Brand Manager

On the sweetgreenBrand Marketing team, we aren't just marketers. We are consumer-focused, disruptive thinkers, culture aficionados and creative problem-solvers with a passion for innovation and a long-term growth mindset. We are a curious bunch. We dream big but start small. We are at the forefront of innovation, always looking to be at the intersection of food and culture. The Brand Manager, Marketing will play an integral role in shaping the future of sweetgreen by serving as a key stakeholder in integrated brand communications strategy and execution. This position will leverage their proven track record to lead and support breakthrough brand communications campaigns including go-to-market launch strategies, media planning, guest engagement promotions, and brand experiences and innovations. The role will also play a part in menu innovation and channel strategy to build the sweetgreen brand. You'll be joining a team that manages multiple high-stakes campaigns with a guest-obsessed, culturally driven mindset. Join us for the opportunity to make your mark on the future of food and culture.As the Brand Manager, Marketing, you will: Lead brand campaigns from idea development to execution with unwavering obsession with consumer and culture to deliver breakthrough strategies and disruptive creative briefs, ensuring flawless experience across all consumer touchpointsLead and collaborate with internal and external partners, including experiential, PR, social, digital, media, and tech teams to execute the successful launch of brand campaignsLead external agency across both creative and integrated comms strategy & planningShape brand strategy and product innovation, driving impact and measuring success against established KPIs.Drive decision-making through a spirit of business ownershipcontributing a clear financial understanding of the business. Assess the continuous evolution of the competitive landscape, consumer insights, new societal trends, and culture Work closely with social leads, media agency and creative partners to improve and future proof creative development strategiesAdditional duties as assigned. Desired traits: Experience in Brand or Product Marketing, Integrated Communications & Media Planning, Cultural Marketing, and managing complex initiativesStrong communication, attention to detail and organizational skills Culture obsessed, creative thinker continuously pushing against status quo Successful track record of campaign managementExceptional interpersonal, communication, cross-collaboration, and team skills Ability to solve problems both independently and as part of a team Curious and positively resilient Experience in using consumer insights and data to drive decision-making Experience working with (and maintains active connections with) internal and external creative teams and agency partners Desired experience: Bachelors degree, MBA Preferred 3+ years of Brand-Building and Culturally-Driven Integrated Marketing Communications Experience What you'll get:Highly competitive pay + bonus planThree different medical plans to suit your and your family's needsDental and Vision insuranceFlexible PTO plan401k programEmployee HSA and FSAComplimentary greensAn opportunity to make a real impact on the people around you, both by growing them and by connecting them to real foodTo live the sweetlife and celebrate your passion + purposeA collaborative team of people who live our core values and have your backA clear career path with opportunities for development, both personally and professionallyFree sweetgreen swagCome join the sweetlife!About sweetgreensweetgreen is on a mission to build healthier communities by connecting people to real food. We passionately believe that real food should be convenient and accessible to everyone. Every day in each sweetgreen, our 3,500 team members make food from scratch, using fresh ingredients and produce delivered that morning. And in our local communities, we're committed to leaving people better than we found them. We're in the business of feeding people, and we're out to change what that means.sweetgreen provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law.sweetgreen participates in the federal government's E-Verify program to determine employment eligibility. To learn more about the E-Verify program, please click here.Salary range for this role:Starting salary range based on experience$110,000-$130,000 USDsweetgreen provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law.California residents: Review our applicant privacy notice HERE.sweetgreen participates in the federal government's E-Verify program to determine employment eligibility. To learn more about the E-Verify program, please click here.