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Buffalo Groupe

SEO Manager

Buffalo Groupe, Charleston, South Carolina, United States, 29408


Buffalo Groupe is a collection of agencies, events and media properties dedicated to reaching an audience seeking escape. In the realm of active sport, outdoor recreation and wellness, brands that help create moments of escape are deemed trusted and welcome contributors. This is the highest form of advocacy – the power of escape marketing.

Buffalo Groupe is looking for an SEO Manager. The SEO Manager will work closely with the Head of SEO, copywriters and other team members to ensure that our SEO clients are obtaining positive results.

We are looking for an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams. Current knowledge of SEO practices and techniques is essential to this role. The individual must be highly motivated in order to quickly learn all facets of this new and rapidly growing department, and be willing to take direction from senior team members.

Salary Range: $60,000 to $70,000 annually - based on experience

Key Responsibilities:

Develop and execute SEO-focused content strategiesDevelop and execute successful SEO strategiesConduct keyword research to guide content teamsOptimize website content, landing pages and blog contentPerform site auditsApprove SEO content created by SEO CopywritersManage SEO CopywritersUnderstand technical SEO issuesOptimize website content, landing pages and blog contentDirect off-page optimization projects (e.g. link-building)Collect data and report on traffic, rankings and other SEO aspectsKeep abreast of SEO and integrated marketing trendsQualifications:

3-4 years of experience as SEO Manager or similar role1-2 years of experience in planning and implementing a successful SEO strategyProven success in SEOExpertise with relevant tools (e.g. Semrush, AHRefs, Screaming Frog, Moz, etc.) and web analytics tools (e.g. Google Analytics, GA4, etc.)Proven experience as SEO Manager, SEO Content Strategist or similar roleKnowledge of standard and current SEO practicesExperience with SEO reportingExcellent communication skillsStrong organizational and leadership skillsAnalytical mindset with numerical aptitudeBSc/BA in Marketing, Business or related fieldGolf knowledge or experience highly preferred