Michaels Stores
Digital Experience and Strategy Manager
Michaels Stores, Irving, Texas, United States, 75084
Support Center - Irving
The Digital Experience and Strategy Manager owns the product roadmap and backlog for their product. They are the champion of their product and play an instrumental role in identifying, prioritizing and developing solutions for new features, functionality and defects. They ensure alignment with leadership, stakeholders, and business owners to ensure the product is achieving the goals and objectives of the company.
Product Strategy/Roadmap
Proactively conceive, define, and drive the creation of new features and functionality, and improvements to existing functionality, based on market trends, usability data, voice of customer and web analytics.Create buy-in for the product vision both internally and with key external partners, aligning divergent stakeholder teams to a common plan.Maintain a backlog list of product enhancements and conduct regular reviews of new and open items with business owners and stakeholders to align on priorities and timing.Closely partner with stakeholders to understand the business objectives and specific outcomes that are expected.Work closely with other Digital Experience and Strategy Managers to ensure product enhancements are aligned with those being made to other products (i.e. web versus mobile app).Ideation & Design
Collaborate with internal and third-party UX/UI resources to develop user journeys, wireframes, prototypes and creative comps to be handed off to the development team and inform requirements documentation.Collaborate with the analytics team to pull metrics and conduct competitor analysis to support proposed new features and functionality.Identify items on the roadmap to be A/B tested, before defining the ultimate solution, and coordinate with the analytics team to define, build and schedule those tests.Release Management
Partner with IT in writing requirements, epics, and user stories to execute the product roadmap, including fixes and enhancements.Participate in daily standups and regularly scheduled planning sessions with IT teams to ensure individual sprints are on track to deliver on time and with the defined features and functionality.Reprioritize and reschedule individual items as needed and get buy-in from stakeholders.Create test scenarios and conducting UAT sessions with cross-functional teams to ensure the best possible quality and accuracy in the final product.Assist with budgeting, development of timelines and defining project milestones and deliverables.Collaborate with IT partners to document, prioritize and schedule all support ticket items (i.e. product defects).Other duties as assigned
Minimum Education
Bachelor's degree in related fieldMinimum Special Certifications or technical skills
Proficient in Microsoft Office - Outlook, Excel, Word, PowerPoint, etc.Experience with Salesforce Commerce Cloud or other e-commerce platformsExperience with web analytics tools such as Adobe Analytics or Google AnalyticsMinimum Type of experience the job requires
2-3 years of retail e-commerce or similar product/project management experienceUnderstanding of Agile and Waterfall methodologies and familiarity with web development processesA history of demonstrated results leading cross-functional teams to accomplish complex projects.Other
Must have an extremely strong work ethic, be results-driven and highly motivatedEffective communicator with strong interpersonal skillsAbility to influence and elicit cooperation from cross-functional team members and upper managementStrong analytical and problem-solving skillsExperience working with collaboration tools such as Trello, Slack, Teams, Jira, etc.Preferred Education
Advanced degree in related fieldPreferred Type of experience the job requires
3-5 years of retail e-commerce or similar product/project management experience
Applicants in the U.S. must satisfy federal, state, and local legal requirements of the job.
To review a comprehensive list of benefits, please visit
Michaels Benefits (MIKBenefits.com)
CO, CT, WA and RI only
- To review pay ranges for the position you are applying for, please visit
Michaels Pay Ranges - CO, CT, WA and RI. (MIKBenefits.com)
For 50 years, Michaels has been the best place for all things creative. We strive to inspire our customers, cultivate confident leaders, and serve our communities by fostering an inclusive environment for everyone to learn, shop, and create. At Michaels, everyone has a seat at our craft table and every Team Member is encouraged to hone their craft with opportunities for personal and professional growth. From our Stores and Distribution Centers to Artistree and our Support Center, our best-in-class team is committed to delivering on our purpose to fuel the joy of creativity. As the leading creative destination in North America, we operate over 1,290 stores in 49 states and Canada and online at Michaels.com and Michaels.ca. The Michaels Companies, Inc. also owns Artistree, a manufacturer of custom and specialty framing merchandise, and MakerPlace by Michaels, a dedicated handmade goods marketplace.
Michaels is an Equal Opportunity Employer. We are here for all Team Members and all Makers to create, innovate and be better together.
Michaels is committed to the full inclusion of all qualified individuals. In keeping with this commitment, Michaels will assure that people with disabilities are provided reasonable accommodations. Accordingly, if a reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the job, and/or to receive all other benefits and privileges of employment, please contact Customer Care at 1-800-642-4235 (1800-MICHAEL).
EEOC Know Your Rights Poster in English
EEOC Know Your Rights Poster in Spanish
EEOC Poster Optimized for Screen Readers
Federal FMLA Poster
Federal EPPAC Poster
The Digital Experience and Strategy Manager owns the product roadmap and backlog for their product. They are the champion of their product and play an instrumental role in identifying, prioritizing and developing solutions for new features, functionality and defects. They ensure alignment with leadership, stakeholders, and business owners to ensure the product is achieving the goals and objectives of the company.
Product Strategy/Roadmap
Proactively conceive, define, and drive the creation of new features and functionality, and improvements to existing functionality, based on market trends, usability data, voice of customer and web analytics.Create buy-in for the product vision both internally and with key external partners, aligning divergent stakeholder teams to a common plan.Maintain a backlog list of product enhancements and conduct regular reviews of new and open items with business owners and stakeholders to align on priorities and timing.Closely partner with stakeholders to understand the business objectives and specific outcomes that are expected.Work closely with other Digital Experience and Strategy Managers to ensure product enhancements are aligned with those being made to other products (i.e. web versus mobile app).Ideation & Design
Collaborate with internal and third-party UX/UI resources to develop user journeys, wireframes, prototypes and creative comps to be handed off to the development team and inform requirements documentation.Collaborate with the analytics team to pull metrics and conduct competitor analysis to support proposed new features and functionality.Identify items on the roadmap to be A/B tested, before defining the ultimate solution, and coordinate with the analytics team to define, build and schedule those tests.Release Management
Partner with IT in writing requirements, epics, and user stories to execute the product roadmap, including fixes and enhancements.Participate in daily standups and regularly scheduled planning sessions with IT teams to ensure individual sprints are on track to deliver on time and with the defined features and functionality.Reprioritize and reschedule individual items as needed and get buy-in from stakeholders.Create test scenarios and conducting UAT sessions with cross-functional teams to ensure the best possible quality and accuracy in the final product.Assist with budgeting, development of timelines and defining project milestones and deliverables.Collaborate with IT partners to document, prioritize and schedule all support ticket items (i.e. product defects).Other duties as assigned
Minimum Education
Bachelor's degree in related fieldMinimum Special Certifications or technical skills
Proficient in Microsoft Office - Outlook, Excel, Word, PowerPoint, etc.Experience with Salesforce Commerce Cloud or other e-commerce platformsExperience with web analytics tools such as Adobe Analytics or Google AnalyticsMinimum Type of experience the job requires
2-3 years of retail e-commerce or similar product/project management experienceUnderstanding of Agile and Waterfall methodologies and familiarity with web development processesA history of demonstrated results leading cross-functional teams to accomplish complex projects.Other
Must have an extremely strong work ethic, be results-driven and highly motivatedEffective communicator with strong interpersonal skillsAbility to influence and elicit cooperation from cross-functional team members and upper managementStrong analytical and problem-solving skillsExperience working with collaboration tools such as Trello, Slack, Teams, Jira, etc.Preferred Education
Advanced degree in related fieldPreferred Type of experience the job requires
3-5 years of retail e-commerce or similar product/project management experience
Applicants in the U.S. must satisfy federal, state, and local legal requirements of the job.
To review a comprehensive list of benefits, please visit
Michaels Benefits (MIKBenefits.com)
CO, CT, WA and RI only
- To review pay ranges for the position you are applying for, please visit
Michaels Pay Ranges - CO, CT, WA and RI. (MIKBenefits.com)
For 50 years, Michaels has been the best place for all things creative. We strive to inspire our customers, cultivate confident leaders, and serve our communities by fostering an inclusive environment for everyone to learn, shop, and create. At Michaels, everyone has a seat at our craft table and every Team Member is encouraged to hone their craft with opportunities for personal and professional growth. From our Stores and Distribution Centers to Artistree and our Support Center, our best-in-class team is committed to delivering on our purpose to fuel the joy of creativity. As the leading creative destination in North America, we operate over 1,290 stores in 49 states and Canada and online at Michaels.com and Michaels.ca. The Michaels Companies, Inc. also owns Artistree, a manufacturer of custom and specialty framing merchandise, and MakerPlace by Michaels, a dedicated handmade goods marketplace.
Michaels is an Equal Opportunity Employer. We are here for all Team Members and all Makers to create, innovate and be better together.
Michaels is committed to the full inclusion of all qualified individuals. In keeping with this commitment, Michaels will assure that people with disabilities are provided reasonable accommodations. Accordingly, if a reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the job, and/or to receive all other benefits and privileges of employment, please contact Customer Care at 1-800-642-4235 (1800-MICHAEL).
EEOC Know Your Rights Poster in English
EEOC Know Your Rights Poster in Spanish
EEOC Poster Optimized for Screen Readers
Federal FMLA Poster
Federal EPPAC Poster