Associate Director, Product - ETRM

As a Product Manager at Publicis Sapient, you act as your clients’ trusted advisor in leading the overall vision, strategy, roadmap, and prioritization for a specific digital product, or products, within an engagement. You will collaborate with clients undertaking major Digital Business Transformation (DBT) engagements to understand their business, end-customer needs, and then constantly deliver value with fast increment cycles.Your Impact:Partner with client(s), strategists, experience leads, and architects to frame business goals and value pools from which we can shape product propositions that provide transformative business outcomes and customer experienceDevelop product vision, strategy, market/user research, by keeping the customer at the center of everything we do while using design thinking toolsRepresent client in ideation workshops with cross-functional leaders where you identify new ideas, customer needs, pain points, and solution optionsDevelop solution hypotheses iteratively, based on user research, and industry and market trend analysisEstablish customer journey mapping to guide product development; then validate that learning with user testingTranslate product vision into a roadmap containing well-defined, prioritized features that will realize the product vision and value

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