Anixter International
Senior Marketing Manager
Anixter International, Glenview, Illinois, United States, 60025
Pittsburgh, PA, United States
Glenview, IL, United States
(Hybrid)
Job Info
Job Identification: 21368 Job Category: Marketing Posting Date: 11/26/2024, 04:44 PM Locations: 225 W Station Square Dr, Pittsburgh, PA, 15219, US (Hybrid) Job Schedule: Full time Job Description
As a Senior Marketing Manager, you will be supporting our Electrical OEM business, which is one of our fastest-growing business segments. You will be responsible for developing, implementing, executing, and measuring strategic marketing plans. You will demonstrate a clear understanding of B2B businesses and how to build awareness around Wesco’s products, services, and solutions to satisfy business needs. You will coach and mentor a marketing team who will execute day-to-day marketing activities, deliver quality work, meet deadlines, and be responsive to changing business needs. You will develop creative marketing strategies and fulfill execution plans. Responsibilities: Develop a strong marketing team. Manage and coordinate marketing activities for assigned strategic business units or areas, spanning market intelligence, customer engagement, sales enablement, market awareness, and demand generation. Develop, manage, and measure marketing campaigns in collaboration with other marketing and business leaders, including evaluation of marketing plans and development of strategies to respond to changing market and competitive conditions. Support strategic relationships and co-operative marketing programs with key suppliers, setting priorities, resolving issues, managing funding, and ensuring proper resourcing. Utilize Wesco’s project management systems to ensure programs are completed on time and on budget and communicate results, best practices, and successes. Understand and interpret customer and sales data to identify opportunities in the market and drive profitable sales growth. Research new marketing approaches, products, services, and solutions to identify future growth opportunities. Qualifications: Bachelor's Degree in Marketing or Business Administration required; Master's Degree in Business Administration, Marketing Communications, Advertising, or Marketing preferred. 8+ years of experience in product or field marketing. 5+ years of experience in strategic business planning. 2+ years of experience in a business-to-business (B2B) industry. Experience in recruiting, developing, and managing on-site and remote personnel. Strong digital skills, creativity, and entrepreneurial drive. Strong written and verbal communication skills. Strong research and analytics skills. Highly organized and detail-oriented. Ability to work in a fast-paced, dynamic environment. Ability to influence others, meet deadlines, and deliver results. Ability to navigate complex matrix businesses. 5+ years of experience in marketing with a Fortune 500 company preferred. Industry knowledge, including suppliers, customers, and competitors preferred. Ability to travel up to 25%.
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Job Identification: 21368 Job Category: Marketing Posting Date: 11/26/2024, 04:44 PM Locations: 225 W Station Square Dr, Pittsburgh, PA, 15219, US (Hybrid) Job Schedule: Full time Job Description
As a Senior Marketing Manager, you will be supporting our Electrical OEM business, which is one of our fastest-growing business segments. You will be responsible for developing, implementing, executing, and measuring strategic marketing plans. You will demonstrate a clear understanding of B2B businesses and how to build awareness around Wesco’s products, services, and solutions to satisfy business needs. You will coach and mentor a marketing team who will execute day-to-day marketing activities, deliver quality work, meet deadlines, and be responsive to changing business needs. You will develop creative marketing strategies and fulfill execution plans. Responsibilities: Develop a strong marketing team. Manage and coordinate marketing activities for assigned strategic business units or areas, spanning market intelligence, customer engagement, sales enablement, market awareness, and demand generation. Develop, manage, and measure marketing campaigns in collaboration with other marketing and business leaders, including evaluation of marketing plans and development of strategies to respond to changing market and competitive conditions. Support strategic relationships and co-operative marketing programs with key suppliers, setting priorities, resolving issues, managing funding, and ensuring proper resourcing. Utilize Wesco’s project management systems to ensure programs are completed on time and on budget and communicate results, best practices, and successes. Understand and interpret customer and sales data to identify opportunities in the market and drive profitable sales growth. Research new marketing approaches, products, services, and solutions to identify future growth opportunities. Qualifications: Bachelor's Degree in Marketing or Business Administration required; Master's Degree in Business Administration, Marketing Communications, Advertising, or Marketing preferred. 8+ years of experience in product or field marketing. 5+ years of experience in strategic business planning. 2+ years of experience in a business-to-business (B2B) industry. Experience in recruiting, developing, and managing on-site and remote personnel. Strong digital skills, creativity, and entrepreneurial drive. Strong written and verbal communication skills. Strong research and analytics skills. Highly organized and detail-oriented. Ability to work in a fast-paced, dynamic environment. Ability to influence others, meet deadlines, and deliver results. Ability to navigate complex matrix businesses. 5+ years of experience in marketing with a Fortune 500 company preferred. Industry knowledge, including suppliers, customers, and competitors preferred. Ability to travel up to 25%.
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