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Helen of Troy

VP, Marketing - Beauty

Helen of Troy, Boston, MA, United States


Join our Beauty and Wellness team at Helen of Troy and make an immediate impact on our trusted brands: OXO, Hydro Flask, Osprey, Honeywell, PUR, Braun, Vicks, Hot Tools, Drybar, Curlsmith, and Revlon. Together, we build innovative and useful products that elevate people's lives everywhere every day.

Position: VP, Marketing - Beauty

Department: Marketing

Work Location: Boston, MA, Hybrid (work 3 days onsite)

Hybrid Schedule: Helen of Troy associates enjoy the advantages and flexibility of a hybrid working model, allowing for in office 3 days minimum, and remote 2 days.

What you will be doing:

  1. The Vice President of Marketing for the Beauty and Wellness portfolio is a GM with P&L ownership for a $300M+ global business.
  2. Provide leadership, strategic direction, and business delivery of the company’s Beauty portfolio.
  3. Accountable for business strategy, including key where to play and how to win strategies.
  4. Steward brand equity throughout commercial plans (e.g. branding, advertising, collateral).
  5. Deliver business strategies, including strategic direction, brand positioning, and long-term strategic planning.
  6. Coordinate marketing communications, including branding, public relations, advertising, trade shows, digital and events collateral materials.
  7. Manage the marketing staff, which may include the Marketing Assistant, Associate Brand Manager, Brand Manager, Associate Marketing Director, Marketing Director, and Digital Marketers.
  8. Lead all aspects of the department’s marketing and business strategy and three-year planning.

Skills needed to be successful in this role:

  1. Ability to plan and manage concurrently at both a strategic and operational level.
  2. Exceptional track record of developing and implementing marketing and sales strategies.
  3. Demonstrated ability to lead effectively and manage cross-functionally.
  4. Excellent communication and interpersonal skills.
  5. Capacity to assume more significant executive responsibilities over time.

Minimum Qualifications:

  1. Bachelor's Degree
  2. 12+ years of Marketing experience in the Beauty industry with 4 years in a senior management position
  3. Authorized to work in the United States on a full-time basis

Preferred Qualifications:

  1. Masters Degree

Benefits: Salary + Bonus, Healthcare, Dental, Vision, Paid Holidays, Paid Parental Leave, 401(k) with company match, Basic Life Insurance, Short Term Disability (STD), Long Term Disability (LTD), Paid Time Off (PTO), Paid Charitable (volunteer) Leave, and Educational Assistance.

Helen of Troy is an Equal Opportunity/Affirmative Action Employer. We are committed to developing a diverse workforce and cultivating an inclusive environment.

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