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Publicis Groupe

Senior Copywriter

Publicis Groupe, Oklahoma City, Oklahoma, United States,


Job DescriptionPLEASE NOTE: Candidates for this role must be able to work out of our Philadelphia, New York, or Chicago offices.We’re searching for a Senior Copywriter of Creative who will be responsible for the conception, design, and execution of innovative visual materials for integrated, cross channel initiatives including: large web initiatives, online advertising and digital marketing. Individuals should possess strong conceptual and design skills and assist the Creative Director in improving the conceptual, technical and creative performance of staff within his or her group.Tasks and responsibilities include:Collaborate with creative team members to determine concept, brand and copy directionsEnsure copy tone and style are consistent with brand and style guidelinesInteract with project teams to understand business objectives and audience demographicsTranslate concepts into effective messagesContribute to brainstorming and creative brief developmentWork on multiple projects simultaneously and juggle writing demandsPossess strong communication skills with a positive attitudeYou can evaluate the work of Copywriters and Associates to ensure that the components of relevance are leveraged appropriatelyYou leverage the components of relevance in every program that you work onYou check alignment of relevance constantly and report misalignment to your ACDYou know the goals of every program that you work on and communicate those goals to the team consistentlyYou understand the needs, motivations, and aspirations relevant to your audiencesQualificationsFour year degree5-7 years experienceSolid understanding of marketing and advertising principlesStrong experience on large cross-channel and/or direct marketing initiatives across mediumsExperience with online and offline media preferredCandidate must be open to travel as needed

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