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KINESSO

Director, Performance

KINESSO, New York

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This range is provided by KINESSO. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range

$140,000.00/yr - $150,000.00/yr KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI and experimentation. The company has more than 6,000 employees operating in more than 60 countries. Learn more at Position Overview You will serve as the primary day-to-day client contact on a specific piece(s) of business. This role involves deep client vertical knowledge which leads to managing the account, developing and executing innovative media plans across Social, Search, and Programmatic (inclusive of Retail Media) that address the client’s strategic objectives. You will also be responsible for the development of strong performance teams leading the execution of world-class addressable programs. The Director encourages teams to think outside the box, work closely with cross-discipline teams, find ways to modernize and test new concepts, and stay abreast of the client industry to provide exceptional work. Responsibilities Judge and quantify results of media efforts placed on behalf of our clients and the ability to translate this data into a story. Utilize online performance tracking and measurement tools. Drive process for client teams and across the craft, ensuring integration across channels and avoiding channel silos. Encourage exploration and a “test and learn” approach to identify new opportunities and improve business outcomes. Assist with new business pitches, including research, channel recommendations, and potentially presenting to new prospects. Directly manage Managers and ensure all junior team members stay on track developing skills for their level, receive actionable feedback and support their goals and growth. Manage, develop, and inspire internal social teams; foster an environment that enables action. Play an active role in conflict resolution across teams. Identify gaps, suggest solutions and resolve problems before they escalate. Manage workload distribution, set timelines and ways of working with broader team including troubleshooting and resolving issues. Keep leadership up to date with team and client updates. Required Skills Very strong experience in developing robust, creative, and innovative performance campaigns programs – in excess of $1mm annually. 3+ years’ experience managing a client and 3+ direct reports. Strong understanding of cross channel planning, demonstrating strong coordination of digital and offline media efforts. Proficient in Facebook, Instagram, X (formerly Twitter), Snap, Pinterest, DV360, The Trade Desk, Amazon DSP, Walmart Connect, SA360, Amazon Advertising. Working knowledge of Retail Media landscape with ability to speak strategically about how to can come to life for CPG clients. Extensive experience writing and presenting relevant information; Ability to prepare presentations suitable for senior client leadership. Understand implications of data and privacy regulations. Strong analytics skills, thorough understanding of measurement and experience utilizing multiple digital media measurement tools. Demonstrated ability to grow junior talent and help develop team skills / careers. Solid organizational skills, attention to detail, and accuracy when working with numbers. Strong interpersonal skills including clear communication skills and positive attitude. KINESSO does not require candidates to have a college degree. Proficiency in MS Office applications. Strong organizational skills, ability to multitask in a fast-paced environment. Desired Skills 7+ years of experience in media, advertising agency, or similar media environment. Extensive experience in digital media planning, including 3+ years management experience. Agency experience preferred. Knowledge of Asana or other project management platforms a plus. Proven ability to collaborate and work well with others in a high-pressure environment. We See You At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. We embrace differences and recognize the unique value that each of us brings to our community. Wage and Benefits We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. Employment Transparency It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Seniority level

Mid-Senior level Employment type

Full-time Job function

Advertising and Marketing Industries

Advertising Services, Technology, Information and Media, and Marketing Services

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