsible for supervision and management of design contractors in order to create graphics and produce visual materials for the organization website Gather assets and coordinate with photographers, and staff to produce updated headshots and bios of team and consulting services Responsible for leading the annual Dev-Comm Staff Planning Retreat sessions on communications. Social Media Develop social media strategy and lead the implementation of social media editorial calendar and plan Develop brand Social Media content and implement key messaging strategies through racial equity lenses Create graphics, brand guidelines, and editorial calendars to ensure the production of consistent and cohesive organizational messaging Responsible for publishing camp advertising info/registration for various ELSO programs/events Video, Photography, Media Coverage Lead the development of creating the storyline, messaging and outline of storytelling video projects Supervise and direct subcontractors, including coordinating with videographers/ photographers to capture photos and footage and moments from programs and events Present materials to various audiences thru multiple channels Coordinated with other organizations to produce and record ELSO STEAM videos Compile Interview Panel, media requests and releases, production team to produce ELSO videos Anticipates and schedule media coverage opportunities with funders/partners to maintain to craft stories around organization’s agenda and accomplishments Newsletter and Communications Collaborate with E.D. to outline regular newsletters and write copy for organizational newsletters Responsible for implementation of the organization brand guidelines and shared language Regularly update the Shared Language and implement across the organization Create newsletters, E Blasts, announcements via Constant Contacts/ Neon CRM Come up with written materials Volunteer & Jobs Opportunities Create and publish marketing materials and digital toolkits for external partners Develop media relations with external organizations to obtain media and press coverage Develop materials to educate staff on communication practices Design Responsible for curating Collateral including: Brochures, T-Shirts, Logos, Swag Bags, Business Cards, Postcards, Envelopes, Banners Community Engagement & Program Support (20%) Align with program directors to promote STEAM learning opportunities and develop standardized registration processes Create and maintain inventory of marketing materials and sharing out instructions of how to use accordingly Coordinate with specific parties to come up with new marketing materials and resources Visit event sites for collecting content relating to programs and camp sessions Establish cooperative relationships with programming staff, project management and grants management team Anticipate and schedule media coverage opportunities with funders to maintain favorable public and stakeholder views of the organization’s agenda and accomplishments Responsible for community outreach engagement thru various communication outlets Ensure Registration Application Process are accessible for public or qualified candidates Coordinate with Translator for Spanish Translation for various media projects Fundraising & Development (20%) Support with planning and execution of fundraising campaigns Support with strategy planning for promotional campaigns and donor engagement Create graphics, weekly posts, stories, and newsletters for campaigns Responsible for Give Guide online giving strategy, work collaboratively with Donor Relations Manager publishing campaign content and delivery via communication channels to targeted audiences Support and participate with Donor Relations Manager in corporate engagement and giving by shadowing and observing Support development of EOY appeal, text, visuals Collaborate with Development team and E.D. to create the Impact Report and responsible for the design, timeline and compilation of the elements of the Impact Report. Research and study analytics of engagement to improve messaging techniques and practices Support Donor Relations Manager in donor stewardship by preparing donor gifts, thank you notes to sustain contributor relationships Support management of online donor management platforms (i.e. kickstarter) Develop online store and organized shop page Collaborate with the Donor Relations Manager to develop fundraising promotional materials Facilitate visual storytelling for promotional purposes thru website and social media platforms Events Design and lead planning, implementation, and production of fundraising events specifically “We’re Joyful” Rooftop Social including vendor relationships, budgets, and event logistics. May coordinate activities related to event program. Responsible for working collaboratively with fundraising team to achieve event fundraising goals. Collaborate with Donor Relations Manager to secure sponsors, in kind donations, raffle items for fundraising events Supervise the Events Intern in managing the logistics of fundraising events Maintain master event files and records in the Shared Drive Responsible for leading annual evaluation of events recommend revisions to event plan for future versions as appropriate Teamwork Coordinate vendors with camp staff and ELSO staff team as necessary Other duties as assigned REPORTS Supervise Events Intern Supervise Social Media Intern Supervise Graphic Design contractor REQUIRED QUALIFICATIONS 21 High School Graduate, or GED complete, can be current college, with design experience Must be able to pass a background check as required by the Oregon Department of Education for positions that work directly with youth (Oregon State Department of Education Disqualifying Crimes 342.143) and have clean driving record for 1 year prior to application PREFERRED QUALIFICATIONS Bachelor’s Degree 2 years experience in marketing and communications Marketing/Communication Background Proficient with marketing - related software programs BENEFITS Flexible schedule Health Insurance Life Insurance Vision Insurance Dental Insurance Sick, Vacation, Holiday and PTO Days Phone and Internet Stipend Mileage coverage ELSO will supply all office essentials (computer, mouse, keyboard, printer, pens, paper, etc.) to staff working from a home office as well as subscriptions to required software. This is a remote position.