AB Hires and Consulting LLC
PPC Associate
AB Hires and Consulting LLC, NY, New York, 10261
A fast-growing digital marketing agency, specializing in paid media strategies across Google, and Bing is looking for a data-driven PPC Associate to help grow our clients' e-commerce presence through effective paid campaigns. Responsibilities: Manage and optimize PPC campaigns on Google & Bing. Conduct keyword research and audience targeting to improve campaign performance. Monitor and analyze campaign metrics (CTR, CPC, CPA) to enhance ROI. Implement A/B tests and refine ad creatives for better results. Utilize conversion tracking and tag management for reporting. Collaborate with clients to align paid marketing strategies with business objectives. Qualifications: 6 months -1 year of experience in PPC management (Google/Bing). Proficient in Google AdWords, Bing and GA4. Strong analytical skills and attention to detail. Ability to handle multiple projects in a fast-paced environment.