Harrison and Star
VP, Strategy
Harrison and Star, New York, NY
Overview
Omnicom Health Group is the largest healthcare marketing and communications network in the world-partnering with clients to achieve meaningful change through better, more innovative communications. With more than 5,000 dedicated healthcare communications specialists from every corner of science, medicine, marketing, and communications, we recognize that it takes the best of talent to deliver the best of health.
When you join Omnicom Health Group, you have access to opportunities across the most networked network. What does this mean for you? Your journey may start with one Omnicom Health Group company then pivot to another, followed by a move to another where you take your career in a whole new direction building your skills and experience each step on your journey. We're eager for you to carve a path that works for you - and we'll help you make it happen.
Title: VP, Strategy
Location: New York, NY - hybrid
Department/Discipline: Brand Strategy
Responsibilities:
Experience:
The range below represents the low and high end of the base salary someone in this role may earn as an employee of an Omnicom Health Group company in the United States. Salaries will vary based on various factors including but not limited to professional and academic experience, training, associated responsibilities, and other business and organizational needs. The range listed is just one component of our total compensation package for employees. Salary decisions are dependent on the circumstances of each hire.
Omnicom Health Group is committed to hiring and developing exceptional talent. We agree that talent is equally distributed, and we're focused on developing diverse teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us-we look forward to getting to know you.
Omnicom Health Group is the largest healthcare marketing and communications network in the world-partnering with clients to achieve meaningful change through better, more innovative communications. With more than 5,000 dedicated healthcare communications specialists from every corner of science, medicine, marketing, and communications, we recognize that it takes the best of talent to deliver the best of health.
When you join Omnicom Health Group, you have access to opportunities across the most networked network. What does this mean for you? Your journey may start with one Omnicom Health Group company then pivot to another, followed by a move to another where you take your career in a whole new direction building your skills and experience each step on your journey. We're eager for you to carve a path that works for you - and we'll help you make it happen.
Title: VP, Strategy
Location: New York, NY - hybrid
Department/Discipline: Brand Strategy
Responsibilities:
- Become the strategic brand steward across multiple clients/brands by leading clients to develop and deploy breakthrough brand strategies
- Understand and lead activation of resources to execute brand strategies via an omnichannel approach
- Ability to both lead with a point of view and actively listen to drive alignment across team and clients
- An active participant in strategic client meetings, providing a clear and supported point of view
- Works collaboratively across departments as a core team member
- Perform landscape assessment:
- Maintains deep understanding of the market opportunity, competitive dynamics, clinical landscape, customer segments, customer motivators/barriers, and brand differentiators for assigned brands
- Identify and Define Unmet Needs:
- Demonstrates curiosity in always seeking the "why" in order to identify unexpected insights that will drive market change
- Brand Planning Structure Development:
- Defines unbranded platform, brand personality, positioning, creative platform, and key strategies throughout the lifecycle of the brand
- Designs and moderates key strategic working sessions with clients
- Campaign Development and Assessment:
- Supports the Creative Team throughout the creative development process (provides research results and other stimulus materials)
- Perseveres in nurturing and championing the "bold creative idea"
- Supports client market research needs, providing input to client's research vendor on design and generating actionable insights from the research
Experience:
- Experience with oncology strategy preferred
- 8+ years in healthcare communications
- Management of launch and mature brand strategies
- Understanding of the requirements associated with omnichannel marketing and its potential impact on strategy
- Enthusiastic about understanding new disease categories and treatments
- Ability to "connect the dots" across inputs to generate organic business opportunities
- Clear and concise verbal and written communications
- Passion for creating bold work that propels behavior change and drives improved health
- In person client travel may be required
The range below represents the low and high end of the base salary someone in this role may earn as an employee of an Omnicom Health Group company in the United States. Salaries will vary based on various factors including but not limited to professional and academic experience, training, associated responsibilities, and other business and organizational needs. The range listed is just one component of our total compensation package for employees. Salary decisions are dependent on the circumstances of each hire.
- $138,000 - $191,000
Omnicom Health Group is committed to hiring and developing exceptional talent. We agree that talent is equally distributed, and we're focused on developing diverse teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us-we look forward to getting to know you.