Innova
CRM Loyalty Manager
Innova, Ashburn, Virginia, United States, 20147
A client of Innova Solutions is immediately hiring for a CRM Loyalty Manager
All the relevant skills, qualifications and experience that a successful applicant will need are listed in the following description. Position type: Contract Duration: 6+ Months Location: Ashburn, VA (Hybrid: Tues & Thurs)
Description: As a CRM Loyalty Manager Consultant you will :-
Collaborate with segment lead to execute omni-channel marketing campaigns (email, SMS, direct mail) focused on nurturing customer relationships and fostering loyalty. Develop comprehensive marketing briefs outlining campaign objectives, target audience insights, and desired outcomes tailored to the customer lifecycle stage. Collaborate with data strategists to define and segment target audiences for personalized messaging and campaign optimization Manage agency relationships, providing clear direction and feedback throughout the creative development process, emphasizing customer-centric messaging. Analyse campaign performance, track KPIs, and generate actionable insights to continuously improve program effectiveness, focusing on customer retention and churn reduction Stay informed on emerging marketing trends and best practices in lifecycle marketing and customer retention, seeking innovative ways to engage and retain our customer base. Develop and implement customer appreciation programs that recognize and reward loyal customers, fostering a sense of community and value. Design and optimize onboarding experiences for new customers, ensuring a smooth transition and setting the foundation for long-term engagement. Implement post-purchase campaigns that encourage repeat business, gather valuable feedback, and solidify customer loyalty. Partner with business intelligence to address key drivers of early tenure churn
MUST HAVE SKILLS (Most Important): 7+ years of proven experience in a B2B marketing role with a focus on CRM, email marketing, lifecycle marketing, demand generation, and/or customer analytics, demonstrating a strong track record of success in improving customer retention. Deep understanding of customer re-engagement and retention strategies, including best practices for onboarding, post-purchase engagement, and building customer loyalty. Strong experience with direct and digital marketing channels, showcasing the ability to leverage a variety of channels to effectively reach and engage customers. Expertise with Marketo Proven ability to manage external agencies and vendor relationships Data-driven mindset with a strong understanding of marketing analytics and reporting, capable of using data to inform decision-making and measure the effectiveness of marketing initiatives. Excellent communication and presentation skills with the ability to articulate complex concepts to various stakeholders Highly organized, detail-oriented, and capable of managing multiple projects simultaneously in a fast-paced environment. A collaborative team player with the ability to also work independently and take initiative, contributing to a positive and productive team environment.
Even better if you have:- BS Marketing, MBA preferred Previous experience in telecommunication industry and wireless marketing Small business marketing experience A highly motivated self-starter with a strong work ethic and a passion for achieving results Adaptable and able to thrive in a fast-paced, dynamic environment, adjusting quickly to changing priorities and maintaining a positive attitude. Passionate about driving customer engagement and loyalty, recognizing the importance of building strong customer relationships and turning them into brand
The ideal candidate will have: Experience in Financial Planning & Analysis (FP&A), Essbase, Smart View, Hyperion Planning, and Hyperion Strategic Finance.
Qualified candidates should APPLY NOW for immediate consideration! Please hit APPLY to provide the required information, and we will be back in touch as soon as possible. We are currently interviewing to fill this and other similar positions. If this role is not a fit for you, we do offer a referral bonus program for referrals that we successfully place with our clients, subject to program guidelines. ASK ME HOW.
Thank you! Nikita Awasthi 210-461-5250 nikita.awasthi@innovasolutions.com
PAY RANGE AND BENEFITS: Pay Range*: Between $50 per hour > OR $55 per hour> *Pay range offered to a successful candidate will be based on several factors, including the candidate's education, work experience, work location, specific job duties, certifications, etc.
Benefits: Innova Solutions offers benefits( based on eligibility) that include the following: Medical & pharmacy coverage, Dental/vision insurance, 401(k), Health saving account (HSA) and Flexible spending account (FSA), Life Insurance, Pet Insurance, Short term and Long term Disability, Accident & Critical illness coverage, Pre-paid legal & ID theft protection, Sick time, and other types of paid leaves (as required by law), Employee Assistance Program (EAP).
ABOUT INNOVA SOLUTIONS: Founded in 1998 and headquartered in Atlanta, Georgia, Innova Solutions employs approximately 50,000 professionals worldwide and reports an annual revenue approaching $3 Billion. Through our global delivery centers across North America, Asia, and Europe, we deliver strategic technology and business transformation solutions to our clients, enabling them to operate as leaders within their fields.
Recent Recognitions: Named One of America’s Best Employers for New Grads by Forbes (2024 Named One of the Best Companies to Work For by U.S. News & World Report (Private Companies List, 2024-2025) One of the Largest IT Staffing Firms in the US – Ranked #3 by Staffing Industry Analysts (SIA, 2024) One of the Largest Staffing Firms in the US – Ranked #13 by Staffing Industry Analysts (SIA, 2024; includes Innova Solutions, Volt, & HireGenics) Named One of the Top Ten Private Companies in Atlanta by the Atlanta Business Chronicle (2023) One of the Largest Certified Minority Business Enterprises (MBEs) in the United States (NMSDC, 2024) AWS Advanced Tier Services Partner with 100+ certifications
Website: https://www.innovasolutions.com/
Innova Solutions is an Equal Opportunity Employer and prohibits any kind of unlawful discrimination and harassment. Innova Solutions is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment on the basis of race, color, religion or belief, national origin, citizenship, social or ethnic origin, sex, age, physical or mental disability, veteran status, marital status, domestic partner status, sexual orientation, or any other status protected by the statutes, rules, and regulations in the locations where it operates. If you are an individual with a disability and need a reasonable accommodation to assist with your job search or application for employment, please contact us at hr@innovasolutions.com or (770) 493-5588. Please indicate the specifics of the assistance needed. Innova Solutions encourages all interested and qualified candidates to apply for employment opportunities. Innova Solutions (HireGenics/Volt) does not discriminate against applicants based on citizenship status, immigration status, or national origin, in accordance with 8 U.S.C. § 1324b. The company will consider for employment qualified applicants with arrest and conviction records in a manner that complies with the San Francisco Fair Chance Ordinance, the Los Angeles Fair Chance Initiative for Hiring Ordinance, and other applicable laws.
All the relevant skills, qualifications and experience that a successful applicant will need are listed in the following description. Position type: Contract Duration: 6+ Months Location: Ashburn, VA (Hybrid: Tues & Thurs)
Description: As a CRM Loyalty Manager Consultant you will :-
Collaborate with segment lead to execute omni-channel marketing campaigns (email, SMS, direct mail) focused on nurturing customer relationships and fostering loyalty. Develop comprehensive marketing briefs outlining campaign objectives, target audience insights, and desired outcomes tailored to the customer lifecycle stage. Collaborate with data strategists to define and segment target audiences for personalized messaging and campaign optimization Manage agency relationships, providing clear direction and feedback throughout the creative development process, emphasizing customer-centric messaging. Analyse campaign performance, track KPIs, and generate actionable insights to continuously improve program effectiveness, focusing on customer retention and churn reduction Stay informed on emerging marketing trends and best practices in lifecycle marketing and customer retention, seeking innovative ways to engage and retain our customer base. Develop and implement customer appreciation programs that recognize and reward loyal customers, fostering a sense of community and value. Design and optimize onboarding experiences for new customers, ensuring a smooth transition and setting the foundation for long-term engagement. Implement post-purchase campaigns that encourage repeat business, gather valuable feedback, and solidify customer loyalty. Partner with business intelligence to address key drivers of early tenure churn
MUST HAVE SKILLS (Most Important): 7+ years of proven experience in a B2B marketing role with a focus on CRM, email marketing, lifecycle marketing, demand generation, and/or customer analytics, demonstrating a strong track record of success in improving customer retention. Deep understanding of customer re-engagement and retention strategies, including best practices for onboarding, post-purchase engagement, and building customer loyalty. Strong experience with direct and digital marketing channels, showcasing the ability to leverage a variety of channels to effectively reach and engage customers. Expertise with Marketo Proven ability to manage external agencies and vendor relationships Data-driven mindset with a strong understanding of marketing analytics and reporting, capable of using data to inform decision-making and measure the effectiveness of marketing initiatives. Excellent communication and presentation skills with the ability to articulate complex concepts to various stakeholders Highly organized, detail-oriented, and capable of managing multiple projects simultaneously in a fast-paced environment. A collaborative team player with the ability to also work independently and take initiative, contributing to a positive and productive team environment.
Even better if you have:- BS Marketing, MBA preferred Previous experience in telecommunication industry and wireless marketing Small business marketing experience A highly motivated self-starter with a strong work ethic and a passion for achieving results Adaptable and able to thrive in a fast-paced, dynamic environment, adjusting quickly to changing priorities and maintaining a positive attitude. Passionate about driving customer engagement and loyalty, recognizing the importance of building strong customer relationships and turning them into brand
The ideal candidate will have: Experience in Financial Planning & Analysis (FP&A), Essbase, Smart View, Hyperion Planning, and Hyperion Strategic Finance.
Qualified candidates should APPLY NOW for immediate consideration! Please hit APPLY to provide the required information, and we will be back in touch as soon as possible. We are currently interviewing to fill this and other similar positions. If this role is not a fit for you, we do offer a referral bonus program for referrals that we successfully place with our clients, subject to program guidelines. ASK ME HOW.
Thank you! Nikita Awasthi 210-461-5250 nikita.awasthi@innovasolutions.com
PAY RANGE AND BENEFITS: Pay Range*: Between $50 per hour > OR $55 per hour> *Pay range offered to a successful candidate will be based on several factors, including the candidate's education, work experience, work location, specific job duties, certifications, etc.
Benefits: Innova Solutions offers benefits( based on eligibility) that include the following: Medical & pharmacy coverage, Dental/vision insurance, 401(k), Health saving account (HSA) and Flexible spending account (FSA), Life Insurance, Pet Insurance, Short term and Long term Disability, Accident & Critical illness coverage, Pre-paid legal & ID theft protection, Sick time, and other types of paid leaves (as required by law), Employee Assistance Program (EAP).
ABOUT INNOVA SOLUTIONS: Founded in 1998 and headquartered in Atlanta, Georgia, Innova Solutions employs approximately 50,000 professionals worldwide and reports an annual revenue approaching $3 Billion. Through our global delivery centers across North America, Asia, and Europe, we deliver strategic technology and business transformation solutions to our clients, enabling them to operate as leaders within their fields.
Recent Recognitions: Named One of America’s Best Employers for New Grads by Forbes (2024 Named One of the Best Companies to Work For by U.S. News & World Report (Private Companies List, 2024-2025) One of the Largest IT Staffing Firms in the US – Ranked #3 by Staffing Industry Analysts (SIA, 2024) One of the Largest Staffing Firms in the US – Ranked #13 by Staffing Industry Analysts (SIA, 2024; includes Innova Solutions, Volt, & HireGenics) Named One of the Top Ten Private Companies in Atlanta by the Atlanta Business Chronicle (2023) One of the Largest Certified Minority Business Enterprises (MBEs) in the United States (NMSDC, 2024) AWS Advanced Tier Services Partner with 100+ certifications
Website: https://www.innovasolutions.com/
Innova Solutions is an Equal Opportunity Employer and prohibits any kind of unlawful discrimination and harassment. Innova Solutions is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment on the basis of race, color, religion or belief, national origin, citizenship, social or ethnic origin, sex, age, physical or mental disability, veteran status, marital status, domestic partner status, sexual orientation, or any other status protected by the statutes, rules, and regulations in the locations where it operates. If you are an individual with a disability and need a reasonable accommodation to assist with your job search or application for employment, please contact us at hr@innovasolutions.com or (770) 493-5588. Please indicate the specifics of the assistance needed. Innova Solutions encourages all interested and qualified candidates to apply for employment opportunities. Innova Solutions (HireGenics/Volt) does not discriminate against applicants based on citizenship status, immigration status, or national origin, in accordance with 8 U.S.C. § 1324b. The company will consider for employment qualified applicants with arrest and conviction records in a manner that complies with the San Francisco Fair Chance Ordinance, the Los Angeles Fair Chance Initiative for Hiring Ordinance, and other applicable laws.