Logo
Omni Digital Group

Graphic Designer

Omni Digital Group, Coralville, Iowa, United States, 52241


Job Title:

Graphic Designer

Department:

Creative

Reports To:

Owner of Company

**

**

Position Overview:

As a Graphic Designer at our company, you will take the helm of our creative team, focusing exclusively on crafting product-centric designs for our retail clients. Your expertise will not only be in creating visually compelling graphics but also in strategically managing design teams, leading company-wide design strategies, and developing our design playbook. Your role will involve innovating and overseeing the creation of high-impact emails and advertisements that resonate with retail audiences and drive sales. This position requires a unique blend of creativity, leadership, and a deep understanding of retail and product-focused digital marketing.

Key Responsibilities:

Lead and manage a team of graphic designers, providing guidance and mentorship to junior staff.

Drive the strategy behind campaign conceptualization and the execution of graphics for various digital platforms, including social media and direct digital marketing channels.

Develop and maintain our design playbook, ensuring consistency and quality in all creative outputs.

Foster innovation and creativity within the design team to deliver designs that effectively communicate clients' brand messages and drive sales.

Oversee the integration of graphics into digital strategies in collaboration with Account Managers and Digital Strategists.

Utilize advanced proficiency in Adobe Creative Suite and Canva to produce high-impact graphics.

Manage the creative project lifecycle, ensuring that all deliverables are completed within set timelines without compromising on quality.

Qualifications:

Bachelor's Degree in Graphic Design, Fine Arts, or a related field, or equivalent professional experience.

Extensive experience as a Graphic Designer or in a similar creative role, with a proven track record of managing design teams.

Expertise in design software such as Adobe Creative Suite and Canva.

Exceptional creativity, innovation, and flair for design with an understanding of current and emerging digital advertising trends.

Excellent leadership, communication, and collaborative skills to work effectively with all levels of the organization.

Demonstrated ability to manage multiple projects simultaneously and meet tight deadlines.

Keen attention to detail and robust problem-solving skills.

Key Performance Indicators:

Efficiency in design turnaround time with an emphasis on quality and speed.

Reduction in revision rate for completed designs, aiming for minimal revisions.

Low error rate in design deliverables.

High level of client satisfaction as per quarterly feedback.

Consistency in meeting weekly design targets (30+ designs).

Contribution to the achievement of departmental goals and company objectives.

Alignment with the company's core values in all design and leadership efforts.

Optimal use of PTO days to ensure well-being without compromising team performance (target: 3-5 days per quarter).