Digital Marketing Manager

Our client, one of the worlds largest Japanese lumber manufacturers, is currently seeking a Digital Marketing Manager to join their team in Portland, OR! The right candidate will have a proven track record in SEO, PPC, and digital marketing, with experience in data-driven campaign management. This is an onsite contract role requiring availability 5 days a week with the potential to convert full-time. Ready to make an impact? Lets connect!

You Will:

• Conduct comprehensive SEO audits to optimize website performance, including visitor metrics, keywords, and site health
• Develop strategies to improve keyword rankings, enhance UX/UI, and drive organic traffic through optimized site structure and meta tags
• Align SEO strategies with content teams, guiding keyword research and creating targeted blog posts, landing pages, and product descriptions
• Manage backlink strategies and internal linking to boost domain authority and improve crawler visibility
• Plan and execute PPC campaigns on platforms like Google Ads and social media, optimizing targeting and budgets to maximize ROI
• Perform A/B testing on ads and landing pages to increase conversions and campaign effectiveness
• Collaborate with the marketing team to develop high-quality content that aligns with SEO and PPC goals
• Regularly report on key metrics like organic traffic, keyword rankings, and campaign results using tools like Google Analytics and SEMrush
• Stay updated on industry trends, search engine algorithms, and PPC platform changes to maintain competitive strategies
• Monitor user behavior and identify optimization opportunities to improve overall website performance and engagement

You Have:

• 5+ years of experience in SEO and PPC campaign management
• Familiarity with Google Ads, Search Console, Google Analytics, WordPress, and keyword tools (e.g., SEMrush, Moz)
• Strong data analysis skills and experience with UX/UI optimization for websites
• A comprehensive understanding of SEO best practices and site optimization
• Basic Graphic Design skills
• Excellent communication and organizational skills, with keen attention to detail
• Proven ability to collaborate in a small, dynamic team
• Up to date with the latest trends and best practices in online marketing
• Self-motivated with the ability to prioritize tasks and work efficiently in a fast-paced environment
• Excellent verbal and written communication skills
• Passion for the value of beautiful and sustainable wood products, and authentic long-term interest in both wood and construction technology
• Authentic ethical interest in building materials with low carbon footprint, low maintenance needs, and other sustainable sales points
• Experience in Japan or familiarity with Japanese culture (a huge plus!)

Onsite

Temp to Perm

Salary up to 100K