Great Wolf Resorts
Sales Manager
Great Wolf Resorts, Garden Grove, California, United States, 92641
Pay: $66560 per year - $70000 per year
At Great Wolf the Sales Manager strategically targets high margin sales opportunities and converts those opportunities to sales wins, achieving assigned goals and contributing to the overall success of the Lodge.
Essential Duties & Responsibilities
Develop and execute comprehensive outbound prospecting strategy to secure new and existing group room and event business, specifically targeting shoulder and off-peak groupsIncrease market share through effective networking, research and business development activities in order to target, solicit and win new businessConvert group and meeting inquiries to sales via fast response time, exceptional sales skills and diligent client serviceRepresent Great Wolf at local and regional trade and travel shows in accordance with Lodge strategy to promote Groups brand and uncover new opportunitiesDemonstrate strong account management fundamentals, including effective entry of all activities in CRM system, tracing next steps, pipeline management and setting future meetings.Build and maintain key client relationships, generating repeat business and lifetime valuePrepare compelling group proposals, sales materials and contracts that result in sales winsDeliver on assigned group room and catering sales goals that contribute to the overall financial success of the lodgeExercise appropriate authority to skillfully negotiate contracting terms including, but not limited to, pricing for meeting room rental and audio visualSubmit a weekly report to the director of sales and catering documenting sales activities, converted business and pipeline progressionCreate and update quarterly sales action plans outlining business development objectives and market segment strategyProvide consultation/advice to clients on all aspects of lodge's facilities and services when proposing and contracting groups and eventsMonitors room blocks and communicates with appropriate property personnel on a weekly basis regarding group room pick-ups, rooming lists, etc.Represent the lodge in investigating and resolving any group complaints or conflicts including, but not limited to: billing issues, misplaced items, reservations and contract discrepanciesComplete Banquet Event Orders (BEOs) and Resumes for clients and operations departments to communicate specific needs, contracted/agreed-upon details and pricing for the meeting, event or programProvide detailed information on meeting-specific needs throughout the entire booking process from negotiation through departureEnter accurate rooming lists, routing information, tax-exempt status and verification of payment in Company software systemsMaintain Posting Master (PM) account ledger by keeping track of all open PM accountsBasic Qualifications & Skills
Bachelor's degree in hotel/hospitality or related field, or equivalent combination of education/experienceMinimum 4 years in sales with specific experience in hospitality event/conference salesDemonstrated proficiency in Microsoft Office SuiteSuccessful completion of criminal background check and drug screenSuccessful Department of Motor Vehicle checkProfessional communication skills both verbal and writtenDesired Qualifications & Traits
Significant customer service experienceStrong problem solving and organizational skillsAttention to detail and ability to exceed quality standardsEnthusiastic and positive energyMulti-tasking abilityPhysical Requirements
Able to lift up to 20lbsAble to bend, stretch, and twistAble to stand or sit for long periods of time
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)
At Great Wolf the Sales Manager strategically targets high margin sales opportunities and converts those opportunities to sales wins, achieving assigned goals and contributing to the overall success of the Lodge.
Essential Duties & Responsibilities
Develop and execute comprehensive outbound prospecting strategy to secure new and existing group room and event business, specifically targeting shoulder and off-peak groupsIncrease market share through effective networking, research and business development activities in order to target, solicit and win new businessConvert group and meeting inquiries to sales via fast response time, exceptional sales skills and diligent client serviceRepresent Great Wolf at local and regional trade and travel shows in accordance with Lodge strategy to promote Groups brand and uncover new opportunitiesDemonstrate strong account management fundamentals, including effective entry of all activities in CRM system, tracing next steps, pipeline management and setting future meetings.Build and maintain key client relationships, generating repeat business and lifetime valuePrepare compelling group proposals, sales materials and contracts that result in sales winsDeliver on assigned group room and catering sales goals that contribute to the overall financial success of the lodgeExercise appropriate authority to skillfully negotiate contracting terms including, but not limited to, pricing for meeting room rental and audio visualSubmit a weekly report to the director of sales and catering documenting sales activities, converted business and pipeline progressionCreate and update quarterly sales action plans outlining business development objectives and market segment strategyProvide consultation/advice to clients on all aspects of lodge's facilities and services when proposing and contracting groups and eventsMonitors room blocks and communicates with appropriate property personnel on a weekly basis regarding group room pick-ups, rooming lists, etc.Represent the lodge in investigating and resolving any group complaints or conflicts including, but not limited to: billing issues, misplaced items, reservations and contract discrepanciesComplete Banquet Event Orders (BEOs) and Resumes for clients and operations departments to communicate specific needs, contracted/agreed-upon details and pricing for the meeting, event or programProvide detailed information on meeting-specific needs throughout the entire booking process from negotiation through departureEnter accurate rooming lists, routing information, tax-exempt status and verification of payment in Company software systemsMaintain Posting Master (PM) account ledger by keeping track of all open PM accountsBasic Qualifications & Skills
Bachelor's degree in hotel/hospitality or related field, or equivalent combination of education/experienceMinimum 4 years in sales with specific experience in hospitality event/conference salesDemonstrated proficiency in Microsoft Office SuiteSuccessful completion of criminal background check and drug screenSuccessful Department of Motor Vehicle checkProfessional communication skills both verbal and writtenDesired Qualifications & Traits
Significant customer service experienceStrong problem solving and organizational skillsAttention to detail and ability to exceed quality standardsEnthusiastic and positive energyMulti-tasking abilityPhysical Requirements
Able to lift up to 20lbsAble to bend, stretch, and twistAble to stand or sit for long periods of time
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)