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BerlinRosen

Director of Marketing Communications

BerlinRosen, New York, NY


ABOUT ORCHESTRA

Orchestra is a new communications company that helps brands and organizations reach audiences in a more effective and precise way. Its growing team of 700+ storytellers and strategists is shaping what's next in communications, with experience that spans consumer, technology, climate and sustainability, education, healthcare, philanthropy, real estate, travel, hospitality and arts and culture, to name a few. Since 2022, it's acquired nine firms, including: BerlinRosen, Civitas, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for communications professionals.

People of color, people with disabilities and women are strongly encouraged to apply. Orchestra is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist, and we are committed to helping all staff develop and grow.

ABOUT THIS ROLE

Orchestra is seeking aDirector of Marketing Communications to help drive our integrated strategy across internal and external channels. This role will be instrumental in managing our editorial calendar, shaping our narrative and leading impactful campaigns that build Orchestra's brand among key stakeholders, including employees, clients, prospects and the investor community. This person will report directly to the Head of Marketing at Orchestra.

Role location: This role is based in our New York, N.Y. office on a hybrid basis. Orchestra staff are in-office 3 days per week.

ACCOUNTABILITIES & QUALIFICATIONS

As the Director of Marketing Communications, you will...
  • Lead the creation and management of an integrated editorial calendar across all channels, for both internal and external audiences
  • Drive the planning and execution of external content marketing campaigns
  • Oversee internal communications campaigns and content touchpoints to drive employee engagement
  • Guide the editorial planning process, ensuring consistency and quality across all communications
  • Establish editorial standards and processes that maintain brand integrity
  • Help build the right marketing tech stack and manage it
  • Develop measurement frameworks to track campaign effectiveness and ROI

Essential Skills:
  • 10+ years of experience in content, marketing, communications, digital media, journalism, PR or a related field
  • Strong background in editorial planning and content strategy
  • Proven track record of developing and executing successful integrated communications strategies with a focus on media relations and external campaigns
  • Strong editorial judgment and excellent writing skills
  • Deep understanding of multi-channel marketing
  • Experience with measurement and analytics
  • Ability to work across channels: media relations, social media, search, blog/website, email, awards, speaking, paid media and ads
  • Ability to translate complex information into compelling narratives
  • Ability to work cross-functionally, partnering with various teams and subject matter experts
  • Experience in managing sensitive or confidential announcements with professionalism and discretion

Preferred skills:
  • Experience managing internal communications

Note: Interested in this role but it's not quite the right match? Applicants who meet some but not all or exceed the above criteria are still encouraged to apply! We are eager to speak with candidates with diverse backgrounds and can assess role leveling on an individual basis.

WORKING AT ORCHESTRA

Compensation philosophy: Orchestra offers competitive industry rate salary bands with the goal of retaining and growing talented individuals. We regularly review and adjust our compensation structure as needed to ensure equity across teams and levels.

Salary range (commensurate with experience and skills): $150,000-$160,000, plus eligibility for end of year bonuses based on firm, team and individual performance.

Benefits:
  • Medical, dental, and vision insurance for employees and dependents
  • Pre-tax Health Savings Account Savings Plan (HSA-SP) or Flexible Spending Account (FSA)
  • 401K with a 4% employer match and no vesting period
  • Generous paid time off (PTO)
    • 20 vacation days, 10 wellness days, 1 day for your birthday, collective PTO between Christmas and New Year's Day, plus 11 holidays
  • Pre-tax commuter benefits
  • Mobile phone reimbursement for data and minutes
  • Employer-funded life insurance
  • Discounted annual bikeshare membership
  • Corporate discounts through Tickets at Work

#LI-BM1
#LI-Hybrid

We're part of Orchestra, the first communications company built for today's media landscape. Since early 2022, it has grown into a network of eight strategic communications and marketing agencies including BerlinRosen, Civitas, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Brightmode.

To ensure that applicants are matched with the job that best suits their qualifications and interests, information that you submit may be shared with our network agencies. By providing your information, you are consenting to allow us and our subsidiaries to keep your information on file and to contact you regarding job opportunities, recruitment events and other related updates.