L2TMedia
Account Strategist (Hybrid)
L2TMedia, Evanston, Illinois, us, 60208
Who We Are:
L2TMedia is a premiere Digital Marketing Company focused on the automotive industry. We love car dealers and know how to help them succeed with our line of products that includes Paid Search, SEO, Display Advertising, Video Advertising, Social Media Impact, Paid Social and Reputation Management.
With this robust suite of digital products, L2TMedia has helped meet the changing needs of auto dealerships by providing innovation, insights and results-oriented solutions.
Our office in Evanston, IL is conveniently located between the Metra and CTA and within walking distance to local shops and restaurants. We offer an environment of growth from within, constant collaboration and ongoing training to bring you to the next level.
Job Summary:
The Account Strategist is the primary day-to-day contact for a portfolio of automotive dealerships. Through frequent and proactive contact with customers and L2Tmedia’s outside sales reps the Account Strategist will report on campaign updates and ensure that monthly ad changes are completed in a timely manner. The Account Strategist will also complete monthly audits to ensure that campaign performance is strong. The AS will have a strong understanding of L2T’s suite of products and maximum customer value and satisfaction.
Responsibilities:Build and maintain excellent relationships with L2Tmedia’s outside sales reps as well as clients, with the goal of helping to retain the customerBe the liaison between the client and the internal product delivery teams to make account changes and ensure monthly updates are completedIdentify decreases in customer KPI’s and proactively alert product delivery team to help customers achieve their business goals.Assist Management and Sales Team with reports, correspondence, procedures, directives, training materialsManage a large client load with extreme attention to detailBe proactive in identifying and organizing new opportunities to ensure L2TMedia is always moving forward.Delegate tasks to appropriate departmentsRead and apply all SOPs for department to ensure processes are followedKeep abreast of digital media and automotive trendsAbility to communicate clearly and effectively with outside sales and internal departmentsManage high volume of daily tasks and prioritize based on deadlines with the ability to re-prioritize based on urgent mattersEnsure all tasks are completed on deadline and communicate to the appropriate partyPerform monthly internal account reviews of assigned client list to ensure client KPIs are metEscalate critical issues to managerUnderstanding automotive competitive landscape across the market (Tier I, II, III); how customers generate revenue, what is important to clients
Education Requirement:BA/BS in job field concentration or with 1-2 years of related experience
Required SkillsStrong computer skills (Word, Excel, PowerPoint, Outlook)CRM experience/ Salesforce Experience preferredFamiliarity with Digital Media platforms (Google Ads, Microsoft Ad, Facebook, YouTube, Google Analytics)Ability to translate technical aspects to customer facing business languageProven track record of flawless execution, attention to detail and quality assuranceKeeping up with industry trends (read monthly automotive and digital related publications)Ability to learn processes and software programsInternal small group presentation skills; ability to write materials, present information and field questions with confidenceExemplary Communication (clarity, tone and convey information in an organized, efficient manner that is suitable for the audience; both written and verbalCustomer-centric; conveys strong commitment to think with the customer in mind and eager to increase understanding of auto landscapeAttention to detail and commitment to producing quality work as an individual contributor and team memberProblem-solving, both independent and groupCritical thinker; ability to anticipate needs and impact of decisionsSelf-motivated and team playerDriven to hit deadlines and efficient time management skillsAbility to develop relationships built on trust and mutual respectTime Management; ability to juggle numerous responsibilities while prioritizing work to ensure all deadlines are met.Can execute tasks independently but recognizes when to seek help to avoid inefficiencies or errorsContributor to bigger team picture (understands how their role impacts overall company goals and makes a contribution to their goals for overall company success).Proposes optimal solutions to business problems and escalates critical issuesRelevant collegiate exposure1-2 years of experience in the business or communications fields
Preferred Skills
Sales experience preferred1-2 years of Digital media/ automotive industry experience
The above statements are intended to provide a general overview and level of work being performed by most people assigned to this job. They are not intended to be a list of all responsibilities, duties and requirements. Additional duties can be assigned as determined.
L2TMedia is an Equal Opportunity/Affirmative Action Employer. We support a diverse workforce.
L2TMedia is a premiere Digital Marketing Company focused on the automotive industry. We love car dealers and know how to help them succeed with our line of products that includes Paid Search, SEO, Display Advertising, Video Advertising, Social Media Impact, Paid Social and Reputation Management.
With this robust suite of digital products, L2TMedia has helped meet the changing needs of auto dealerships by providing innovation, insights and results-oriented solutions.
Our office in Evanston, IL is conveniently located between the Metra and CTA and within walking distance to local shops and restaurants. We offer an environment of growth from within, constant collaboration and ongoing training to bring you to the next level.
Job Summary:
The Account Strategist is the primary day-to-day contact for a portfolio of automotive dealerships. Through frequent and proactive contact with customers and L2Tmedia’s outside sales reps the Account Strategist will report on campaign updates and ensure that monthly ad changes are completed in a timely manner. The Account Strategist will also complete monthly audits to ensure that campaign performance is strong. The AS will have a strong understanding of L2T’s suite of products and maximum customer value and satisfaction.
Responsibilities:Build and maintain excellent relationships with L2Tmedia’s outside sales reps as well as clients, with the goal of helping to retain the customerBe the liaison between the client and the internal product delivery teams to make account changes and ensure monthly updates are completedIdentify decreases in customer KPI’s and proactively alert product delivery team to help customers achieve their business goals.Assist Management and Sales Team with reports, correspondence, procedures, directives, training materialsManage a large client load with extreme attention to detailBe proactive in identifying and organizing new opportunities to ensure L2TMedia is always moving forward.Delegate tasks to appropriate departmentsRead and apply all SOPs for department to ensure processes are followedKeep abreast of digital media and automotive trendsAbility to communicate clearly and effectively with outside sales and internal departmentsManage high volume of daily tasks and prioritize based on deadlines with the ability to re-prioritize based on urgent mattersEnsure all tasks are completed on deadline and communicate to the appropriate partyPerform monthly internal account reviews of assigned client list to ensure client KPIs are metEscalate critical issues to managerUnderstanding automotive competitive landscape across the market (Tier I, II, III); how customers generate revenue, what is important to clients
Education Requirement:BA/BS in job field concentration or with 1-2 years of related experience
Required SkillsStrong computer skills (Word, Excel, PowerPoint, Outlook)CRM experience/ Salesforce Experience preferredFamiliarity with Digital Media platforms (Google Ads, Microsoft Ad, Facebook, YouTube, Google Analytics)Ability to translate technical aspects to customer facing business languageProven track record of flawless execution, attention to detail and quality assuranceKeeping up with industry trends (read monthly automotive and digital related publications)Ability to learn processes and software programsInternal small group presentation skills; ability to write materials, present information and field questions with confidenceExemplary Communication (clarity, tone and convey information in an organized, efficient manner that is suitable for the audience; both written and verbalCustomer-centric; conveys strong commitment to think with the customer in mind and eager to increase understanding of auto landscapeAttention to detail and commitment to producing quality work as an individual contributor and team memberProblem-solving, both independent and groupCritical thinker; ability to anticipate needs and impact of decisionsSelf-motivated and team playerDriven to hit deadlines and efficient time management skillsAbility to develop relationships built on trust and mutual respectTime Management; ability to juggle numerous responsibilities while prioritizing work to ensure all deadlines are met.Can execute tasks independently but recognizes when to seek help to avoid inefficiencies or errorsContributor to bigger team picture (understands how their role impacts overall company goals and makes a contribution to their goals for overall company success).Proposes optimal solutions to business problems and escalates critical issuesRelevant collegiate exposure1-2 years of experience in the business or communications fields
Preferred Skills
Sales experience preferred1-2 years of Digital media/ automotive industry experience
The above statements are intended to provide a general overview and level of work being performed by most people assigned to this job. They are not intended to be a list of all responsibilities, duties and requirements. Additional duties can be assigned as determined.
L2TMedia is an Equal Opportunity/Affirmative Action Employer. We support a diverse workforce.