Digital Marketing Manager (OKC/FT)

Schedule: Monday - Friday, 8 AM to 5 PM

Perks that come with the job as a Digital Marketing Manager:

• Fun work environment!
• Benefits Package - Health, Dental & Vision, 401k, Life Insurance, HSA, FSA, Accident, Critical Illness, and Hospital Indemnity coverage, Short- and Long-Term Disability and Employee Assistance Program
• Zeera - a mental health wellbeing benefit
• Paid Vacation
• Employee Discounts 10%
• Fully renovated offices
• Gym onsite

EXAMPLES OF WORK PERFORMED FOR DIGITAL MARKETING MANAGER:

• Develop and execute comprehensive digital marketing strategies to drive store traffic, online traffic, engagement, and conversion across various digital platforms (e.g., website, social media, email, SEO, SEM).
• Manage and optimize all digital marketing channels, including but not limited to, social media, email marketing, search engine marketing (SEM), search engine optimization (SEO), content marketing, and display advertising.
• Plan and execute all digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising.
• Analyze and report on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Identify trends and insights and optimize spend and performance based on the insights.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Assist and work with others in marketing to develop content and distribution strategies across digital channels.
• Stay up-to-date with the latest digital marketing trends and technologies to ensure our strategies remain competitive and innovative.
• Manage relationships with external agencies and vendors to execute campaigns and projects.
• Oversee and manage the digital marketing budget, ensuring efficient allocation of resources.

EMPLOYMENT STANDARDS FOR DIGITAL MARKETING MANAGER:

• Degree in Marketing, Business, Communications, or related field preferred
• 5-10 years of proven experience in a digital marketing or related role
• Strong knowledge of all digital marketing channels, including SEO, SEM, PPC, social media, email marketing, and content marketing
• Experience with digital marketing analytics tools (e.g., Google Analytics, SEMrush, HubSpot, etc.)
• Proficiency in marketing automation and CRM tools
• Excellent project management skills with the ability to manage multiple campaigns simultaneously
• Strong analytical skills and data-driven thinking
• Creative problem-solving skills with a passion for digital innovation
• Strong communication skills, both written and verbal
• Ability to work independently and as part of a team
• Basic typing; ability to repetitively use arms, hands and fingers;
• Ability to communicate effectively with team members
• Positive attitude when working with customers
• Knowledge of employment and safety procedures
• Must be at least 21 years of age with a valid driver's license with no more than 2 moving violations or 1 chargeable accident within the past three years; knowledge of employment, merchandise handling, and safety procedures.

PHYSICAL ACTIVITY REQUIREMENTS: To successfully perform the essential functions of the job, an employee must be able to perform the following: Stooping, kneeling, crouching, reaching, standing, walking, pulling, talking, hearing/listening and repetitive motion.

Heavy Work: Lifting up to 45 lbs occasionally.

Work Environment: Indoor climate controlled environment.

Mathis Home promotes and maintains a drug-free work environment. Mathis Home is an Equal Opportunity Employer.

*Safety Sensitive*