Marketing Manager

CorDx, a multi-national biotech organization, focused on pushing the limits of innovation and supply in global health. With over 2000 employees across the world serving millions of users in over 100 countries, CorDx delivers rapid testing and point-of-care medical device solutions used in the detection of infectious disease such as COVID-19, pregnancy, drug abuse, biomarkers and more. CorDx is at the cutting edge of technology, artificial intelligence, and data science with the goal of delivering diagnostic solutions to some of the most critical questions in healthcare.Responsibilities

Develop and implement comprehensive marketing plans to increase brand awareness and drive sales growthConduct market research and analysis to identify industry trends, competitive landscape, customer needs, and provide insights to inform marketing strategiesManage and execute various marketing communication campaigns, including email marketing, social media, content development, and advertisingCollaborate with the sales team to create sales enablement materials and ensure consistent messaging and positioning across all channelsLead the planning and execution of trade shows, conferences, and other events to drive brand awareness and generate leadsManage relationships with external vendors and partners to ensure effective execution of marketing initiativesIdentify and evaluate new marketing opportunities such as new channels, partnerships, and sponsorshipsRequirementsBachelor's degree in Marketing, Communications, or related field2+ years of experience in B2B marketing, preferably in the biotechnology or healthcare industryStrong analytical and strategic thinking skills with the ability to analyze data and translate insights into actionable marketing plansProven experience in developing and executing successful marketing campaigns across multiple channels including email marketing, social media, and eventsExcellent written and verbal communication skills with the ability to craft compelling messaging and effectively communicate with internal and external stakeholdersExperience with CRM software and marketing automation tools such as Salesforce and HubspotStrong project management skills with the ability to manage multiple projects simultaneously and prioritize workload effectively.BenefitsHealth Care Plan (Medical)Retirement PlanPaid Time OffTraining & DevelopmentCompany Sponsored MealsIndividual and Team Bonding Spending