Content Creator - Social Media

Join REEKON Tools as we enable the next generation of construction and home improvement professionals to complete their work quicker, more accurately, and faster than ever before. REEKON Tools is developing and launching innovative, completely new, hardware products at an unprecedented pace across the power and hand tool industry and establishing itself as a leader in professional tools and equipment. Social media has been a central focus to REEKON Tool's marketing strategy since our founding in 2020. With tens of millions of monthly views and millions of followers across Instagram (873,000), TikTok (1,200,000), Youtube (170,000), and more, REEKON is one of the most followed brands in construction and home improvement. Our global community spans over 70 countries and delivers daily content highlighting product applications and features. As a Content Creator - Social Media , you will work with our marketing team to showcase REEKON products and the brand through production of quality videos for use across our social platforms. This role will focus on highlighting REEKON product use cases integrated with social media trends to grow and expand the REEKON brand. You should be as comfortable planning out content as you are executing it (whether you are in the video or behind the camera). We have a large amount of flexibility and creativity is essential for this role to maintain our high level of social media excellence. No experience in construction or using tools is needed to be successful in this role. This is an onsite role based in our Boston office with travel around the Boston area as needed for content creation. Exceptional is the standard for everything we do here and are looking to work with a talented and obsessive individual to work with a growing brand focused on changing an industry. The Job Ideate, shoot, edit, and post videos for use across our social media channels leveraging platform trends and engaging techniques to showcase points Network with construction workers and job sites around the greater Boston area (through email, outreach, and social media) to arrange for content to be made in real use case environments Analyze and interpret social media data and metrics to identify key trends, insights, and opportunities for optimization. Collaborate with marketing team to understand and refine REEKON Marketing flow and integrate company marketing strategies into content creation Collaborate with marketing and design team for enhancement of REEKON overall brand and marketing strategies Create engaging content for use across our social channels including Instagram, TikTok, YouTube, Facebook and more Comfortable being in videos and producing content using tools (don't worry if you've never used tools or stepped on a construction site, this can all be taught) Engage and manage customer interactions on organization's social media accounts including comments, inquiries, and messages to help growing community. > Your Background Proven success making videos for social media. whether through your personal account or company you worked for Excellent knowledge of social media platforms, tools, and trends Experience interacting with and arranging content with external parties Bonus Skills Experience using tools in a DIY, home improvement, or construction capacity Video and photography experience using professional equipment Grown personal social media account Even if you don't check every box mentioned above, we still strongly encourage you to apply At REEKON Tools, diversity is a cornerstone of the business we are building. We know that diverse perspectives foster the innovation we need to be successful and are committed to building our team that encompasses a wide variety of backgrounds, experiences, and skills We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. For any questions - please email us at careersreekon.tools