Market Research Data Analyst Job at iPullRank in New York

iPullRank is a ten-year-old digital marketing remote agency based in New York City, founded by industry trailblazer Michael King. We’re not here to follow trends—we set them. Our team blends technical expertise with creativity to deliver SEO, Content, and Generative AI services that drive results. We work with some of the biggest names across eCommerce, Financial Services, and Media brands, as well as ambitious mid-sized businesses, crafting strategies that don’t just compete but dominate.

Our Values: PROUD
At iPullRank, we live by our values:

• Proactive: We don’t wait for problems—we solve them.
• Reliable: When we commit, we deliver.
• Outstanding: We aim for extraordinary, every time.
• Useful: Everything we do has purpose and impact.
• Dedicated: Your goals are our mission.

These principles shape every decision, every campaign, and every success story.

What We Do
We specialize in SEO, Content, and Generative AI strategy and implementation, helping brands win today while building future-proof strategies for tomorrow. Whether it’s cracking complex algorithms, crafting authentic, helpful content, or engineering AI solutions, we’re the partner brands trust to stay ahead.

Why Join Us?
At iPullRank, we’re more than an agency—we’re a team of thinkers, builders, and creators who believe the best ideas come from everywhere. We foster a culture where you’re encouraged to grow, take ownership, and make a real impact. We’re small enough to be nimble but big enough to work with global heavyweights like Rocket Mortgage, American Express, Nordstrom, Warner Music Group, Target, and Adidas.

We care about our people and back it up with competitive salaries, benefits, and opportunities to evolve into the marketer, content creator, SEO, or leader that you want to be. When you work with us, you’re not just filling a role—you’re shaping your career and redefining what’s possible in marketing.

If you’re ready to take on meaningful work with a team that challenges and inspires, we’d love to hear from you.

Position Description

iPullRank is looking for a Market Research Data Analyst to join our Market Research and Analytics team. Working with the Client Services, SEO and Content Strategy teams, you will generate data analysis and recommendations to develop business and marketing insights and opportunities for our client programs. We're looking for someone with strong data analysis and market segmentation skills. Salary range: $65K-85K

What You’ll Do

• Collect, analyze and summarize market, customer, and industry data and trends and work with the team to incorporate it into marketing strategy
• Develop market segmentation reports to inform marketing campaigns
• Perform competitive analysis
• Translate data into effective market, intelligence reports, insights
• Proactively perform data mining activities to identify insights
• Automate a variety of systems to improve the efficiency of delivery
• Provide analytical support to client and internal work as needed
• Maintain knowledge of trends, tools, and strategies

Requirements

Must Haves

• Expert level Excel
• 2 - 3 years of experience in data analysis, market research, finance
• A laser focus on “so what” questions during any analysis to provide a big-picture understanding of the goals and objectives of the project
• Client-focused analytical and forecasting ability
• Ability to translate quantitative analyses and findings into accessible visuals for non-technical audiences, providing a clear view into interpreting the data
• Familiarity with VBA, Python or R
• Knowledge of qualitative and quantitative market research methods
• Strong analytical mindset and skills, proactive problem-solving skill
• Exceptionally clear oral and written communication skills
• Infinite curiosity for all things data, analysis, and insights
• Ability to work effectively both independently and as part of a team

Skills of interest

• Experience Pytorch, Colab Notebooks, Natural Language Processing and popular Machine Learning libraries
• Experience with Google Analytics, Adobe Analytics
• SEO or digital marketing experience
• Statistical Background

Benefits

We Offer Competitive Salaries Commensurate with Experience

• Paid holidays and sick days
• 100% Medical, Dental, and Vision insurance
• 3 weeks of vacation