Publicis Groupe
Analyst, SEO (CPG Client)
Publicis Groupe, Chicago, Illinois, United States, 60290
Company Description
About Spark Foundry:
Spark Foundry is a global media agency that exists to bring HEAT - Higher Engagement, Affinity, and Transactions - to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients' brands, and to buy more products and services from them.
Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world's best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.
With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry's best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today's challenges, and also poised to create meaningful careers in the years to come.
Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.
Job Description
Overview:The ecommerce SEO Analyst is responsible for supporting client accounts towards stated client and company objectives. Reporting to an SEO Manager, the Analyst provides assistance to internal client service teams, and at the direction of SEO Manager/Associate Director, initiates and coordinates projects with other internal teams.
Role Objectives:
Client Service & Program SupportContribute to the success of client engagementsPerform keyword research to inform content strategy for eCommerce and SEOWrite product page optimizations for e-tailers (Amazon, Walmart, etc.)Follow all processes as defined by ManagerCreate and follow a self-directed learning plan to master SEO fundamentalsProject manage components of a larger accountGain exposure to client service process including resourcing, project management, and client communicationsParticipate in weekly/monthly client callsSubmit and manage resource plan requests and QAAssist with data and performance monitoringImplement best practices in account and program managementAccomplish multiple tasks in a timely manner and with accuracyCan effectively contribute to multiple accounts simultaneouslyMaintain autonomy during execution of pre-defined tasksSeek out opportunities to learn new skills, advance in role, and demonstrate autonomyUnderstand essential components of managing a successful SEO projectDevelop skills as an expert in specific areasProve understanding of larger media landscape and how individual tasks affect the big pictureIdentify opportunities to grow and develop client relationshipsAnalytics & Reporting
Support assigned accounts in pulling data and creating reports and presentationsTrack work assignments dailyManage and updates client task reportsTrack and manage operations resource plan for client accountsPerform ad hoc analysis and reportingQualifications
Relevant eCommerce work or internship experience preferredRelevant SEO work or internship experience preferredExperience in Google Analytics, Adobe Analytics, SEMrush, BrightEdge, Moz, Screaming Frog, DeepCrawl, or Conductor is a plusStrong analytical and implementation skillsHigh competency level in MS Office products including Excel and PowerPointAble to work as directed and balance multiple tasks
Additional Information
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
If you require accommodation or assistance with the application or onboarding process specifically, please contact hrcompliance_usms@publicis.com.
All your information will be kept confidential according to EEO guidelines.
24-4019
Videos To Watchhttps://vimeo.com/779716713
About Spark Foundry:
Spark Foundry is a global media agency that exists to bring HEAT - Higher Engagement, Affinity, and Transactions - to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients' brands, and to buy more products and services from them.
Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world's best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.
With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry's best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today's challenges, and also poised to create meaningful careers in the years to come.
Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.
Job Description
Overview:The ecommerce SEO Analyst is responsible for supporting client accounts towards stated client and company objectives. Reporting to an SEO Manager, the Analyst provides assistance to internal client service teams, and at the direction of SEO Manager/Associate Director, initiates and coordinates projects with other internal teams.
Role Objectives:
Client Service & Program SupportContribute to the success of client engagementsPerform keyword research to inform content strategy for eCommerce and SEOWrite product page optimizations for e-tailers (Amazon, Walmart, etc.)Follow all processes as defined by ManagerCreate and follow a self-directed learning plan to master SEO fundamentalsProject manage components of a larger accountGain exposure to client service process including resourcing, project management, and client communicationsParticipate in weekly/monthly client callsSubmit and manage resource plan requests and QAAssist with data and performance monitoringImplement best practices in account and program managementAccomplish multiple tasks in a timely manner and with accuracyCan effectively contribute to multiple accounts simultaneouslyMaintain autonomy during execution of pre-defined tasksSeek out opportunities to learn new skills, advance in role, and demonstrate autonomyUnderstand essential components of managing a successful SEO projectDevelop skills as an expert in specific areasProve understanding of larger media landscape and how individual tasks affect the big pictureIdentify opportunities to grow and develop client relationshipsAnalytics & Reporting
Support assigned accounts in pulling data and creating reports and presentationsTrack work assignments dailyManage and updates client task reportsTrack and manage operations resource plan for client accountsPerform ad hoc analysis and reportingQualifications
Relevant eCommerce work or internship experience preferredRelevant SEO work or internship experience preferredExperience in Google Analytics, Adobe Analytics, SEMrush, BrightEdge, Moz, Screaming Frog, DeepCrawl, or Conductor is a plusStrong analytical and implementation skillsHigh competency level in MS Office products including Excel and PowerPointAble to work as directed and balance multiple tasks
Additional Information
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
If you require accommodation or assistance with the application or onboarding process specifically, please contact hrcompliance_usms@publicis.com.
All your information will be kept confidential according to EEO guidelines.
24-4019
Videos To Watchhttps://vimeo.com/779716713