Cox
Director of Analytics & Insights
Cox, Atlanta, Georgia, United States, 30383
The
Director of Analytics & Insights
will be a team leader and provide oversight for the Inventory Solutions Analytics & Insights team. They will be a strategic contributor engaging key stakeholders to identify, shape and deliver analytics needs within our Inventory Solutions, NextGear Capital (NGC) and Electric Vehicle Battery Solutions (EVBS) omnichannel marketing efforts. The Director of Analytics & Insights will lead a team of four Analytics & Insight Marketing Managers and partners with Product, Field, Channel and KAM in identifying KPIs as well as measuring marketing campaign performance and effectiveness. We are seeking a dynamic individual, who will leverage analytical skills to create reporting and analysis with insights and visualization that tells the story within the data and provides actionable recommendations. The Director of Analytics & Insights should also have a collaborative spirit that lends itself to partnering with key stakeholders to create solutions that link campaign goals with business objectives and create winning growth strategies. What You'll Do
Lead the marketing analytics and insights function for Cox Automotive, Inventory Solutions, nurturing stakeholder relationships, providing direction to a team of manager level marketing data scientists. Recruit, mentor and inspire a high-performing team of data scientists fostering a culture of collaboration, creativity and continuous learning. Cultivate strong relationships with key stakeholders across Cox Communications, including business leaders, product managers, and executives. Collaborate with stakeholders to understand their data needs and requirements and translate them into actionable insights and data-driven solutions. Communicate effectively with both technical and non-technical audiences, presenting complex technical concepts in a clear and compelling manner. Develop, implement, and track key performance indicators (KPIs) to evaluate the effectiveness of our channel marketing campaigns, including both organic and paid media, digital, email, SEO, and social media. Design and maintain dashboards, reports, and ad-hoc analyses to provide insights into client/customer behavior, campaign performance, and ROI. Lead client/customer segmentation & personalization work streams to enable targeted and personalized marketing strategies. Implement multi-touch attribution models to understand the contribution of various marketing channel touchpoints in driving conversions and revenue. Perform pre/post campaign analysis, target list development, quarterly scorecards to lead data-driven decision making. Partner with brand, product, client experience and channel marketing teams to ensure that insights from analytics are integrated into strategy development and execution. Ensure data quality and integrity by working with enterprise technology and cross-functional teams to maintain and improve data sources and tools. Stay current with industry trends, emerging marketing technologies, and best practices to continuously improve analytics and insights methodologies. Proactively participate in and identify opportunities for efficiency, automation, standardization, and process simplification. Technology We Use:
AWS, SQL Workbench, SAS, Business Objects, Snowflake, Python, Web activity tools such as Adobe Analytics and Google Analytics, Tableau, Power BI, DOMO, SAP Business Objects, Oracle. What's In It for You?
A competitive salary and top-notch bonus/incentive plans. Exceptional work-life balance, flexible time-off policies and accommodating work schedules. Comprehensive healthcare, with multiple options for individuals and families. Generous 401(k) retirement plans with company match. Professional development and continuing education opportunities. Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance. Extra perks like pet insurance, employee discounts and much more. Who You Are/ Qualifications
Minimum:
Bachelor's degree in related discipline and 10 years of business analytical experience. The right candidate could also have a different combination, such as a master's degree and 8 years of experience; a Ph.D. and 5 years of experience in a related field; or 14 years' experience in a related field with no degree. 5+ years of experience in a leadership role. Intermediate MS Excel skills including functions/pivot tables/formulas/visualization development and plug-ins for other business intelligence platforms. Experience with data Visualization platforms (as a developer), such as Tableau or MicroStrategy. Ability to visually present the insights with a compelling story and action plan. Must be detail-oriented. Strategic thinker and self-starter mentality. Must possess key analytics department core values: adaptability, simplicity, excellence, customer mindset. Preferred:
Degree in Math/Engineering, Computer Science, Statistics, Business, Market Research or Finance. Knowledge of Adobe or/and Google Analytics desired. Knowledge of Snowflake. Knowledge of Datorama or Domo. Digital marketing analytics experience a plus. Advance database & query experience. Ability to use SQL. Join the Cox family of businesses and make your mark today! USD 156,200.00 - 260,400.00 Compensation:
Compensation includes a base salary of $156,200.00 - $260,400.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program. Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, parental leave, and COVID-19 vaccination leave. About Cox Automotive At Cox Automotive, people of every background are driven by their passion for mobility, innovation and community. We transform the way the world buys, sells, owns and uses cars, accelerating the industry with global powerhouse brands like Autotrader, Kelley Blue Book, Manheim and more. What's more, we do it all with an emphasis on employee growth and happiness. Drive your future forward and join Cox Automotive today! About Cox Cox empowers employees to build a better future and has been doing so for over 120 years. With exciting investments and innovations across transportation, communications, cleantech and healthcare, our family of businesses - which includes Cox Automotive and Cox Communications - is forging a better future for us all. Ready to make your mark? Join us today! Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual's age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship. Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.
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Director of Analytics & Insights
will be a team leader and provide oversight for the Inventory Solutions Analytics & Insights team. They will be a strategic contributor engaging key stakeholders to identify, shape and deliver analytics needs within our Inventory Solutions, NextGear Capital (NGC) and Electric Vehicle Battery Solutions (EVBS) omnichannel marketing efforts. The Director of Analytics & Insights will lead a team of four Analytics & Insight Marketing Managers and partners with Product, Field, Channel and KAM in identifying KPIs as well as measuring marketing campaign performance and effectiveness. We are seeking a dynamic individual, who will leverage analytical skills to create reporting and analysis with insights and visualization that tells the story within the data and provides actionable recommendations. The Director of Analytics & Insights should also have a collaborative spirit that lends itself to partnering with key stakeholders to create solutions that link campaign goals with business objectives and create winning growth strategies. What You'll Do
Lead the marketing analytics and insights function for Cox Automotive, Inventory Solutions, nurturing stakeholder relationships, providing direction to a team of manager level marketing data scientists. Recruit, mentor and inspire a high-performing team of data scientists fostering a culture of collaboration, creativity and continuous learning. Cultivate strong relationships with key stakeholders across Cox Communications, including business leaders, product managers, and executives. Collaborate with stakeholders to understand their data needs and requirements and translate them into actionable insights and data-driven solutions. Communicate effectively with both technical and non-technical audiences, presenting complex technical concepts in a clear and compelling manner. Develop, implement, and track key performance indicators (KPIs) to evaluate the effectiveness of our channel marketing campaigns, including both organic and paid media, digital, email, SEO, and social media. Design and maintain dashboards, reports, and ad-hoc analyses to provide insights into client/customer behavior, campaign performance, and ROI. Lead client/customer segmentation & personalization work streams to enable targeted and personalized marketing strategies. Implement multi-touch attribution models to understand the contribution of various marketing channel touchpoints in driving conversions and revenue. Perform pre/post campaign analysis, target list development, quarterly scorecards to lead data-driven decision making. Partner with brand, product, client experience and channel marketing teams to ensure that insights from analytics are integrated into strategy development and execution. Ensure data quality and integrity by working with enterprise technology and cross-functional teams to maintain and improve data sources and tools. Stay current with industry trends, emerging marketing technologies, and best practices to continuously improve analytics and insights methodologies. Proactively participate in and identify opportunities for efficiency, automation, standardization, and process simplification. Technology We Use:
AWS, SQL Workbench, SAS, Business Objects, Snowflake, Python, Web activity tools such as Adobe Analytics and Google Analytics, Tableau, Power BI, DOMO, SAP Business Objects, Oracle. What's In It for You?
A competitive salary and top-notch bonus/incentive plans. Exceptional work-life balance, flexible time-off policies and accommodating work schedules. Comprehensive healthcare, with multiple options for individuals and families. Generous 401(k) retirement plans with company match. Professional development and continuing education opportunities. Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance. Extra perks like pet insurance, employee discounts and much more. Who You Are/ Qualifications
Minimum:
Bachelor's degree in related discipline and 10 years of business analytical experience. The right candidate could also have a different combination, such as a master's degree and 8 years of experience; a Ph.D. and 5 years of experience in a related field; or 14 years' experience in a related field with no degree. 5+ years of experience in a leadership role. Intermediate MS Excel skills including functions/pivot tables/formulas/visualization development and plug-ins for other business intelligence platforms. Experience with data Visualization platforms (as a developer), such as Tableau or MicroStrategy. Ability to visually present the insights with a compelling story and action plan. Must be detail-oriented. Strategic thinker and self-starter mentality. Must possess key analytics department core values: adaptability, simplicity, excellence, customer mindset. Preferred:
Degree in Math/Engineering, Computer Science, Statistics, Business, Market Research or Finance. Knowledge of Adobe or/and Google Analytics desired. Knowledge of Snowflake. Knowledge of Datorama or Domo. Digital marketing analytics experience a plus. Advance database & query experience. Ability to use SQL. Join the Cox family of businesses and make your mark today! USD 156,200.00 - 260,400.00 Compensation:
Compensation includes a base salary of $156,200.00 - $260,400.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program. Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, parental leave, and COVID-19 vaccination leave. About Cox Automotive At Cox Automotive, people of every background are driven by their passion for mobility, innovation and community. We transform the way the world buys, sells, owns and uses cars, accelerating the industry with global powerhouse brands like Autotrader, Kelley Blue Book, Manheim and more. What's more, we do it all with an emphasis on employee growth and happiness. Drive your future forward and join Cox Automotive today! About Cox Cox empowers employees to build a better future and has been doing so for over 120 years. With exciting investments and innovations across transportation, communications, cleantech and healthcare, our family of businesses - which includes Cox Automotive and Cox Communications - is forging a better future for us all. Ready to make your mark? Join us today! Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual's age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship. Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.
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