Magnite
Product Marketing Manager
Magnite, New York, New York, us, 10261
Product Marketing Manager
Broomfield, CO; New York, NY
Hybrid Schedule (M/F remote, T/W/TH in-office)
At Magnite, we cultivate an environment of continuous growth and collaboration. Our work impacts what millions of people read, watch, and buy, and we're looking for people to help us tackle that responsibility with creativity and focus. Magnite (NASDAQ: MGNI) is the world's largest independent sell-side advertising platform. Publishers use our technology to monetize their content across all screens and formats including CTV / streaming, online video, display, and audio. Our tech fuels billions of transactions per day!
As a Product Marketing Manager, you will lead go-to-market strategies for Magnite's products and services, translating technical details into compelling narratives that drive adoption and revenue growth. You'll leverage market insights, competitive analysis, and strategic product direction to craft messaging that differentiates Magnite in the ad tech ecosystem. You'll work cross-functionally to launch impactful campaigns, develop best-in-class enablement tools, and provide critical input to the product planning process. Whether crafting narratives for sales or launching new features, you'll thrive in a fast-paced environment and act as a key driver of success for our product marketing team. The role reports to the Director, Product Marketing. In the role, you will : Go-to-Market Strategy: Collaborate with product, sales, and marketing teams to design and execute GTM strategies that drive product adoption and revenue. Expand the depth and breadth of GTM launches and associated integrated marketing campaigns, with measurable outcomes
Sales Enablement + Content: Develop high-quality enablement materials centered on storytelling, including presentations, interactive web content, datasheets, demo videos, solution guides, and more, to support the commercialization of our products
Messaging and Positioning: Craft differentiated product messaging that aligns with Magnite's brand narratives, enhancing competitive positioning in the market
Market and Competitive Analysis: Partner with cross-functional teams, analysts, and clients to gain insights into the competitive landscape and guide product strategy
AI and Automation: Use advanced tools, including LLMs such as ChatGPT, to streamline the development of marketing assets, improve team productivity, and enhance campaign effectiveness
We're looking for someone with: 4+ years of product marketing, marketing, or product management experience in B2B technology, preferably SaaS or ad tech
Strong familiarity with tools such as Marketo, Asana, Google Workspace, Pendo, Miro, Tableau, ChatGPT, Google Analytics, Jira, Coda, and Salesforce, and the ability to manipulate data sets for insights
Experience leveraging Large Language Models (LLMs) like ChatGPT to enhance content creation, optimize workflows, and support decision-making
Understanding of programmatic advertising or ad tech ecosystems is preferred but not required
Proven ability to influence cross-functional teams, foster productive debates, and craft narratives that resonate with technical and non-technical audiences
Strong written and verbal communication skills, with the ability to create engaging content across multiple mediums
Collaborative mindset with excellent interpersonal skills to engage with colleagues, teams, and external stakeholders
Total Rewards Include Comprehensive Perks and Benefits : Comprehensive Healthcare Coverage for You and Your Family from Day One
Generous Time Off
Holiday Breaks and Quarterly Wellness Days
Equity and Employee Stock Purchase Plan
Family-Focused Benefits and Parental Leave
401k Retirement Savings Plan with Employer Match
Disability and Life Insurance
Cell Phone Subsidy
Fitness and Wellness Reimbursement
Company Culture: We believe collaboration is essential to success. Magnite's hybrid schedule includes two days worked remotely (Monday and Friday) and three days on-site (Tuesday, Wednesday and Thursday). Our offices provide catered lunches, beverages, snacks, training and development, and office events to support your work week. We also understand you have appointments, families, hobbies, and other commitments. Magnite strives to maintain a healthy work/life integration for all employees so you can bring your best every day - both at work and at home. Community Service and Volunteer Events
Company-Matched Charitable Contributions
Wellness Coach and Mental Health Support
Magnite Invests in You: Career Development Initiatives and a Career Growth Framework
Culture and Inclusion Programs
Bonusly Peer-to-Peer Recognition Program
About Us The world's leading agencies and brands trust our platform to access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile-high Denver, historic London, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. In Colorado, the base salary range for this position is $115,000 - $130,000 in addition to an annual variable bonus based on performance and company equity (NASDAQ: MGNI). In New York, the base salary range for this position is $120,000 - $135,000 in addition to an annual variable bonus based on performance and company equity (NASDAQ: MGNI). Magnite is an Equal Opportunity Employer and does not discriminate against applicants due to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other federal, state or local protected class. Our DEI Commitment: To establish Magnite as a thought leader by diversifying voices within Magnite, cultivating a culture in which employees feel safe as their authentic selves, and by investing in strategies to support Magnite's local communities. Want to learn more about us? Check out our blog for Magnite announcements and Ad Tech industry news!
As a Product Marketing Manager, you will lead go-to-market strategies for Magnite's products and services, translating technical details into compelling narratives that drive adoption and revenue growth. You'll leverage market insights, competitive analysis, and strategic product direction to craft messaging that differentiates Magnite in the ad tech ecosystem. You'll work cross-functionally to launch impactful campaigns, develop best-in-class enablement tools, and provide critical input to the product planning process. Whether crafting narratives for sales or launching new features, you'll thrive in a fast-paced environment and act as a key driver of success for our product marketing team. The role reports to the Director, Product Marketing. In the role, you will : Go-to-Market Strategy: Collaborate with product, sales, and marketing teams to design and execute GTM strategies that drive product adoption and revenue. Expand the depth and breadth of GTM launches and associated integrated marketing campaigns, with measurable outcomes
Sales Enablement + Content: Develop high-quality enablement materials centered on storytelling, including presentations, interactive web content, datasheets, demo videos, solution guides, and more, to support the commercialization of our products
Messaging and Positioning: Craft differentiated product messaging that aligns with Magnite's brand narratives, enhancing competitive positioning in the market
Market and Competitive Analysis: Partner with cross-functional teams, analysts, and clients to gain insights into the competitive landscape and guide product strategy
AI and Automation: Use advanced tools, including LLMs such as ChatGPT, to streamline the development of marketing assets, improve team productivity, and enhance campaign effectiveness
We're looking for someone with: 4+ years of product marketing, marketing, or product management experience in B2B technology, preferably SaaS or ad tech
Strong familiarity with tools such as Marketo, Asana, Google Workspace, Pendo, Miro, Tableau, ChatGPT, Google Analytics, Jira, Coda, and Salesforce, and the ability to manipulate data sets for insights
Experience leveraging Large Language Models (LLMs) like ChatGPT to enhance content creation, optimize workflows, and support decision-making
Understanding of programmatic advertising or ad tech ecosystems is preferred but not required
Proven ability to influence cross-functional teams, foster productive debates, and craft narratives that resonate with technical and non-technical audiences
Strong written and verbal communication skills, with the ability to create engaging content across multiple mediums
Collaborative mindset with excellent interpersonal skills to engage with colleagues, teams, and external stakeholders
Total Rewards Include Comprehensive Perks and Benefits : Comprehensive Healthcare Coverage for You and Your Family from Day One
Generous Time Off
Holiday Breaks and Quarterly Wellness Days
Equity and Employee Stock Purchase Plan
Family-Focused Benefits and Parental Leave
401k Retirement Savings Plan with Employer Match
Disability and Life Insurance
Cell Phone Subsidy
Fitness and Wellness Reimbursement
Company Culture: We believe collaboration is essential to success. Magnite's hybrid schedule includes two days worked remotely (Monday and Friday) and three days on-site (Tuesday, Wednesday and Thursday). Our offices provide catered lunches, beverages, snacks, training and development, and office events to support your work week. We also understand you have appointments, families, hobbies, and other commitments. Magnite strives to maintain a healthy work/life integration for all employees so you can bring your best every day - both at work and at home. Community Service and Volunteer Events
Company-Matched Charitable Contributions
Wellness Coach and Mental Health Support
Magnite Invests in You: Career Development Initiatives and a Career Growth Framework
Culture and Inclusion Programs
Bonusly Peer-to-Peer Recognition Program
About Us The world's leading agencies and brands trust our platform to access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile-high Denver, historic London, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. In Colorado, the base salary range for this position is $115,000 - $130,000 in addition to an annual variable bonus based on performance and company equity (NASDAQ: MGNI). In New York, the base salary range for this position is $120,000 - $135,000 in addition to an annual variable bonus based on performance and company equity (NASDAQ: MGNI). Magnite is an Equal Opportunity Employer and does not discriminate against applicants due to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other federal, state or local protected class. Our DEI Commitment: To establish Magnite as a thought leader by diversifying voices within Magnite, cultivating a culture in which employees feel safe as their authentic selves, and by investing in strategies to support Magnite's local communities. Want to learn more about us? Check out our blog for Magnite announcements and Ad Tech industry news!