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OnHires

Performance Marketing Lead

OnHires, San Francisco, California, United States, 94199

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Location:

Preferably Dubai, open to candidates in GMT+4 (±1 hour) Remote About the Company: Our client is a

leading provider of advanced liquidity and technology solutions

for the

crypto and FX industries , serving brokers, exchanges, and financial institutions worldwide. About the Role: Our client is looking for an experienced

Performance Marketing Lead

to drive digital strategy and optimize key marketing channels across Performance (iOS/Android/Web), Retention (Push/Email), and Partnership. You will be responsible for end-to-end analytics, market analysis, budgeting, and cross-functional collaboration to ensure the success of marketing initiatives in the fintech and crypto space. Key Responsibilities: Develop and implement a comprehensive

Digital Marketing strategy Manage

Performance Marketing, Retention, and Partnership

channels Build

end-to-end analytics

and data visualization across channels Conduct

market research , test hypotheses, and find new solutions Collaborate with

development teams , writing technical requirements for marketing-related tasks Prioritize and align marketing efforts with

related departments Requirements: 3+ years

of experience in a similar leadership role Proven success in

SEO/ASO , content marketing, and social campaigns Balance of experience between

Web and Mobile

marketing Familiarity with

niche and local ad platforms

(Crypto Ad Networks, Teaser Networks, Baidu Ads, Naver Ads) Proficiency in

Google Analytics

(Amplitude is a plus) Strong instinct for

ad copy and visual selection Expertise in B2B fintech and crypto

(mandatory) Fluent English , any additional languages are a plus Preferred Qualifications: Personal experience with

fintech, crypto, or asset management

products Based in

Dubai What We Offer: A chance to

shape digital marketing strategy

in a fast-paced, dynamic environment Collaboration with a

highly skilled and motivated international team Competitive compensation and

opportunities for professional growth Interested? Apply now!

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