Specialist, CRM Analyst

Saks OFF 5TH is the premier luxury off-price destination. In its more than 100 stores in the U.S. and Canada, and online, at SaksOFF5TH.com, the company provides the best names in fashion at an incredible value through its merchandise authority, unparalleled brand access and seamless connection between ecommerce and stores. What This Position Is All About: As a CRM Specialist / Analyst, your job duties include organizing and analyzing marketing and customer data and helping the marketing team deepen their market influence and build long-lasting customer relationships. This role will work cross-functionally across the organization and will support various teams with customer analytics necessary to support customer strategy, customer journey mapping, promotional planning, product expansion and prioritization of customer experience enhancements. This is a newly created role and will report to the Senior Manager, CRM. Day-to-day execution of lifecycle marketing communications across the email, SMS and Push marketing channels Create campaign briefs to ensure content guidelines and project requirements are shared with internal and external partners Collaborate with ESP, Creative, Digital Strategy, Loyalty QA and Production teams to timely sign off on lifecycle marketing assets Support the development of targeted segmentation strategies across touchpoints to advance personalization Perform A/B tests and measure performance to continually optimize our campaigns across channels Continuously identify opportunities for efficiency and conduct research on best practices and benchmarks to drive best in class email, SMS, push marketing Assist with the onboarding of new platforms/partners and support technical campaign implementation Responsible for managing and maintaining the data quality / hygiene of the CRM database Analyze customer behavior to advise key business stakeholders on new opportunities to acquire new, retain and reactivate lapsed customers Work with CRM and data team to report on campaign outcomes & help maintain reporting dashboards Develop CRM reports to measure performance across key markets and channels Establish and maintain KPI reports and dashboards that communicate key business trends and highlight opportunities for growth and operational improvements Perform ad hoc responsibilities as required You Also Have: Bachelor's Degree in Marketing, Business, Analytics or similar field 1-2 years of experience in Marketing, Finance, Retail or similar Knowledgeable in CRM, customer analysis and reporting Strong background in analysis, able to pull insights and recommendations out of the data to make strong, data-driven recommendations and decisions Proficient in Microsoft Office, especially Excel, Outlook, PowerPoint and Teams Shows curiosity, ambition and a willingness to learn Strong verbal and written communicator Strong presentation skills, with the ability to present to cross-functional teams and leadership Strong at project management skills ensuring all deadlines are met and objectives are clearly communicated Highly organized, analytical and detail oriented Adaptable to a fast-paced environment The pay range for this position at commencement of employment is expected to be between $62,500 and $70,000/year; however, base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements, including a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits), dependent on the position offered. Details of participation in these benefit plans will be provided if a candidate receives an offer of employment. If you are a California resident, click here: https://bit.ly/3Layf5I to review our California Candidate Privacy Notice. Saks OFF 5TH provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Saks OFF 5TH complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Saks OFF 5TH welcomes all applicants for this position. Should you be individually selected to participate in an assessment or selection process, accommodations are available upon request in relation to the materials or processes to be used Your Life and Career at Saks OFF 5TH: Be part of an empowered, innovative team; work with an adventurous spirit and a customer-centric mindset; play a critical role in making decisions that will position us to win Exposure to rewarding career advancement opportunities across different functions within our corporate offices, retail stores, photo studios, and distribution centers A culture that promotes a flexible work environment Benefits package for all eligible full-time employees (including medical, dental and vision) An amazing employee discount and other exciting perks Thank you for your interest with Saks OFF 5TH. We look forward to reviewing your application. We believe that our differences not only make us stronger, but also guide our evolution and future growth. All associates are expected to create an inclusive environment free from harassment, discrimination, and bullying.Together, we celebrate, advocate for, and learn from our colleagues, customers and communities to create the best environment to shop and work for all.