Campbell Soup Company
Brand Manager - Chips
Campbell Soup Company, Camden, New Jersey, United States, 08100
Since 1869 we've connected people through food they love. We're proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell's brand, as well as Michael Angelo's, noosa, Pace, Pacific Foods, Prego, Rao's Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder's of Hanover. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us. Why Campbell's... Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell's offers unlimited sick time along with paid time off and holiday pay. If in WHQ - free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the community's where our employees work and live is very important to Campbell's. Our "Giving that Matters" program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell's has a variety of Employee Resource Groups (ERGs) to support employees. Consumer Marketers, Brand Builders, Snack Lovers Wanted. We are building a powerhouse team of consumer-centric, business-building marketers who are creating something special in the snacking category. We are looking for an individual with exceptional leadership and strategic thinking and who enjoys working in a fast-paced, team-oriented environment. They can't be afraid to dream big or be deterred by a challenge - this is a great opportunity to come in and lead one of our high growth, strategically relevant brands and make a significant impact in our division and our consumers' lives. General Summary As a Brand Manager you will be responsible for taking charge of one or more of our fantastic, high growth chips brands (Cape Cod, Kettle and Late July) and charting the next chapter in its success story. Specific responsibilities include continuing to strengthen and refine the brand positioning & consumer proposition, developing the annual plan, delivering the business plan, partnering with communications teams to establish our voice in the market and leaning-in with our innovation team to bring to life the best additions to our lineup. This role will have full P&L responsibility leading the cross functional business teams, partnering with Breakthrough Innovation, Finance, Supply Chain, R&D and Sales Strategy & Planning to effectively commercialize and execute plans with excellence. Additionally, the Brand Manager will be responsible for successfully leading a team of (1-2) direct reports, helping develop and coach the next level of brand managers. There is such tremendous upside to this brand and the right candidate for this role must be able to navigate between the day-to-day business deliverables and setting the long-term course for growth and success. Minimum Requirements: * Education - Bachelor's Degree in Business/Marketing or MBA (MBA strongly preferred) * Minimum 5 years experience in consumer brand management in house at a large consumer-facing company. Experience at CPG companies and/or food CPG companies is strongly preferred. * Strong experience with POS/Panel Data and using that data to inform strategy and decision-making across multiple functions to drive business growth. Knowledge, skills and abilities required: * Proven portfolio brand strategy development using a disciplined approach * Demand Planning and Forecasting experience - managing monthly consumption analysis and volume forecasting. * Positive track record for develo