Senior Account Director, Entertainment Marketing
IMG LIVE, Beverly Hills, CA, United States
Senior Account Director, Entertainment Marketing
Who We Are:
160over90 is a full-service cultural marketing agency. An integrated part of the Endeavor network, which includes entertainment agency WME and sports, fashion and events leader IMG, 160over90’s cultural insight, access and influence helps brands stay connected to what their consumers care about most. With offices in seven countries around the world, 160over90’s expertise spans experiential, creative, public relations, digital, social, impact, influence, higher education and more. We represent culture. (B)ring (You)rs. At 160over90, we invite you to be the most authentic version of yourself. No matter where you come from or what you look like, you can be your full self here. Our work reaches diverse communities around the globe. So, it's important to us that our team reflects the full spectrum of voices, values, and perspectives of the audiences we’re looking to reach through our work. Just as we’re obsessed with our clients, their businesses, and the work we do, we’re even more obsessed with the team bringing it to life. Each day we are actively investing to ensure our people feel seen, heard, and appreciated.
The Role and What You’ll Do:
- Lead and/or oversee day-to-day client relationship management.
- Serve as a strategic lead managing work across scoped accounts and short term projects.
- Lead deal negotiation and contracting with partners including studios and production companies.
- Oversee entertainment marketing work including brand integrations in tv/film, industry event sponsorships/partnerships and original branded content development.
- Leverage existing network of relationships across the industry including producers, writers, agents, managers, etc. to drive program objectives and client connections.
- Develop and present POVs/recommendations to clients.
- Oversee measurement and reporting of program tactics to ensure goals are met.
- Support new business opportunities with ideation, presentation and deck/proposal writing.
- Guide the strategy, planning, coordination, execution and measurement of client initiatives.
- Help counsel clients with new and creative ideas and trends across entertainment and culture (tech, fashion, entertainment, sports and music).
- Collaborate with colleagues in other divisions across the 160over90/Endeavor network to share learnings and gather upstream intelligence.
- Oversee key account responsibilities including budget tracking and forecasting, operations and internal leadership updates.
- Collaborate with client’s other agency partners (advertising, media, PR, etc.) throughout marketing campaign development and activation.
- Support senior department leads in shaping insights and strategies for the Entertainment Marketing group.
- Be a motivational, supportive and accountable people manager in a fast-paced environment.
You Have These :
- Bachelor’s Degree– marketing preferred.
- 13+ years of marketing experience. Prior agency, network or studio experience is required.
- Experience working with brand clients, internal teams and other agency partners.
- Previous experience in brand integrations into tv/film and/or original branded content is preferred.
- Experience managing day-to-day relationships with client, properties, agencies and vendors.
- Strong account and project management skills and the ability to multitask multiple client requests.
- Established relationships across the entertainment industry.
- Deep knowledge of the tv landscape, including production companies and key creators/executives in entertainment.
- Exceptional attention-to-detail and organizational skills, and fully capable of managing and working on multiple projects within tight deadlines.
- Strong negotiation skills.
- Team player with a positive attitude.
- Superior pitching/presentation skills.
- Ability to think strategically and creatively.
- Strong problem-solve skills.
- Strong writing skills.
- Ability to adapt to changes and work in a fast paced, demanding environment.
- Dependable and proactive.
- Enthusiastic and driven team member with proactive, hands-on approach and genuine entrepreneurial spirit.
- Ability to maintain confidentiality at all times.
How we work:
Endeavor is at the center of sports, media, entertainment, and fashion and is a largely relationship-based business. To foster an environment of collaboration, develop our future talent, and build on relationships across leadership, peers, and teams, we work from the office 4 days per week. We see immeasurable value internally and throughout the core of the businesses we support.
Don’t meet every single requirement? We are dedicated to building a diverse, inclusive, authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
Per local requirements and in the interest of transparency, the range shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. Endeavor strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.
Hiring Range Minimum: $150,000 annually
Hiring Range Maximum: $200,000 annually
About Us
Endeavor (NYSE: EDR) is a global sports and entertainment company, home to many of the world’s most dynamic and engaging storytellers, brands, live events, and experiences. The Endeavor network specializes in talent representation through entertainment agency WME; sports operations and advisory, event management, media production and distribution, and brand licensing through IMG; live event experiences and hospitality through On Location; full-service marketing through global cultural marketing agency 160over90; and sports data and technology through OpenBet. Endeavor is also the majority owner of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company comprising UFC and WWE.
Diversity Statement for Endeavor
Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we harness the entirety of our company and lead with a lens of diversity, equity, and inclusion in everything we do. It means that we engage in anti-racism and allyship the way we do anything. Fiercely and Fearlessly. As a global company that drives culture, we endeavor to reflect the world’s diverse voices both internally and externally to ensure success in our mission.
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