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PitchBook

Product Marketing Manager

PitchBook, Seattle, Washington, us, 98127


At PitchBook, we are always looking forward. We continue to innovate, evolve, and invest in ourselves to bring out the best in everyone. We're deeply collaborative and thrive on the excitement, energy, and fun that reverberates throughout the company. Our extensive learning programs and mentorship opportunities help us create a culture of curiosity that pushes us to always find new solutions and better ways of doing things. The combination of a rapidly evolving industry and our high ambitions means there's going to be some ambiguity along the way, but we excel when we challenge ourselves. We're willing to take risks, fail fast, and do it all over again in the pursuit of excellence. If you have a good attitude and are willing to roll up your sleeves to get things done, PitchBook is the place for you. About the Role: The Marketing team at PitchBook is critical to fueling the company's growth by utilizing a variety of strategies to support our Sales and Customer Success departments grow and retain our client base. The Marketing department is responsible for all demand generation efforts by executing engaging campaigns, effective product marketing strategies, and attending client and trade-show events. The Marketing team is also responsible for promoting the PitchBook brand and managing internal communications. The Product Marketing Team at PitchBook is pivotal in executing go-to-market (GTM) strategies through impactful product launches that align with key business objectives. By leveraging deep knowledge on their product domain of coverage, core customer segments, and market, the Product Marketing Managers are tasked with driving product adoption and increasing engagement across the customer lifecycle in partnership with other Marketing teams through effective packaging, differentiated positioning, and value-based messaging. As a Product Marketing Manager focused on Competitive Intelligence, you will continuously monitor PitchBook's competitors, generate evidence-based actionable insights, and support roadmap decisions across the firm. This role involves close collaboration with Marketing, Product, Research, Data Operations, Strategic Partnerships, and our commercial teams to develop clear, monetizable market positions and effective competitive enablement content. The ideal candidate will be a proactive, analytical, and data-driven technical product marketer with expertise in SaaS product marketing and experience in financial data. They should excel at collaboration, innovation, and using data to create compelling messaging that reaches their target audiences. Primary Job Responsibilities: Monitor competitors' product and pricing strategies, capabilities, and launch activities Gather and consolidate competitive intelligence from internal and external sources Maintain the company's central repository for competitive intelligence, serving as the single source of truth Develop persuasive messaging and positioning to support all channel activities, including internal enablement and customer-facing content Support large-scale product launches and identify opportunities to implement competitive plays for commercial teams Provide actionable insights to Product, Research, and Data Operations teams to strengthen PitchBook's competitive advantage Conduct in-depth competitive analyses to understand the market landscape, identify opportunities, and mitigate potential threats Discover new opportunities for your domain and customer segments through market research, learnings from past launch programs, and promotion of new product and service features Monitor industry trends, competitors, and emerging technology relevant to your domain and customer segments Define compelling product positioning and messaging that resonates with target customers and differentiates PitchBook in the marketplace Leverage domain knowledge, customer feedback, internal experti