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Dorahacks

Marketing Specialist

Dorahacks, Palo Alto, California, United States, 94306


About Dora Factory (DF) Dora Factory creates protocols, toolings, and public good infrastructures that help open-source communities and frontier tech builders to thrive, such as MACI and aMACI protocols. Responsibilities User Engagement and Ecosystem Building - Develop and execute strategies to engage with blockchain ecosystems, including partnerships with KOLs (Key Opinion Leaders), developers, and community leaders. - Drive the adoption and awareness of DF protocols (e.g., MACI, aMACI) within the Web3 space. - Organize webinars, events, and collaborations to foster community discussions and involvement. Marketing and Campaigns - Plan and execute marketing campaigns that raise awareness about DF’s offerings and protocols. - Design and implement initiatives to onboard users, developers, and organizations to DF infrastructure. - Strategize and manage events or trending campaigns to generate buzz and attract more users to DF. Social Media Management - Oversee DF's social media accounts (e.g., Twitter) to maintain a consistent and engaging online presence. - Create and share creative content that educates users about DF protocols and promotes discussions. - Track and analyze social media metrics to refine strategies and boost engagement. Community Support and Feedback - Act as a liaison between the community and the DF team, addressing user inquiries and collecting valuable feedback. - Monitor discussions across platforms to identify opportunities and address concerns. - Build and maintain an active, engaged community around DF protocols. Cross-Functional Collaboration - Work closely with product and technical teams to align marketing strategies with product roadmaps and developments. - Share community insights and market trends to help improve protocol adoption and functionality. Qualifications Experience and Skills - Proven experience in marketing, user operations, or community management, preferably in the blockchain or Web3 industry. - Strong understanding of blockchain ecosystems and decentralized protocols. - Excellent communication and collaboration skills to engage diverse stakeholders effectively. Technical Knowledge - Familiarity with social media tools, content creation platforms, and analytics tools. - Basic understanding of blockchain technologies and protocols (e.g., Ethereum, MACI). - Experience managing platforms such as Twitter, Discord, and Telegram for user engagement. Personal Attributes - Self-driven, creative, and capable of working in a fast-paced, decentralized environment. - A strategic thinker who can craft and execute innovative campaigns to meet marketing goals. - Passion for Web3, open-source technologies, and building vibrant communities. Preferred Qualifications - Previous experience in a Web3 company or blockchain project. - Understanding of crypto marketing trends, tokenomics, and community engagement incentives. - Demonstrated success in running effective campaigns or growing communities in the blockchain space.

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